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Hosted by Alisa Sparks · 🇺🇸 US · EN-US · 39 episodes
Established thought leaders with verified media credentials.
In Good Space explores the business behind home staging and interior design. Hosted by Alisa Sparks, founder of Linden Creek, the show breaks down what it takes to build a profitable, scalable creative company in the home industry. Episodes cover staging strategy, real estate marketing, pricing, systems, team growth, and franchising, grounded in real-world experience. Homeowners, real estate agents, builders, staging professionals, and entrepreneurs exploring franchise opportunities will gain a clearer understanding of how successful staging and design companies are built.
Alisa Sparks hosts In Good Space, a business show with 39 episodes published.
We break down six uncomfortable habits that help us grow a real business, from saying no to good-looking opportunities to tracking the numbers before problems snowball. We also get candid about leadership decisions that
Selling in 2026 demands a different playbook because buyers, financing, and decision-making habits have changed. We lay out eight practical moves to build trust, tighten your presentation, and reduce the risk of long day
We walk through three staging business mistakes we’ve made ourselves and still see across the industry, then lay out fixes that protect time, profit, and client trust. The big idea is simple: small operational leaks stac
We share 10 practical, low-cost staging moves sellers can do in a single weekend to improve days on market and strengthen offers. We focus on how buyers actually react during showings so the home feels bigger, cleaner, a
We stop chasing “balance” and start building a beautiful life where business supports what matters most. We share how family, health, faith, and a strong team create real flexibility, plus the boundaries that keep our mi
We unpack the real tradeoffs between buying into a franchise and building an independent business from scratch, without pretending one path is “the answer.” We share the hidden setup work, the cost of early mistakes, and
We break down why your first hire can either multiply your growth or quietly create a second job you did not plan for. We share the shift from hiring “extra hands” to hiring a heavy hitter partner who brings speed, judgm
We get honest about working mom guilt, why it shows up so loudly, and how silence can let kids write the wrong story about what our work means. We share practical ways to give kids context, create certainty, and build de
We share the behind-the-scenes story of how we turned a constant home staging pain point into an exclusive, large-scale art line that finally meets our standards for weight, durability, and timeless style. We walk throug
We share the real story behind bringing my husband into Linden Creek and why it only works when it’s a strategic move. We break down how we split CEO and COO responsibilities, protect alignment, and keep impact as the re
We break down what a trained stager sees in the first 60 seconds of walking into a home and how that split-second read shapes the whole staging strategy. I share how I spot the wow moment, manage imperfections without pr
We share a staging consultation that went wrong and the exact language shift that transformed how we talk to sellers. We reframe staging as marketing, not design judgment, so our feedback builds trust, reduces stress, an
Being married to an entrepreneur is a real commitment to speed, pivots, and a future you can’t fully see yet. We talk through how we stay aligned as Linden Creek grows, and what grace, sacrifice, and shared mission look
Betting our whole income on one service leaves us one market swing away from a real crisis, especially in real estate. We walk through how staging evolved into interior design and why having both creates stability across
We break down the three questions franchise buyers often fail to ask, starting with whether a model works for average owners or only top performers. We also share what real franchisor support looks like and how to judge
“Digital is dead” sounds scary until you realize what it frees you to do: stop chasing clicks and start building a business people actually talk about. We dig into what we’d focus on first if we were launching a home sta
We talk through the most common fear we hear from prospective franchise owners: not having an interior design background. We share why transferable business skills often matter more than technical design at the start and
We break down the real home staging numbers that explain why some houses sell quickly while others stall, and how furnishing changes the entire buyer experience. The big takeaway is simple: buyers decide with emotion fir
Neutral design isn’t boring, it’s a smart way to help a home appeal to more buyers and sell with less friction. We break down why taste-specific rooms can stall a sale and how texture-driven neutrals create warmth withou
We share takeaways from the International Franchise Association conference and why we see AI as a tool that amplifies people rather than replaces them outright. We dig into what automation means for white-collar jobs, wh
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In Good Space is hosted by Alisa Sparks. The show is categorised under business (entrepreneurship) and has published 39 episodes.
In Good Space has published 39 episodes.
In Good Space regularly covers business, entrepreneurship. It sits in the business category, with a entrepreneurship focus.
In Good Space is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
In Good Space hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of In Good Space average 12 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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