
Episode #27
27 | Sarah Rumple Mahan | Communication, Leadership, and the Future of Veterinary Medicine
Episode Description In this episode of Just Vetting , host Peter Tanella sits down with Sarah Rumple Mahan , Editor-in-Chief of Today's Veterinary Business , for an engaging conversation about veterinary media, industry trends, practice ownership, leadership, and the evolving challenges shaping the future of veterinary medicine. Sarah shares her unique journey into the veterinary profession, from launching a successful veterinary communications agency to leading one of the industry's most respected publications. Drawing on years of experience covering veterinary medicine, she offers a behind-the-scenes perspective on the issues, opportunities, and conversations currently influencing practice owners, veterinarians, and industry leaders across the profession. Throughout the discussion, Sarah reflects on how veterinary medicine has changed over the past decade, from increased focus on preventive care and client education to growing conversations surrounding mental health, work-life balance, workforce shortages, succession planning, and access to care. She explains how many of the challenges facing the profession today are the result of solutions to issues the industry worked hard to address years ago. Peter and Sarah also explore the changing landscape of veterinary ownership, including consolidation, independent practice growth, internal ownership transitions, and the importance of creating pathways for future veterinary leaders. She discusses why succession planning continues to gain importance as practice owners approach retirement and younger veterinarians seek ownership opportunities. The conversation highlights the value of industry collaboration, mentorship, and professional organizations, as well as the role veterinary media plays in bringing together diverse perspectives and helping professionals stay informed about emerging trends. Throughout the episode, she explores: ✨ Her journey from entrepreneur and veterinary communicator to Editor-in-Chief of Today's Veterinary Business ✨ The evolution of veterinary medicine over the past decade ✨ How veterinary media helps shape industry conversations ✨ The growing importance of succession planning and ownership transitions ✨ Internal ownership opportunities and developing future leaders ✨ The impact of consolidation on veterinary medicine ✨ Workforce challenges, staffing shortages, and retention strategies ✨ Work-life balance and the changing expectations of today's veterinary professionals ✨ Access to care and affordability challenges facing pet owners ✨ The role of mentorship and collaboration within the profession ✨ The value of professional organizations and industry networking ✨ Current trends shaping practice ownership and veterinary business growth ✨ Why adaptability remains critical for long-term success in veterinary medicine Sarah's perspective highlights that veterinary medicine continues to evolve in response to changing client expectations, workforce dynamics, and business realities. Through journalism, storytelling, and industry engagement, she provides valuable insight into both the challenges and opportunities facing veterinary professionals today. Whether you're a practice owner, veterinarian, manager, consultant, or industry professional, this episode offers thoughtful perspectives on leadership, ownership, industry trends, and the future of veterinary medicine. To connect with Sarah, email: smahan@navc.com #Veterinary #JustVetting #VeterinaryLeadership #VeterinaryBusiness

