Hosted by Real Conversations in Automotive · 🇺🇸 US · EN · 14 episodes
Established thought leaders with verified media credentials.
In Search Of... is where the automotive industry's most curious minds meet to talk about what's working, what's changing, and what's next. Each episode cuts through the noise with real stories, data driven insights, and practical takeaways from dealers, marketers, and innovators shaping retail automotive today.No BS. No filler. Just honest conversations about progress, performance, and the pursuit of better.Presented by Wikimotive.
Real Conversations in Automotive hosts In Search Of..., a technology show with 14 episodes published.
What happens when dealers assume vendors are the problem… while vendors assume dealers just don't understand the data? Distrust is common in automotive vendor relationships. Missed expectations, unclear reporting, weak c
What happens when an industry spends millions on paid advertising… but still measures success by the cheapest possible lead? In automotive, cost per lead has become the default scorecard. Lower is better. Higher is a pro
What happens when your dealership keeps increasing marketing spend to drive more traffic… only to realize the real problem isn't traffic at all? Many stores fall into the trap of chasing more leads and more tools, when t
What happens when your dealership keeps increasing marketing spend to drive more traffic… only to realize the real problem isn't traffic at all? Many dealerships fall into the trap of "adrenaline marketing" relying on sh
What happens when your dealership is spending $20K–$100K/month driving traffic… only to send shoppers into a digital storefront that's cluttered, slow, and quietly killing conversion? In this episode of In Search Of, new
What happens when "being nimble" stops meaning clever marketing tweaks—and starts meaning leadership, discipline, and brutal honesty about what's actually changing week to week? In this episode of In Search Of, Dan Barke
What happens when the "AI revolution" meets the unglamorous reality of dealership operations, OEM programs, and messy data? In this new episode of In Search Of, Dan Barker and Wikimotive Co-Founder Zach Billings sit down
In this episode of 'In Search of...Insights', Dan Barker and Wikimotive Co-Founder Zach Billings break down their biggest takeaways from MRC 2025 — from real-world tech adoption to AI myths, dealership education, and why
Can Atlas Really Change the Car-Buying Journey? In this episode of In Search of Insights, Dan Barker and Wikimotive Co-Founder Zach Billings unpack the hype surrounding OpenAI's newly released Atlas - and what (if anythi
What happens when the automotive industry's biggest blind spots finally get called out? In this new episode of In Search Of, Dan Barker and Wikimotive Co-Founder Zach Billings sit down with Brian Pasch - author, research
What happens when you cut through the hype and look at what's actually driving dealership performance? In this new episode of In Search Of, Dan Barker and Wikimotive Co-Founder Zach Billings sit down with George Nenni, F
Can AI really handle your dealership's SEO? In this first episode of In Search of Insights — a new spinoff of the In Search Of podcast — Wikimotive Co-Founder Zach Billings joins Dan Barker to unpack the realities vs. mi
In this episode of In Search Of…, Dan Barker is joined by Zach Billings (Co-Founder, Wikimotive) and Patrick Downes of Ruge's Automotive Group to uncover how a family-owned dealership competes — and thrives — in today's
In this premiere episode of In Search Of…, Dan Barker (CEO, Wikimotive) and Zach Billings (Co-founder, Wikimotive) sit down with Tara Rego (Director of Strategic Partnerships, Spectrum Reach) to demystify the evolving wo
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In Search Of... is hosted by Real Conversations in Automotive. The show is categorised under technology (business) and has published 14 episodes.
In Search Of... has published 14 episodes.
In Search Of... regularly covers technology, business. It sits in the technology category, with a business focus.
In Search Of... is accessible for guests with genuine technology expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
In Search Of... hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of In Search Of... average 40 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates In Search Of...'s guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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