Join us, Charla and Matt McKinley, as we delve into the world of parenting with a financial twist. This podcast is your go-to resource for raising responsible and ready adults, providing insights and actionable advice on money matters and beyond.
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Contact path
Public web form
Booking probability
32%
Guest openness
Selective
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Signup to Generate a PitchJoin us, Charla and Matt McKinley, as we delve into the world of parenting with a financial twist. This podcast is your go-to resource for raising responsible and ready adults, providing insights and actionable advice on money matters and beyond.
It's Not About Money is hosted by It. The show has published 77 episodes to date.
Recent episodes include "Project Ideas to Generate Cash (Replay)" (14 January 2026), "Back to School Contract (Replay)" (12 August 2025), and "Teaching Teens the Value of Hard Work" (25 June 2025, 13 minutes).
It's Not About Money publishes roughly weekly, with episodes averaging 17 minutes across 77 episodes.
Booking probability for It's Not About Money is 32%, and the host is rated Selective on guests. It's Not About Money requires a Pod Score of 80 or higher. It's Not About Money's contact route on record: public web form.
The strongest fits for It's Not About Money are Family & Social Services. It's Not About Money has an education audience.
It hosts It's Not About Money, an education podcast with 77 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
It's Not About Money
<h2>Project Ideas to Generate Cash</h2> <p>They discuss how these experiences can help foster responsibility, financial independence, and a solid work ethic, all while equipping young people with valuable life...
It's Not About Money
<h3>Back to School Contract: The No Argument Approach</h3> <p>sponsored by CTCMath.com</p> <p>In this episode, Matt and Charla McKinley welcome their son Jack McKinley back to the studio. They discuss Jack’s summer...
It's Not About Money
<h2 > INAM 25-24 Summary</h2> <p >Teaching Teens the Value of Hard Work</p> <p >In this episode, Matt and Charla bust the myth that teens will “just get” a work ethic.<br />Spoiler alert: They won’t.<br />Work ethic is...
It's Not About Money
<p > INAM 25-23: You Can’t Cram for Adulthood</p> <p >Listen to all of the It’s Not About Money Podcast episodes here.</p> <p >In this sentimental (and slightly hilarious) episode, Charla welcomes a very special...
It's Not About Money
<h3>3 Things You Should Stop Doing for Your Kids (Right Now)</h3> <p>Welcome back to It’s Not About Money—the podcast where parenting gets intentional and the laughs are free. In this episode, Matt and Charla pull no...
It's Not About Money
<h3 >INAM 25-20 Summary – Your Child is More Capable Than You Know (Part 2)</h3> <p >Welcome back to It’s Not About Money, the money podcast for intentional parents!<br />In this episode, Charla and Matt dive into the...
It's Not About Money
<h3 >INAM 25-19 Summary: Your Kids Are More Capable Than You Think (Part One)</h3> <p >In this episode of It’s Not About Money, Matt and Charla kick off a two-part series on chores, focusing this week on kids ages 2 to...
It's Not About Money
<h3 >INAM 25-18 Summary: Adulting Is Not Optional – How to Raise Capable, Confident Kids</h3> <p >In this episode of It’s Not About Money, Matt and Charla tackle a growing parenting challenge—how to raise kids who are...
It's Not About Money
<h1 >INAM 25-17 Summary:</h1> <h2 >Building Resilience Through Quality Time (and Movies That Matter)</h2> <p >In this special mother-daughter episode of It’s Not About Money, Charla is joined by her daughter Kate to...
It's Not About Money
<h3 >INAM 25-16 Summary: Is It a Dream or Just a Fantasy? Helping Kids Discern Their Future</h3> <h4 ><br />In this episode of It’s Not About Money, Matt and Charla explore a common parenting challenge: how to help your...
It's Not About Money
<h3 >Top 5 Personal Finance Books Every Parent Should Read<br />Financial Literacy Month</h3> <p >In this episode of It’s Not About Money, Matt and Charla celebrate Financial Literacy Month by spotlighting five...
It's Not About Money
<p>Should you show your kids your finances? In today’s episode, Charla and Matt dive into this question and discuss why they believe the answer is no. While financial transparency is important in some areas, sharing...
It's Not About Money
<h3>7 Things Your Teen Should Pay For</h3> <p>In this episode of It’s Not About Money, Matt and Charla dive into a key topic for parents of teens—helping kids develop financial responsibility by contributing to their...
It's Not About Money
<h3>The #1 Predictor of Money Problems: Why Self-Control Matters</h3> <p>In this episode of It’s Not About Money, Matt and Charla discuss the powerful connection between self-control and financial success. Research...
It's Not About Money
<h3>You Don’t Get To Keep All You Make- How to Calculate a Paycheck</h3> <p>In this episode of It’s Not About Money, Matt and Charla introduce a special session designed to help teens understand the reality of...
It's Not About Money
<h3>Small Steps, Big Confidence: 18 Year Old Kate Shares Her Journey </h3> <p>In this episode of *It’s Not About Money*, Charla is once again joined by her daughter, Kate, to dive into an important topic—confidence. As...
It's Not About Money
<h3>28 Skills Every Teen Should Master </h3> <p>In this episode, Charla is joined by a special guest—her daughter, Kate! As Kate prepares to head off to college, they discuss the essential life skills every teen should...
It's Not About Money
<h3>3 Keys to Making an Allowance Count Part 2</h3> <p>In this episode, Matt and Charla dive into listener questions about allowance, covering everything from when to start giving one, how to handle unwise spending...
It's Not About Money
<h3>3 Keys to Making an Allowance Count</h3> <p>In this episode, Matt and Charla break down the topic of allowance and how parents can use it as a tool to teach kids financial responsibility. They explore the dos and...
It's Not About Money
<h3>Traditions with Heart- Raising Grateful Kids on Valentine’s Day and Beyond </h3> <p>In this heartwarming episode of It’s Not About Money, Matt and Charla explore the power of intentional family traditions and how...
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