Hosted by Guy Raz | Wondery · 🇺🇸 US · EN · 837 episodes
Established thought leaders with verified media credentials.
Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. New episodes release on Mondays and Thursdays.
Guy Raz | Wondery hosts How I Built This with Guy Raz, a business show with 837 episodes published.
In 2004, Joey Shamah and his partner launched a cosmetics company built on an idea that made almost no sense: Sell high-quality makeup for just $1 . At the time, high quality beauty products were supposed to be expensive
Today’s callers: Ruchi from Chicago looks for advice on which channels to focus distribution for her probiotic skincare line. Then Peter in San Francisco considers strategies to champion his line of organic South African
Stephen Starr didn’t plan to get into the restaurant business. He set out to be a radio DJ. Then a nightclub owner. Then a music promoter. Along the way, he booked a young Jerry Seinfeld for $75, promoted shows for U2 an
Today’s callers: Kristina in Ohio looks for avenues beyond organic social media to market her furniture designed for toddlers and parents alike. Then Phil in Michigan considers the best messaging to brew interest in his
At 25, Justin Gold was making experimental peanut butter in his home kitchen with a food processor and a stack of recipe journals. His singular obsession: bring new life to a tired lunchtime staple. What started as late-
Today’s callers: David from New Jersey struggles with self-doubt as he works to grow his muscle-scraping soap brand. Then, Marnie from Australia wants to convince customers that her colorful tick-repellent socks are wort
NVIDIA is one of the most valuable companies in human history. Its chips run the AI systems transforming everything from entertainment to warfare. But for years, almost nobody believed in co-founder Jensen Huang’s vision
Today’s callers: Kristina in Florida wants to take her local pottery workshops nationwide. Then Jim from Colorado wonders if retail is right for his quick release camera straps. And Will in Ohio hopes his business will c
John Gabbert built a massive furniture brand. But in order to do it, he had to defy his family. John grew up working at his dad’s furniture store in the suburbs of Minneapolis. It sold classic, American-made furniture, w
Today’s callers: Anthony from Miami considers the best method to grow his pop-up outdoor movie theater business. Then Andrew in San Francisco asks how to set his cat wrestling toy apart from competitors. Finally, Melissa
Gregg Renfrew started a movement by making better-for-you cosmetics, then enlisted an army of women to build the business through direct sales. But after selling Beautycounter, she was pushed out of the company she creat
Today’s callers: Barbara in Massachusetts wonders how her nutrition education theater company might live on past her own involvement. Then Jeff in Illinois looks to carry the momentum from his Ninja Warrior-inspired gyms
In the late 1990s, Shep and Ian Murray looked at a shrinking category–men’s ties–and saw an opportunity: a necktie isn’t just functional. It’s expressive. It can signal identity, taste, aspiration. With no fashion experi
Today’s callers: Christina from California wonders how to build trust with her fragrance brand formulated without allergens. Then, James, also from California, assesses how he can create more brand awareness for his kids
What if the thing you care about most ... might be what’s holding your business back? Daniel Lubetzky didn’t leave his law job to build a straightforward business. He left it to build a company he believed would support
Today’s callers: Alec from California wonders if it’s time to bring production for his beef tallow skincare brand out of his kitchen to a co-manufacturer. Then, Jessica from California has a hit horse care product on her
Colin Angle didn’t start out trying to clean people’s floors. He started out trying to shape the future–with robots. In the early days of iRobot, there was no business model. No steady funding. No clear customer. Just a
Today’s callers: Rebecca from Australia wants to make her small-batch spirits stand out in a crowded market. Then, Sri from England wonders how to balance commercial and humanitarian interests for her heated mats. And Jo
A lot of founders spend their lives chasing one big idea. Antonio Swad had two. The first? Migrating chicken wings from the Happy Hour buffet to the center of the plate. The second? Building a pizza business that catered
Today’s callers: Michelle from California assesses the trade offs of accepting outside investment to scale her organic granola brand. Then, Gloria from Connecticut wonders how to overcome stigma and get more people talki
Jeffrey Hollender
co-founder and former CEO · Seventh Generation
1 appearance on this show
Sarah LaFleur
Founder and CEO · M.M. LaFleur
1 appearance on this show
Jensen Huang
co-founder and CEO of Nvidia · NVIDIA Corporation
1 appearance on this show
Gregg Renfrew
Founder and CEO · Beautycounter
1 appearance on this show
David Neeleman
founder and CEO of Breeze Airways · JetBlue
1 appearance on this show
Ian Murray
MP and Minister of State at the Department of Culture, Media and Sport and the Department for Science, Innovation and Technology · SpotOn Productions
1 appearance on this show
Eric Ryan
founder · Cork Whiskey Society
1 appearance on this show
Daniel Lubetzky
CEO of KIND Snacks and Shark on "Shark Tank" · Kind Healthy Snacks
1 appearance on this show
Jonah Peretti
Buzzfeed
1 appearance on this show
Chieh Huang
Boxed
1 appearance on this show
Colin Angle
iRobot
1 appearance on this show
Steve Ells
Chipotle
1 appearance on this show
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How I Built This with Guy Raz is hosted by Guy Raz | Wondery. The show is categorised under business and has published 837 episodes.
How I Built This with Guy Raz has published 837 episodes.
How I Built This with Guy Raz regularly covers business. It sits in the business category.
How I Built This with Guy Raz is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
How I Built This with Guy Raz hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of How I Built This with Guy Raz average 58 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates How I Built This with Guy Raz's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 11 days ago.
