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In Your Element

Hosted by Daniella Nordin and Brendan Henkel · business · EN · 54 episodes

About this Podcast:

In Your Element is where leadership meets real talk. It's the go-to podcast for everyday users and practitioners in the dynamic world of higher education. Each episode is packed with practical tips, best practices, and real-world use cases from Element451 users. We bring in leading voices from the field – from savvy higher ed IT leaders to visionary college presidents – to share their experiences and insights. Our discussions are candid, sometimes diving into the challenges and other times celebrating the triumphs of working in higher ed.Expect to hear about the latest trends, innovative strategies, and the impact of technology—especially AI—in personalizing student experiences throughout the entire student journey. We're not just talking theory here; it's about actionable insights that you can apply directly to your work.Tune in, get inspired. Whether you're a seasoned pro or just starting out in admissions, marketing, or student success, this podcast is your space to thrive in yo

Pitch Analysis

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Contact path

Verified email

Booking probability

22%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about In Your Element

What is In Your Element about?

In Your Element is where leadership meets real talk. It's the go-to podcast for everyday users and practitioners in the dynamic world of higher education. Each episode is packed with practical tips, best practices, and real-world use cases from Element451 users.

Who hosts In Your Element?

In Your Element is hosted by Daniella Nordin and Brendan Henkel. The show has published 54 episodes to date.

What has In Your Element covered recently?

Recent episodes include "Chowan University’s Winning Formula for Enrollment Growth and Student Retention" (2 October 2025, 22 minutes), "From Excel to AI: Del Mar’s Leap into the Future of Student Engagement" (21 August 2025, 27 minutes), and "AI First, Human Always: Building an AI-Ready Campus at Forsyth Tech" (7 August 2025, 29 minutes).

How often does In Your Element publish?

In Your Element publishes roughly every two weeks, with episodes averaging 28 minutes across 54 episodes.

How hard is it to get booked on In Your Element?

Booking probability for In Your Element is 22%, and the host is rated Selective on guests. In Your Element requires a Pod Score of 80 or higher. In Your Element's contact route on record: verified email.

Who should pitch In Your Element?

The strongest fits for In Your Element are Universities & Colleges. In Your Element has a business audience.

About the host

Daniella Nordin and Brendan Henkel hosts In Your Element, a business show with 54 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #33

    Chowan University’s Winning Formula for Enrollment Growth and Student Retention

    Oct 2, 202522 minS0

    <p>In this episode of In Your Element, host Daniella connects with Dr. Shelley Greene, VP of Advancement and Enrollment at Chowan University, to discuss how foundational changes in strategy, communication, and tech...

  • Episode #32

    From Excel to AI: Del Mar’s Leap into the Future of Student Engagement

    Aug 21, 202527 minS0

    <p>In this episode of In Your Element, host Daniella sits down with Jason Houlihan, Executive Director of Marketing and Events at Del Mar College, to unpack how his team transformed student recruitment and engagement...

  • Episode #31

    AI First, Human Always: Building an AI-Ready Campus at Forsyth Tech

    Aug 7, 202529 minS0

    <p>Daniella and Brendan sit down with Hannah Wilson, Knowledge Management and CRM Coordinator Project Manager at Forsyth Technical Community College. Known for her “AI-first, human-in-the-loop” approach, Hannah unpacks...

  • Episode #30

    From Data to Outcomes: The Real-World Impact of CRM Strategy at Durham Tech

    May 29, 202533 minS0

    <p>In this third and final installment of In Your Element’s Durham Tech series, hosts Daniella and Brendan dive into the measurable impact of Element451 at Durham Technical Community College. This episode explores how...

  • Episode #29

    How Durham Tech Creates a Culture of Curiosity with Student Success

    May 15, 202538 minS0

    <p>In this high-energy follow-up episode, Brendan Henkel sits back down with Abe Dones, VP of Student Services, and Jessica Vaughan, Director of Enrollment Management and CRM Strategy at Durham Tech, to unpack how their...

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  • Episode #28

    Choosing a Partner not a Platform

    May 1, 202538 minS0

    <p>In this dynamic episode of In Your Element, co-hosts Daniella Nordin and Brendan Henkel sit down with Jessica Vaughan, Director of Enrollment Management and CRM Strategy, and Dr. Abe Dones, Vice President and Chief...

  • Episode #27

    A Year in Review – Our Favorite Conversations from In Your Element

    Mar 20, 202541 minS0

    <p>It’s been a full year since In Your Element launched, and hosts Daniella and Brendan Henkel are celebrating with a special recap episode! They revisit their top three favorite episodes, breaking down the most...

