
Market Shares With Tony Blodgett
How Top Loan Officers Win More Business Without Competing on Rate
How do top loan officers win business when they can’t - or don’t want to - compete on rate? In this episode of Market Shares, I break down the strategies successful loan officers are using to create opportunities, solve borrower problems, and win more business in today’s mortgage market. From mortgage rate buy-downs and seller concessions to buy-before-you-sell strategies, non-QM loans, DSCR financing, construction and renovation loans, and reverse mortgages, I explain how loan officers can move beyond rate-based conversations and become the problem-solver their borrowers and referral partners need. Topics We Cover How top loan officers are winning without competing on rate Shifting the conversation from interest rate to monthly payment Temporary and permanent mortgage rate buy-downs Using seller concessions to improve affordability Helping move-up buyers buy before they sell Strategies for overcoming the mortgage rate lock-in effect Finding opportunities with self-employed borrowers and non-QM loans Using DSCR loans to serve real estate investors Investment property financing and cash-out refinance opportunities Construction and renovation loan strategies The growing opportunity in reverse mortgages How to find borrowers through targeted prospecting and referral partnerships Why specialty mortgage products can create a competitive advantage Why understanding the programs is just as important as having access to them Watch the episode and see which strategies you can put to work in your business. Don’t miss out! Subscribe and stay ahead of the game with Market Shares. New episodes drop every Friday at 10 AM PT!

