Learn Marketing Interviews

<p>The development of social media has made it so easy for all of us to connect and to spread the word about ourselves, our projects and our businesses. Twitter, Facebook and Instagram have changed the way we do...

<p>We all love a good story, don’t we? Whether you enjoy watching movies or the evening news, listening to podcasts or the latest office gossip, stories are everywhere around us, even in business. The very best brands...

<p>How many of your ‘friends’ on Facebook do you speak to regularly? If you’re like most people, it’s probably not a great deal. If you’re a small business owner, how much of your business comes through social media...

<p>The decision to rebrand can arrive for a number of different reasons. Perhaps your business has merged with another and you want to project a new image to reflect that. It may be the case that your branding has...

<p>Pivoting is something that we hear a lot about in business, especially in the startup space. Facebook began life as Facemash, Instagram grew out of Burbn and YouTube started out as a video dating site. All of these...

<p>There are so many ways in which you can market your business these days but one of the most important, and most overlooked, is video marketing. One of the issues that most of us have with the idea of starting a video...

<p>Social media has changed the way many of us interact, do business and, to a degree, live our lives. Networks such as Facebook, Twitter and LinkedIn are fantastic for marketing yourself and your business and newer...

<p>Getting customers to your website can be a difficult task. There are so many business out there vying for the attention of consumers and these days there are so many ways in which people can find solutions to their...

<p>The idea of creating a community around your business is something that a lot of us are hesitant about. It may be because we think that it doesn’t really apply to our business, or that it will take a lot of work...

<p>Creating a successful business from something that you genuinely have a passion for is the goal of most small business oweners. We all want to make money through sharing our expertise of a particular area in which...

<p>We all want to work with the best clients that we possibly can. It’s easy in business to peek over the garden fence and look at who your competitors are working with. If they’ve made deals with some big names in your...

<p>Making first contact with a prospective new client can be a great feeling, especially if you feel that you’ve quickly built rapport and your product or service will be of real help to the client’s business...

<p>Building a following or community online is a pretty tough ask these days as the competition for the attention of users is fierce. Everyone seems to be offering more and more in terms of content and value to try and...

<p>Most small business owners know that they need to have an online presence in order to compete and stay relevant. Are we doing enough though? Are we getting the most out of the massive opportunities that come with...

<p>As small business owners, we all know that gaining a customer’s trust is very important. It’s common sense and it’s covered in all of the business books that we like to read. But, it can be easy to neglect when we’re...