business
Hosted by Marketing Interactive · business · EN-GB
Marketing Connected is your weekly low-down on the inspiring stories across Southeast Asia's marketing, advertising, and media industry. Visit our website at www.marketing-interactive.com for the latest updates in the marketing and advertising industry.
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
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Signup to Generate a PitchMarketing Connected is hosted by Marketing Interactive. The show has published 159 episodes to date.
Recent episodes include "DMA 2026 podcast: How GYG became a staple in the crowded Singapore food scene" (28 October 2026, 20 minutes), "DMA 2026 podcast: How this eCommerce marketer was convinced of the power of marketing" (21 October 2026, 13 minutes), and "DMA 2026: How this fashion brand stays fresh with you (and your mom)" (14 October 2026, 16 minutes).
Marketing Connected publishes roughly weekly, with episodes averaging 21 minutes across 159 episodes.
Booking probability for Marketing Connected is 35%, and the host is rated Selective on guests. Marketing Connected requires a Pod Score of 80 or higher. Marketing Connected's contact route on record: verified email.
The strongest fits for Marketing Connected are Marketing, Advertising & PR. Marketing Connected has a business audience.
Marketing Interactive hosts Marketing Connected, a business podcast with 159 episodes published.
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Marketing Connected
Since entering Singapore in 2013, Australian-founded Guzman y Gomez (GYG) has carved out a place in the crowded food scene by balancing its commitment to fresh, clean food with flavours tailored to local tastes. In this...
Marketing Connected
As social commerce reshapes the customer journey, the lines between marketing, eCommerce and sales are becoming increasingly blurred. In this episode of MARKETING-INTERACTIVE’s Marketing Connected podcast, recorded live...
Marketing Connected
In this episode of MARKETING-INTERACTIVE’s Marketing Connected podcast, recorded live at Digital Marketing Asia Singapore in partnership with Analytic Partners, Nikki Taylor of Analytic Partners sits down with Paulene...
Marketing Connected
It’s clear that while the way we market is becoming more intelligent, the core of great marketing remains undeniably human. This Content360 Malaysia panel explores how to lead with heart in an age dominated by data and...
Marketing Connected
For a while, Mamee Double-Decker felt like it was doing everything right. The company was launching campaigns, rolling out SKUs and pushing limited-edition products. Yet despite staying visible, something was missing...
Marketing Connected
In this episode of “In Conversation,” Karl Mak, co-founder of HEPMIL Media Group, shares how a failed regional expansion and the rise of TikTok led them to pivot into the creator economy, culminating in HEPMIL’s...
Marketing Connected
In this episode of Marketing Connected's "In Conversation", Melvin Kuek, executive director of So Drama Entertainment, unpacks his journey from agency leader to digital-first content maker. Kuek shares how success...
Marketing Connected
<p>Artificial intelligence chatbots have quickly become part of our everyday routines—from answering questions and drafting emails to planning trips and summarising long documents. </p><p>But as these tools become more...
Marketing Connected
<p>Born into the digital era rather than retrofitted for it, CHAGEE is betting that technology-led localisation - not simply aggressive expansion - will define whether global lifestyle brands can truly resonate in...
Marketing Connected
<p>In this episode of “In Conversation”, Astro Malaysia chief sales and marketing officer Tai Kam Leong reflects on navigating rapid media disruption, balancing analytics with creativity, and why Astro is betting on...
Marketing Connected
<p>In this episode of Marketing Connected’s “In Conversation”, APRW managing director Cho Pei Lin shares how she transitioned from practising law into PR and became an early advocate for litigation and disputes...
Marketing Connected
<p>For Bryan Loo, founder and CEO of Loob Holding, the future of marketing is not just about dashboards and data points, it is about instinct, storytelling and understanding what everyday Malaysians truly connect...
Marketing Connected
<p>The long‑standing narrative of Hong Kong and Singapore as close rivals, locked in a zero‑sum battle for Asia’s top financial and tourism hub, is being challenged by a new reality. <br/><br/>While Hong Kong and...
Marketing Connected
<p>How does a global retail giant stay relevant in a mature market such as Singapore? In this episode of In Conversation, we sit down with Michael la Cour to discuss why IKEA believes it must “consistently deserve”...
Marketing Connected
<p>On this episode of Marketing Connected’s In Conversation, Lynette Pang shares how Singapore is reshaping perceptions of itself as more than just a business hub, by making the arts part of everyday life...
Marketing Connected
<p>In this episode of In Conversation, Jon Stona, VP of global marketing at Airwallex, shares how challenger brands can rethink B2B marketing. <br/><br/>Drawing from his experience at Google and Stripe, he unpacks why...
Marketing Connected
<p>Once the backbone of content discovery, hashtags have been quietly pushed to the margins as platforms evolve into systems that understand content without needing to be told what it is. </p><p>What’s replacing them...
Marketing Connected
<p>Lex Bradshaw-Zanger, chief marketing and digital officer, SAPMENA at L'Oréal Groupe, joins Marketing Connected to unpack what it really takes to lead across 13 timezones.<br/><br/>In this "In Conversation" episode...
Marketing Connected
<p>On this latest episode of “Agency Agenda”, Marcus Krzastek, international president of VaynerMedia, shares his journey from project manager to global leadership alongside Gary Vaynerchuk. He discusses the evolving...
Marketing Connected
<p>In this episode of Agency Agenda, Lara Hussein, CEO and founding partner of M+C Saatchi KARSA, shares the story behind the agency’s shift to full local ownership and its rebrand. She unpacks the meaning of “KARSA”...
Recent guests on Marketing Connected. Study who booked and why before you pitch.
So Drama Entertainment
CHAGEE Philippines
APRW
Loob Holding
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