How to Market Your Horse Business with Denise Alvarez

How do I build a horse business so I can keep doing what I love to do? Do I need a website—and if so, what do I even put on it? How can I get my social media following to grow? Does email marketing really work? Welcome to How to Market Your Horse Business where you’ll get all of these questions answered and more! Each week, host Denise Alvarez from Stormlily Marketing breaks down marketing into bite-size bits and gives you actionable and doable tips and strategies that you can apply to your horse business. Plus, you’ll hear from your fellow horse business owners who are in the trenches with you as they share specifics of what’s working for them. And Denise will help you see how you can take it and do it in your business, too! If you’re too overwhelmed by the tech to get started on what you know needs to be done to market your horse business, this is the place for you. Through a mix of step-by-step strategies, basic how-tos, and simple formulas and methods, Denise will not only help y

How to Market Your Horse Business with Denise Alvarez is a business podcast hosted by Denise Alvarez, with 232 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Denise Alvarez hosts How to Market Your Horse Business with Denise Alvarez, a business show with 232 episodes published.

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  Episode #227

  Are You the Bottleneck in Your Equine Business? 5 Mindset Shifts That Build Resilience With Aoife Leggett

  Aug 21, 202644 min

  Sometimes the biggest obstacle to growth isn't something outside of your control. Sometimes, you are the bottleneck. That doesn't mean you're doing a bad job. It means that as the business owner, your mindset, habits, decisions, and capacity can either help your business move forward or keep it stuck. That's exactly why I wanted to have Aoife Leggett on the How to Market Your Horse Business podcast. Aoife is a mindset and performance coach who works with riders, trainers, and business owners, helping them build confidence, manage pressure, and develop the resilience to navigate challenges. Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/227 ✨ FREE The Equine Entrepreneur’s Roadmap to Grow a Sustainable Business Without Burning Out → Stormlily.com/map Take the Reins 1:1 Coaching → Stormlily.com/reins 60-Minute Clarity Coaching Call → Stormlily.com/clarity

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  Episode #226

  How to Leverage a Book to Grow Your Equine Business with Lee Baucom, PhD

  Aug 12, 202657 min

  Whether you’re exploring the idea of a book or you’re already a published author, this conversation is for you. As you’ll learn from author and business coach Lee Baucom, PhD, leveraging a book for your equine business is much bigger than focusing on book sales alone. Lee has written seven books and built an entire business around his expertise. Along the way, he’s worked with other authors to help them grow their business while focusing on one key principle: the book itself can be the starting point for much more. In my conversation with Lee, we talked about how equine entrepreneurs can think beyond simply selling copies of a book and instead use their expertise to create more opportunities within an existing business. A book may never become your primary source of income. And Lee would actually encourage you not to make that the entire goal. But it can become something much more valuable: an asset that showcases your expertise, communicates your message, attracts the right audience, and opens the door to new opportunities within the business you've already built. Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/226 ✨ FREE The Equine Entrepreneur’s Roadmap to Grow a Sustainable Business Without Burning Out → Stormlily.com/map Take the Reins 1:1 Coaching → Stormlily.com/reins 60-minute Clarity Coaching Call → Stormlily.com/clarity

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  Episode #225

  Before You Hire a Business Coach, Ask These 4 Questions

  Jul 29, 202630 min

  Not all coaching programs are created equal. And they’re all definitely an investment, financially, emotionally, and energetically. So, to help you make the decision that’s right for you in this season of business and life, I'm walking you through the four questions I use every time I hire a coach. You’ll also get a closer look at Take the Reins so you can confidently decide if my 1:1 coaching container is the right fit for your equine business. Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/225 Take the Reins 1:1 Coaching → Stormlily.com/reins

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  Episode #224

  Why Your Reputation Matters More Than Your Social Media Following with Kelly Vineyard, MS, PhD

  Jul 23, 202652 min

  Ever wish you could build a brand without relying solely on social media? Good news. You have options. Social media is simply a tool to communicate who you are. The trust you build, the relationships you cultivate, and the way you consistently show up are what create long-term opportunities and loyal customers. That’s exactly what Kelly Vineyard, PhD of Equivine PhD Equine Nutrition has learned as she’s built her business from the ground up after 16 years of experience in the commercial equine feed industry as an equine nutritionist with Purina Animal Nutrition. Through Kelly’s story and the lessons she’s learned in the early stages of entrepreneurship, you’ll discover the importance of betting on yourself, building a personal brand with intention, and why authentic relationships create opportunities no algorithm ever could. If you've ever wondered where to focus your energy as you grow your equine business, this episode will help you think differently about what really matters, including why your reputation may be your greatest marketing asset. Show Notes (also known as “Where to read a quick summary of what we talked about here and get links mentioned.”) are over at Stormlily.com/224 ✨ FREE The Equine Entrepreneur’s Roadmap to Grow a Sustainable Business Without Burning Out → Stormlily.com/map Take the Reins 1:1 Coaching → Stormlily.com/reins

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  Episode #223

  Behind the Scenes: What's It Like In My 1:1 Coaching? With Amy Williams & Audrey Paslow

  Jul 10, 202656 min

  What really happens inside 1:1 business coaching? In this special behind-the-scenes episode, I'm pulling back the curtain with two Take the Reins coaching clients, Amy Williams and Audrey Paslow. Although they run very different equine businesses, they both reached the same crossroads: they were tired of trying to figure everything out on their own and wanted a clear strategy for growing their business. Listen in as they share what led them to coaching, the challenges they were facing, the breakthroughs that surprised them most, and how personalized support changed the way they approach marketing and business growth. If you've ever wondered whether one-on-one coaching is worth the investment—or what it's actually like to have a coach in your corner—this episode gives you an honest, unfiltered look inside Take the Reins. Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/223 🐴 Take the Reins 1:1 Coaching → Stormlily.com/reins

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