Welcome to Influencer Confidential, a podcast brought to you by Sidewalker Daily. In this podcast, we are dedicated to creating transparency in the Influencer Industry and showing what it takes to succeed in this new world. Sidewalker Daily is a consulting agency that works on both sides of the influencer industry. On one hand, Sidewalker Daily consults for brands and public relations firms on their influencer marketing initiatives and social media strategy and on the other, the company works with influencers and creators to help them build sustainable businesses online. Sidewalker Daily's unique position in the industry bridges the gap between brands and creators, to ensure every partnership is a win-win. Sidewalker has worked on campaigns for Jetsetter (A Tripadvisor Company), Four Seasons and the Costa Rica Tourism Board, to name a few. In this podcast, expect to learn about all things working with brands, being an influencer, influencer marketing, media kits, pitching to brands and much more! Meet Your Host, Nina Zadeh - Co-founder, Nina received her MBA in marketing from Fordham University and has a B.A. in Communications and Economics from Boston College.
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
37%
Guest openness
Selective
Sign up to generate a grounded pitch for Influencer Confidential.
Signup to Generate a PitchWelcome to Influencer Confidential, a podcast brought to you by Sidewalker Daily. In this podcast, we are dedicated to creating transparency in the Influencer Industry and showing what it takes to succeed in this new world. Sidewalker Daily is a consulting agency that works on both sides of the influencer industry.
Recent episodes include "Paid Brand Deals Are Out There. Here's Where to Find Them! | 2027 Edition #315" (29 October 2026, 11 minutes), "I Managed Brand Budgets. Here's What Creators Get Wrong #314" (22 October 2026, 12 minutes), and "Trying to Get Brand Deals? Brands Want THIS Content #313" (15 October 2026, 18 minutes).
Influencer Confidential publishes roughly weekly, with episodes averaging 18 minutes.
Booking probability for Influencer Confidential is 37%, and the host is rated Selective on guests. Influencer Confidential requires a Pod Score of 80 or higher. Influencer Confidential's contact route on record: verified email.
The strongest fits for Influencer Confidential are Marketing, Advertising & PR. Influencer Confidential has a business audience.
Influencer Confidential is a business podcast.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Influencer Confidential
Wondering how to get brand deals WITHOUT waiting around for brands to DM you on Instagram? If you're a Content Creator or Influencer trying to find paid brand deals, you might be surprised to learn just how many brand...
Influencer Confidential
Ever wonder what REALLY happens after you pitch a brand? As someone who has spent years on the brand side managing influencer marketing budgets, reviewing Creator pitches, and hiring Influencers for paid brand...
Influencer Confidential
Want to land more brand deals? One of the best ways to stand out to brands is to create the types of content they’re actually looking for. As someone who has spent years on the brand side hiring Creators for everything...
Influencer Confidential
If you want to land holiday brand deals, your pitch needs to reach brands while they’re still planning their campaigns. Learn how to land paid brand deals, no matter your follower count...
Influencer Confidential
Travel UGC is different from creating content for a typical product brand. In this episode, Nina from Sidewalker Daily shares what travel brands actually need from UGC creators and how to make your pitch more valuable...
Influencer Confidential
Most creators check the rate and deliverables before signing an influencer contract, but some of the most important terms are buried elsewhere. Using Hayden Panettiere’s experience with Neutrogena as a starting point...
Influencer Confidential
Substack is becoming much more than a newsletter platform. In this episode, I’m sharing some of the new Substack features we’re most excited about at Sidewalker Daily, including native sponsorships, Creator Kits...
Influencer Confidential
Being a content creator or influencer means wearing ALL the hats. Creating content, pitching brands, answering emails, researching opportunities, posting across platforms... the list never ends. But working hard doesn't...
Influencer Confidential
If you’re serious about making money as a content creator, stop blindly pitching brands and start looking for companies that are actively hiring creators and already have a budget. In this episode, Nina from Sidewalker...
Influencer Confidential
After 10+ years in the creator economy, working on both the brand side and with creators inside the Sidewalker Daily community, there are a few things I wish more content creators were willing to hear. Sometimes you're...
Influencer Confidential
If you've been feeling stuck in your creator business, attending a live creator event might be the investment that changes everything. In this episode, Nina Zadeh from Sidewalker Daily shares why conferences, creator...
Influencer Confidential
Create & Cultivate Festival is the world's largest festival for women in business, bringing together founders, executives, creators, and leaders shaping what's next. Expect two days of inspiring speakers, meaningful...
Influencer Confidential
If you're tired of constantly pitching brands and wondering how to get brands to reach out to you, this episode is for you. While pitching should always be part of your strategy, there are practical ways to increase...
Influencer Confidential
If you've been wondering whether you need to join someone else's Instagram challenge to stay consistent, the answer is no. In this episode, Nina Zadeh from Sidewalker Daily shares exactly how to create your own...
Influencer Confidential
You Can Follow Nina Clapperton Here: Instagram: https://www.instagram.com/ninaclapperton/ TikTok: https://www.tiktok.com/@ninaclapperton Threads: https://www.threads.com/@ninaclapperton Facebook...
Influencer Confidential
Most creators think the only way to land brand deals is by constantly pitching. While pitching is essential, there's another strategy that many creators overlook: making brands come to YOU. In this episode, Nina from...
Influencer Confidential
Everyone asks the same question: "What's the best niche to make money with brand deals?" The answer probably isn't what you think. In this episode, Nina shares the six types of creators consistently landing paid brand...
Influencer Confidential
You Can Follow Ali Here: Instagram: @aligrant https://www.instagram.com/aligrant/ TikTok: @aligrnt https://www.tiktok.com/@aligrnt Website: http://thedigitaldept.com In this episode of Influencer Confidential, I sit...
Influencer Confidential
If you've been wondering why brand deals feel harder to land lately, you're not imagining it, but it's not because influencer marketing is dying. In this episode, Nina Zadeh from Sidewalker Daily breaks down how the...
Influencer Confidential
You Can Follow Adobe Here: Instagram:@adobeexpress TikTok: @adobeexpress YouTube: @adobeexpress LinkedIn: linkedin.com/showcase/adobe-express/ Website: adobe.com/express #PartneredwithAdobeExpress In this episode of...
Recent guests on Influencer Confidential. Study who booked and why before you pitch.
founder and CEO, SheKnowsSEO.co
video producer, lifestyle host, stop motion artist, digital educator, The Real Stuff podcast host, and mom, Thinkroom Consulting
lead makeup designer for Elle (Amazon Prime prequel to Legally Blonde), Jennifer Powell Inc
Founder and Creative Director, James + Park Creative
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