Hosted by It · 🇺🇸 US · EN-US · 38 episodes
Established thought leaders with verified media credentials.
It's Mostly Marketing, the show that covers a lot of things… mostly marketing. It’s co-hosted by Lisa Flosznik and Simon Hunt, two long-time colleagues and collaborators who aim to share their marketing expertise and learn from guest entrepreneurs, business leaders, and marketing professionals. From tangents to tactics... it's mostly marketing!
It hosts It's Mostly Marketing, a business show with 38 episodes published.
Lisa and Simon explore the evolution of newsletters and email marketing, emphasizing the need for reimagining content to engage today's audience. They discuss the importance of personalization, the role of AI in enhancin
After 36 episodes, we're taking a short hiatus. We'll be back soon!
Lisa and Simon discuss eight essential marketing rules that have proven effective over their 35 episodes. They emphasize the importance of understanding your audience, having a solid marketing plan, crafting clear messag
In this conversation, Lisa and Simon explore the art and power of storytelling, particularly in the context of marketing. They discuss the importance of structure in storytelling, the emotional connections that stories c
In this conversation, Lisa and Simon discuss their recent travel experiences, focusing on hotel stays and brand loyalty. They explore how personal experiences shape their preferences for hotel brands and loyalty programs
Lisa and Simon explore the art of running successful promotions without overwhelming your audience. They dive into why some brands thrive by embracing fabricated holidays like Prime Day and Make Your Will Month, while ot
Lisa and Simon discuss their recent experiences and transition into a deeper conversation about the impact of AI on search engine optimization (SEO) and the emerging concept of generative engine optimization (GEO). They
In this episode of It's Mostly Marketing, Lisa and Simon sit down with attorney Linsey Krolik to unpack the legal side of marketing. From understanding why CAN-SPAM isn't Canadian (surprise!) to navigating privacy laws l
In this conversation, Simon and Lisa discuss the impact of economic downturns on small businesses, focusing on consumer behavior, pricing strategies, and effective marketing techniques. They explore how rising costs affe
Lisa and Simon discuss the challenges and strategies involved in managing creative projects, particularly in small business settings. They emphasize the importance of having structured processes, the role of creative bri
In this engaging conversation, MacKenzie Green shares her inspiring journey from being a Division One swimmer and beauty pageant contestant to becoming a leading figure in social media and marketing. She discusses the im
In this conversation, Lisa and Simon explore the multifaceted world of branding, discussing its importance beyond just logos, the elements that make a strong brand, and the necessity of a brand strategy. They emphasize t
In this engaging conversation, Lisa and Simon delve into their personal and professional journeys, sharing insights from their early marketing careers, mistakes they've made, and the lessons learned along the way. They d
Lisa and Simon discuss the significance of testing in marketing, drawing insights from Scott Galloway's podcast. They emphasize the importance of data-driven decisions over gut feelings, explore various marketing channel
Simon and Lisa discuss the importance of reevaluating marketing strategies, establishing clear goals, and aligning team efforts. They emphasize the need for tracking and measuring marketing effectiveness, evaluating tool
Lisa and Simon discuss the evolving landscape of marketing roles, particularly focusing on fractional marketing positions and the importance of generalists in small businesses. They explore how to identify business needs
Lisa and Simon's friend, Dr. Kelly Garneau, discuss the integration of AI in writing education, exploring how it impacts student engagement, classroom dynamics, and academic policies. Kelly emphasizes the importance of t
Lisa and Simon discuss the importance of empowering employees to act as brand advocates. They explore various strategies for leveraging social media, encouraging content creation, and establishing brand guidelines to ens
Lisa and Simon reflect on their journey of creating a podcast, discussing the importance of planning, data-driven decision-making, and the need for flexibility in business strategies. They emphasize the significance of e
Lisa and Simon discuss the challenges of analyzing survey data and how AI can streamline the process. They explore various AI tools available for data analysis, emphasizing the importance of ensuring data accuracy and va
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It's Mostly Marketing is hosted by It. The show is categorised under business (marketing) and has published 38 episodes.
It's Mostly Marketing has published 38 episodes.
It's Mostly Marketing regularly covers business, marketing. It sits in the business category, with a marketing focus.
It's Mostly Marketing is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
It's Mostly Marketing hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of It's Mostly Marketing average 36 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates It's Mostly Marketing's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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