What has Make Planning Make Sense covered recently?

Recent episodes include "S02 E19 Spatial development strategies, subsidiarity, and solutions (feat. Catriona Riddell)", "S02 E18 Reviving the DOA draft London Plan", and "Beach house library: S02 E15 Fix the exit, fix the entry (feat. Will Powell)". The latest went out on 1 Oct 2026 and ran about 57 minutes. These are from season 2. Reading two or three of these before pitching is the fastest way to see what the show actually books.

How often does Make Planning Make Sense publish?

Make Planning Make Sense publishes every couple of weeks, a median of 14 days between episodes. Episodes average about 52 minutes. The back catalogue stands at 51 episodes. A show on this cadence plans ahead, so pitch earlier rather than closer to the date you want.

How hard is it to get booked on Make Planning Make Sense?

For Make Planning Make Sense, Booking Probability sits at 32/100, Listen Score at 24/100, and the guest bar is around 80/100. The show has not signalled guest openness recently, which raises the bar on relevance. A verified contact is on file.

Who should pitch Make Planning Make Sense?

Make Planning Make Sense covers urban planning, planning, planning reform, public policy, so guests who can speak to those specifically fit best. The show carries an audience score of 3/100. Lead with a specific result you can describe in numbers rather than a job title, and tie it to something the show has already covered.

Business

Make Planning Make Sense

Hosted by Unknown Host · Business · EN · 51 episodes

Audience: 3

Apple Podcasts Website

About this Podcast:

This podcast is for anyone trying to build, fund, design, approve, or understand development in the UK. Your host, Aaron Zimmerman MA MSc MRTPI, is having honest conversations with other leaders from across the built environment sector to Make Planning Make Sense. Follow for new episodes fortnightly on Thursdays! Make Planning Make Sense is presented by Centro Planning Consultancy and recorded in beautiful London, England. https://centroplan.co.uk/

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

32%

Guest openness

Selective

Verified email on file

80/100

Required Score

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What is Make Planning Make Sense?

Make Planning Make Sense is a business podcast hosted by Unknown Host, with 51 episodes on record and a Required Pod Score of 80.

About the host

Unknown Host hosts Make Planning Make Sense, a business show with 51 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Episode #19
S02 E19 Spatial development strategies, subsidiarity, and solutions (feat. Catriona Riddell)
Sep 30, 202657 minS2
Our guest for this episode is the one and only Catriona Riddell. Catriona explains the forthcoming Spatial Development Strategies, including how they will benefit applicants. We do a bit of punditry about what the Burnham government will be like for the sector. And we have a lovely bonding experience over our mutual exasperation with the draft London Plan. If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.
Show Notes
Episode #18
S02 E18 Reviving the DOA draft London Plan
Sep 16, 20261h 5mS2
I'm not mad, I'm disappointed. The draft London Plan is DOA. We can revive it if the Plan becomes outcome-orientated, takes leadership where needed, and becomes aware of time and sector capacity as key constraints. If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.
Show Notes
Make Planning Make Sense
Beach house library: S02 E15 Fix the exit, fix the entry (feat. Will Powell)
Sep 9, 20261h 4mS2
Over the summer holidays, we're sharing select episodes from our archive that are worth another listen during the draft London Plan consultation period. We'll be back on 17 September with our full analysis. Special thanks to Will Powell for this great conversation. Our summer favs: S01 E05 Less than substantial charm (Part 1) (feat. Laurie Handcock) S01 E06 Less than substantial charm (Part 2) (feat. Laurie Handcock) S01 E09 This is not viable (feat. Richard Ashdown) S01 E10 Daylight/sunlight/gaslight (feat. Neil Cawood) S01 E12 The SMEs are not alright (feat. Paul Higgs) S01 E13 Small and medium enterprises, big picture energy (feat. Alex Uregian) S01 E16 Something's gotta give (feat. Paul Willis) S01 E24 Agent, operative, principal, spy (feat. Dr Nancy Holman and Dr Alan Mace) S02 E05 Carbon impact, in fact (feat. James Mickelburgh) S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek) S02 E15 Fix the exit, fix the entry (feat. Will Powell) Check out these episodes wherever you listen, and see you again on 17 September! If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.
Show Notes
Make Planning Make Sense
Beach house library: S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek)
Sep 2, 20261h 1mS2
Over the summer holidays, we're sharing select episodes from our archive that are worth another listen during the draft London Plan consultation period. We'll be back on 17 September with our full analysis. Special thanks to Marko Salopek for this great conversation. Our summer favs: S01 E05 Less than substantial charm (Part 1) (feat. Laurie Handcock) S01 E06 Less than substantial charm (Part 2) (feat. Laurie Handcock) S01 E09 This is not viable (feat. Richard Ashdown) S01 E10 Daylight/sunlight/gaslight (feat. Neil Cawood) S01 E12 The SMEs are not alright (feat. Paul Higgs) S01 E13 Small and medium enterprises, big picture energy (feat. Alex Uregian) S01 E16 Something's gotta give (feat. Paul Willis) S01 E24 Agent, operative, principal, spy (feat. Dr Nancy Holman and Dr Alan Mace) S02 E05 Carbon impact, in fact (feat. James Mickelburgh) S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek) S02 E15 Fix the exit, fix the entry (feat. Will Powell of Downing) Check out these episodes wherever you listen, and see you again on 17 September! If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.Our guest this week is GUEST(S). BLURB If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.
Show Notes
Make Planning Make Sense
Beach house library: S01 E16 Something's gotta give (feat. Paul Willis)
Aug 26, 202643 minS2
Over the summer holidays, we're sharing select episodes from our archive that are worth another listen during the draft London Plan consultation period. We'll be back on 17 September with our full analysis. Special thanks to Paul Willis for this great conversation. Our summer favs: S01 E05 Less than substantial charm (Part 1) (feat. Laurie Handcock) S01 E06 Less than substantial charm (Part 2) (feat. Laurie Handcock) S01 E09 This is not viable (feat. Richard Ashdown) S01 E10 Daylight/sunlight/gaslight (feat. Neil Cawood) S01 E12 The SMEs are not alright (feat. Paul Higgs) S01 E13 Small and medium enterprises, big picture energy (feat. Alex Uregian) S01 E16 Something's gotta give (feat. Paul Willis) S01 E24 Agent, operative, principal, spy (feat. Dr Nancy Holman and Dr Alan Mace) S02 E05 Carbon impact, in fact (feat. James Mickelburgh) S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek) S02 E15 Fix the exit, fix the entry (feat. Will Powell of Downing) Check out these episodes wherever you listen, and see you again on 17 September! If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.
Show Notes

