
Episode #49
49. The Three Things That Fix Your Sales Outreach
<p>Recruitment has spent the last decade quietly talking itself out of selling. The story goes that recruitment is now a marketing job, that automation and AI can carry the load, that outreach is something you schedule rather than something you do. The result? A generation of consultants who have watched their sales capability erode without noticing it happen, hiding in the noise and calling it strategy.</p><p>Meanwhile, the market has gotten harder. Your prospects field over 240 unsolicited emails a day. Half the salespeople on the planet are behind target because, frankly, they can't sell, and they've made...

