Hosted by Unknown Host · 🇺🇸 US · EN-US · 177 episodes
Established thought leaders with verified media credentials.
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. Enter ill communication: copywriting tips and sales strategies for small businesses. Each bite-sized episode is designed to give you easy, actionable (and fun) writing tips to help you craft your sales copy faster, create more engagement, and generate more sales. Tune in weekly to hear expert copy coach and die-hard Beastie Boys fan, Kim Kiel, drop a juicy tip, writing prompt, or sales formula you can take action on immediately. You’ll never have to wonder WTF to write again. New e
Unknown Host hosts ill communication: copywriting tips & sales strategies for small businesses, a business show with 177 episodes published.
Want to position yourself as the go-to expert in 2026? I'm sharing the one writing prompt that'll make your ideal clients sit up and pay attention - and it's easier than you think. This content strategy builds authority,
It's that time of year when everything feels like a whirlwind - wrapping up business, closing final sales, and creating holiday magic for the whole family. If you're heading into 2026 feeling a little disheveled and diso
The marketing landscape is shifting fast, and 2026 is gonna reward business owners who prioritize clarity, humanity, and true community over viral trends and algorithm chasing. In this episode, I'm sharing the six market
In this episode, I'm taking a pause from the business hustle to share what's actually keeping me grounded and functioning during this busy season. Hear all about my new skincare obsession (complete with a quartz roller t
The holiday season hits different when you're a Gen X business owner juggling kids' recitals, aging parents, and trying to keep your business running. I'm sharing how to set up your marketing so you can actually step awa
In this episode, I'm trying something totally new - my first real-time interview! I sit down with Brenda Rigney, a fellow Gen X entrepreneur who's cracked the code on using the platform Skool to generate leads, build com
Self-proclaimed "world's biggest procrastinator" Kim Kiel gets real about how perfectionism and all-or-nothing thinking can paralyze your marketing. After ghosting her own email list for six months (yes, a copywriter who
If you're tired of hearing from the same gurus shouting each other out and talking about the same things over and over again, this episode is for you. Kim shares why she's excited about Regeneration 2025, a free virtual
Black Friday and Cyber Monday don't have to be a frantic scramble for your business. In this replay episode from Empire Secrets, Kim shares four strategic alternatives to the traditional Black Friday hustle - from buildi
Halloween is just around the corner, and it's the perfect time to shake up your content strategy with something unexpected. In this sweet and short episode, Kim shares an out-of-the-box seasonal content idea that'll help
Kim tackles the biggest roadblock keeping seasoned entrepreneurs stuck on the sidelines: the belief that they're "not ready" for premium clients and high-ticket offers. If you've been watching others with less experience
After seven years in business and 165 episodes, I'm retiring my signature program, The Joy of Copy Club. This past year felt heavy. I lost my spark. I even applied for a job (spoiler: didn't get it). But the universe had
In this episode, Kim invites you to her brand-new live workshop, Master Your High-Ticket Message: How to Attract and Win Premium Clients. If you've been struggling to raise your rates, exhausting yourself with lower-tick
High ticket buyers are still buying — even in a softer economy. In this episode of the Ill Communication Podcast, I’m busting 7 of the biggest myths I hear from Gen X business owners about premium offers. From “my niche
We’re not just in an economic recession — we’re also in a trust recession. Consumers and businesses are being more choosy than ever about where they spend their money. So how do you keep selling in shaky times? Spoiler:
Leading up to my milestone birthday, everyone kept asking: How are you going to celebrate? Big party? Big event? Honestly, I didn’t want to do any of that—and for the first time, I felt totally okay about it. I gave myse
In this episode, Kim shares 18 unconventional and totally doable ways to run year-end promotions that boost revenue without discounting your prices. You’ll learn how to think strategically, playfully, and profitably abou
In this episode of ill communication: copywriting tips and sales strategies for small businesses, Kim Kiel dives into: Copywriting tips to simplify your sales message and attract more clientsHow to avoid jargon and write
In today’s world, sharing your values online can feel risky. Speak up and you might face criticism. Stay silent and you risk feeling out of alignment. As recent events in the online marketing world have shown, navigating
Hot take: it’s actually easier to sell a $5K offer than a $100 one. (Especially if you’re not down for chasing thousands of likes and followers.) This week’s Summer Remix episode of Ill Communication is a listener pick,
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ill communication: copywriting tips & sales strategies for small businesses is hosted by Unknown Host. The show is categorised under business (marketing) and has published 177 episodes.
ill communication: copywriting tips & sales strategies for small businesses has published 177 episodes.
ill communication: copywriting tips & sales strategies for small businesses regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
ill communication: copywriting tips & sales strategies for small businesses is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
ill communication: copywriting tips & sales strategies for small businesses hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of ill communication: copywriting tips & sales strategies for small businesses average 16 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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