Guest Appearances

Recent guests on Make Planning Make Sense. Study who booked and why before you pitch.

Adam Green

Hatchet Creator & Director, The Progressive Change Campaign Committee

Emily Wilson

scholar and translator of Homer and Seneca, University of Washington

Phineas Harper

Jamie Holmes

Author of The Free and the Dead, Vu.City

Advertisers on this show

Sponsor detection runs nightly. Check back soon.

Best industries to pitch Make Planning Make Sense for

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Businessstrong

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.

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Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.

How do agency tiers work?

Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.

What is a talent profile?

A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

Make Planning Make Sense

Beach house library: S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek)

Sep 2, 20261h 1mS2

Over the summer holidays, we're sharing select episodes from our archive that are worth another listen during the draft London Plan consultation period. We'll be back on 17 September with our full analysis. Special thanks to Marko Salopek for this great conversation. Our summer favs: S01 E05 Less than substantial charm (Part 1) (feat. Laurie Handcock) S01 E06 Less than substantial charm (Part 2) (feat. Laurie Handcock) S01 E09 This is not viable (feat. Richard Ashdown) S01 E10 Daylight/sunlight/gaslight (feat. Neil Cawood) S01 E12 The SMEs are not alright (feat. Paul Higgs) S01 E13 Small and medium enterprises, big picture energy (feat. Alex Uregian) S01 E16 Something's gotta give (feat. Paul Willis) S01 E24 Agent, operative, principal, spy (feat. Dr Nancy Holman and Dr Alan Mace) S02 E05 Carbon impact, in fact (feat. James Mickelburgh) S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek) S02 E15 Fix the exit, fix the entry (feat. Will Powell of Downing) Check out these episodes wherever you listen, and see you again on 17 September! If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.Our guest this week is GUEST(S). BLURB If you like today’s episode, share it with your fellow Planimals and please do follow the show! And remember, we’re ultimately here for you. Whenever you have a complex project that needs excellent planners on the team, please get in touch. Be sure to follow for new episodes fortnightly. Make Planning Make Sense is hosted by Aaron Zimmerman MRTPI, presented by Centro Planning Consultancy and recorded in beautiful London, England.

Show Notes

Every question we get asked before
someone starts their trial.

If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.

What is the difference between Founder Solo and Founder Pro?

How do agency tiers work?

What is a talent profile?

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

Make Planning Make Sense

About this Podcast:

Pitch Analysis

What is Make Planning Make Sense?

About the host

Recent episodes

S02 E19 Spatial development strategies, subsidiarity, and solutions (feat. Catriona Riddell)

S02 E18 Reviving the DOA draft London Plan

Beach house library: S02 E15 Fix the exit, fix the entry (feat. Will Powell)

Beach house library: S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek)

Beach house library: S01 E16 Something's gotta give (feat. Paul Willis)

Guest Appearances

Adam Green

Emily Wilson

Phineas Harper

Jamie Holmes

Advertisers on this show

Best industries to pitch Make Planning Make Sense for

Podcasts like Make Planning Make Sense

Every question we get asked beforesomeone starts their trial.

Make Planning Make Sense

About this Podcast:

Pitch Analysis

What is Make Planning Make Sense?

About the host

Recent episodes

S02 E19 Spatial development strategies, subsidiarity, and solutions (feat. Catriona Riddell)

S02 E18 Reviving the DOA draft London Plan

Beach house library: S02 E15 Fix the exit, fix the entry (feat. Will Powell)

Beach house library: S02 E08 Forgiving ourselves the guilt of imperfection (feat. Marko Salopek)

Beach house library: S01 E16 Something's gotta give (feat. Paul Willis)

Guest Appearances

Adam Green

Emily Wilson

Phineas Harper

Jamie Holmes

Advertisers on this show

Best industries to pitch Make Planning Make Sense for

Podcasts like Make Planning Make Sense

Every question we get asked beforesomeone starts their trial.

Every question we get asked before
someone starts their trial.

Every question we get asked before
someone starts their trial.