business
Hosted by Ezra McCarthy · business · EN · 167 episodes
Welcome to Lawn Care Blueprint! This podcast is for lawn and landscape professionals who are ready to grow their business. Whether you're looking to scale from six to seven figures or need actionable steps to grow, this is the right place.Each episode provides tips, stories, and ideas to help you stand out, generate more leads, and build a strong online brand. Our guests and episodes serve as a blueprint, offering practical strategies to take your business to the next level.Tune in now to start learning and gaining valuable insights to grow your business!
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
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Signup to Generate a PitchWelcome to Lawn Care Blueprint! This podcast is for lawn and landscape professionals who are ready to grow their business. Whether you're looking to scale from six to seven figures or need actionable steps to grow, this is the right place.
Lawn Care Blueprint is hosted by Ezra McCarthy. The show has published 167 episodes to date.
Recent episodes include "166. Value Add, Incidental, or Waste: Where Your Labor Hours Really Go | Matt Wenz" (15 October 2026, 30 minutes), "165. The "No Money in Mowing" Myth | Dominick & Spence" (13 October 2026, 32 minutes), and "164. Why Landscape Owners Shouldn't Grow Alone" (6 October 2026, 14 minutes).
Lawn Care Blueprint publishes roughly weekly, with episodes averaging 25 minutes across 167 episodes.
Booking probability for Lawn Care Blueprint is 35%, and the host is rated Selective on guests. Lawn Care Blueprint requires a Pod Score of 80 or higher. Lawn Care Blueprint's contact route on record: verified email.
The strongest fits for Lawn Care Blueprint are Cleaning, Pest Control & Landscaping. Lawn Care Blueprint has a business audience.
Ezra McCarthy hosts Lawn Care Blueprint, a business show with 167 episodes published.
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Lawn Care Blueprint
⏱️ How much are you paying your crews before the first mower ever starts? Matt Wenz, founder of glas.FINANCIAL and former controller at a multi-generation Nebraska landscape company, joins Ezra to break down the...
Lawn Care Blueprint
What if the profit problem in your lawn business is your route, not your service? Dominick Wynne and Spence join Ezra with real numbers. Dominick counted six companies working one half-mile street in 20 minutes. They...
Lawn Care Blueprint
Who do you call when you're stuck on hiring, pricing, or adding another crew? Most lawn care and hardscaping business leaders make those calls by themselves, and it slows everything down. In this episode, I break down...
Lawn Care Blueprint
Why do the customers paying the least always expect the most? Web designer Andy Milligan grew from $1,200 months to a $200K business, and his lessons carry straight over to lawn and landscape. We cover quoting face to...
Lawn Care Blueprint
What's really keeping most lawn and landscape owners broke? According to Nick Carlson, it's not the market or the labor shortage, it's ego. In this conversation he shares the hard-won lessons from nearly losing...
Lawn Care Blueprint
What if your inbox emptied itself five times a day while you were out in the field? Most owners are drowning in 120 emails a day and losing 13 hours a week digging through them. In this episode, Ezra and Wena break down...
Lawn Care Blueprint
Is your highest-paying account the one costing you the most? Not every check is worth cashing when the job drains your team, invites endless scope creep, or never got repriced after five years. Ezra shares how to spot...
Lawn Care Blueprint
What happens after all your marketing finally makes the phone ring? In this episode, Ezra and Wena break down why so many lawn and landscape companies lose jobs in the first few seconds of a call. You'll learn how to...
Lawn Care Blueprint
Thinking about hiring your first team member overseas but not sure it's worth the risk? Ezra sits down with his own assistant to pull back the curtain on remote hiring from the Philippines. You'll hear the fears...
Lawn Care Blueprint
How many jobs are you losing to a full voicemail box? Luke Lattimer of Lattimer Lawns waited years before hiring a full-time assistant from the Philippines, and now he says he should have done it much sooner. He shares...
Lawn Care Blueprint
What's really keeping you stuck in the field? For Dalton Slickers, the answer was letting go of perfection. He walks through leaving his parks and rec job, scaling Platinum Landscaping to two maintenance and two...
Lawn Care Blueprint
What do a brutal Boston Marathon and a honeymoon emergency have in common? In this episode, we share Neal Glatt's powerful Northern Green keynote in full. Neal walks through his journey from non-runner to marathon...
Lawn Care Blueprint
What if your most profitable crew was one you never hired? Pete Roberts spent two decades flipping the landscape playbook on its head. No trucks. No equipment. No field employees. He walks Ezra through the vendor...
Lawn Care Blueprint
Slow follow-up could be costing your lawn care or landscaping business thousands in lost revenue. In this episode, we break down why fast lead response matters, how forgotten estimates kill sales, and how simple AI...
Lawn Care Blueprint
What does it actually take to double your revenue two years running? Caleb Nguyen went from a cold storage unit and a bedroom desk to a 5,500 square foot facility, six mow crews, and two landscape crews. Ezra digs into...
Lawn Care Blueprint
When was the last time your mailbox was actually full? Direct mail volume has dropped nearly 28% in a decade, and that empty space is your opportunity. Ezra and Wena break down how postcards, door hangers, yard signs...
Lawn Care Blueprint
What happens when you build a program around every customer's preferences instead of your own system? Caitlin Schlichting, co-founder of Spraye, has watched hundreds of lawn treatment companies scale or stall. The...
Lawn Care Blueprint
Why would a buyer pay more for a business with lower margins? Nick Bartolo, founder of Essential Partners, pulls back the curtain on how private equity actually values fertilization and lawn care companies. He covers...
Lawn Care Blueprint
What happens when most searches never send anyone to your website? Ezra unpacks the three shifts reshaping local search in 2026: AI overviews answering questions before a click, local service ads pushing organic results...
Lawn Care Blueprint
What if your next big revenue jump is already sitting in your CRM? Ezra breaks down the 30-day upsell sprint: one strong offer, sent to the people who already trust you, across six to seven touches. You'll learn why...
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