  • Episode #26

    50% More Engagement—The System Fix That’s Reshaping Faith Baptist Bible College’s Enrollment

    Mar 6, 202524 minS0

    <p>On this episode of In Your Element, we sit down with Emily Banks, an admissions representative from Faith Baptist Bible College, to discuss the game-changing improvements they made to their online degree application...

  • Episode #25

    More Applications, Less Manual Work: MBKU’s Smarter Enrollment Strategies

    Feb 20, 202533 minS0

    <p>In this episode of In Your Element, we dive into the transformative work happening at Marshall B. Ketchum University (MBKU) with Tori Brady, CRM Data Manager, and Tom Rainey, Associate VP for Enrollment. They share...

  • Episode #24

    Unlocking Insights: How JCC Boosted Student Success with Over 900 Repeat Visits

    Feb 6, 202521 minS0

    <p>Daniella sits down with Tyler Albright, CRM Content Coordinator at Johnston Community College (JCC), to explore how the institution revolutionized its student check-in process using Element451. Tyler shares how JCC...

  • Episode #23

    Efficiency, Engagement, and Element451: COA’s Winning Formula

    Jan 22, 202528 minS0

    <p>In this episode of In Your Element, Brendan and Daniella sit down with Brittany Meinssen, Director of Admissions and Recruitment at College of the Albemarle (COA), to uncover how her team is reshaping recruitment...

  • Episode #22

    Paul Quinn's Big Move to Streamline Admissions and Save Time

    Jan 9, 202530 minS0

    <p>In this episode of In Your Element, Daniella and Brendan from Element 451 sit down with Daniela Botello-Hernandez of Paul Quinn College to dive into the transformative power of a CRM in higher education admissions...

  • Episode #21

    Admissions, Advancement, and Impact with Element451" with Northern Pennsylvania Regional College

    Dec 26, 202427 minS0

    <p>Guest Name: <br />Abigail Petrosky, Director of Marketing and Public Relations,Northern Pennsylvania Regional College <br />Kelsey Angove, Assistant Director of Recruitment, Northern Pennsylvania Regional...

  • Episode #20

    Why Every Institution Needs AI Assistants: Lessons From SEMO

    Dec 12, 202431 minS0

    <p>In this AI-focused episode, hosts Daniella and Brendan sit down with Claire Skelton, Assistant Director of Content Marketing at Southeast Missouri State University (SEMO), to unpack the transformative role AI plays...

  • Episode #19

    How Penn Highlands went from Spreadsheets to 32% Enrollment Gains

    Nov 28, 202427 minS0

    <p>In this episode, Brendan and Daniella welcome Matt Bodenschatz, Director of Recruiting and Admissions at Penn Highlands Community College. Matt discusses the impactful journey of implementing Element451 and how its...

  • In Your Element

    Live at AMA: Outcomes Over Enrollments: A New Approach to Student Retention and Success

    Nov 20, 202419 minS0

    <p>In this episode of In Your Element, recorded live at AMA in Las Vegas, Brendan reconnects with Michael Bettersworth, CMO at Texas State Technical College (TSTC), to delve into critical trends and challenges impacting...

  • In Your Element

    Live at AMA: Aligning Missions to Empower Student Success

    Nov 15, 202420 minS0

    <p>In this episode of In Your Element, recorded live at AMA in Las Vegas, Brendan sits down with Mike Margolies, CEO of NextGrad, and Ryan Barbauld, VP of College Partnerships at NextGrad, to explore the innovative ways...

  • Episode #18

    Smarter Student Support: How USI’s AI-Powered ArchieBot Fills the Gaps

    Nov 14, 202429 minS0

    <p>In this episode of In Your Element, hosts Daniella and Brendan are joined by Brandi Hess, Director of University Web and Digital Content at the University of Southern Indiana (USI). Brandi shares USI’s journey as the...

  • Episode #17

    Breaking Records: Villa Maria’s Enrollment Boom

    Oct 31, 202435 minS0

    <p>In this episode, Brian Emerson, Executive VP of Enrollment Management at Villa Maria College, shares how the small, Buffalo-based college achieved record-breaking enrollment growth (15% in 2023 and 14% in 2024). From...

  • In Your Element

    Live at NCCCS Conference: How Wayne Community College Boosted Enrollment by 11% with Smart Integration

    Oct 24, 202417 minS0

    <p>In this episode of In Your Element, recorded live at the North Carolina Community College System (NCCCS) Conference, Daniella interviews Kelly Sinacola, VP of Solutions Engineering and Integrations at Element451, and...

Guest Appearances

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