
Does higher ed social media have to be boring? Not according to Elise Holbrook, Senior Manager of University Social Media at Ohio University! In this episode, Elise will take us behind the scenes of Ohio University’s...


Discover how to build a successful career (and life!) in social. Every week, the HeyOrca Pod get together with our community of social media managers to share strategies and tactics, explore the latest industry news, and help you grow an engaged community. Want to become a more confident and effective social media manager? Whalecome to the HeyOrca Pod!
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
42%
Guest openness
Selective
Sign up to generate a grounded pitch for HeyOrca Podcast.
Signup to Generate a PitchDiscover how to build a successful career (and life!) in social. Every week, the HeyOrca Pod get together with our community of social media managers to share strategies and tactics, explore the latest industry news, and help you grow an engaged community. Want to become a more confident and effective social media manager? Whalecome to the HeyOrca Pod!
Recent episodes include "Higher ed social media: how to create relevant and engaging content" (29 October 2026, 43 minutes), "September social updates social media managers *need* to know" (22 October 2026, 37 minutes), and "Content approval without the chaos: How to customize approval workflows using HeyOrca" (15 October 2026, 33 minutes).
HeyOrca Podcast publishes roughly weekly, with episodes averaging 35 minutes.
Booking probability for HeyOrca Podcast is 42%, and the host is rated Selective on guests. HeyOrca Podcast requires a Pod Score of 80 or higher. HeyOrca Podcast's contact route on record: verified email.
The strongest fits for HeyOrca Podcast are Streaming & Social Media and Marketing, Advertising & PR. HeyOrca Podcast has a business audience.
HeyOrca Podcast is a business podcast.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Does higher ed social media have to be boring? Not according to Elise Holbrook, Senior Manager of University Social Media at Ohio University! In this episode, Elise will take us behind the scenes of Ohio University’s...

If keeping up with every Instagram update, TikTok experiment, LinkedIn feature, and mysterious algorithm change is not exactly at the top of your to-do list... we’ve got you! Join us for our September social media...

Need to get approval from a growing list of stakeholders across multiple departments? Sometimes, it feels like everyone needs to sign off on content. There’s legal, brand, marketing, client-side, product, and the list...

Back by popular demand! After our first SEO and AEO for social media managers session, we heard from so many social media managers who wanted us to go even deeper into what SEO and AEO actually look like on social...

Wondering what the biggest social media updates from the past month are? We got you! Join us to learn what's new and catch up on all the social media updates you may have missed. During this episode, you’ll discover the...

Come hang out with Joe, our co-founder & CEO, and the HeyOrca Pod! Joe will give you a quick peek around the platform, and then the floor is yours. Music: "Haymaker" by Steven Beddall Producer: Mai Vo (@maivo0_0)...

Episode #90
Manage social for a government organization or a "boring" industry? Lise Arsenault leads social media and content creation at VIA Rail Canada, Canada's national public passenger railway company. Over the past two years...

Session 4 of 4 of our HeyOrca Content Creation Bootcamp: a free, four-part series is for real social media managers working with real constraints – small teams, limited time and resources, and the pressure to prove the...

Session 3 of 4 of our HeyOrca Content Creation Bootcamp: a free, four-part series is for real social media managers working with real constraints – small teams, limited time and resources, and the pressure to prove the...

Wondering what the biggest social media updates from the past month are? We got you! Join us to learn what's new and catch up on all the social media updates you may have missed. During this episode, you’ll discover the...

Whether you're applying for your first social media role or looking to take the next step in your career, a strong portfolio can help you stand out – but there's no single "right" way to build one. In this episode...

Episode #82
As AI-powered search experiences continue to evolve, social media managers are hearing new terms like AEO (Answer Engine Optimization) and wondering what they mean for their work. Does SEO still matter? How do you...

Wondering what the biggest social media updates from the past month are? We got you! Join us to learn what's new and catch up on all the social media updates you may have missed. During this episode, you’ll discover the...

Most brands are still building content the hard way - blank screen, best guess, repeat. But a growing number of businesses are running something different: an AI-powered content system that generates hooks, scores...

Public sector and nonprofit social media operates within clear constraints—approvals, risk management, and the need to communicate accurately and responsibly. These realities don’t mean content has to be purely...

Wondering what the biggest social media updates from the past month are? We got you! Join us to learn what's new and catch up on all the social media updates you may have missed. During this episode, you’ll discover the...

Episode #77
57% of the HeyOrca community manages social AND email! So let's chat about email marketing! Dylan Bridger, email marketing specialist, will teach us how to WOW clients and communities with email. In this episode, we...

Social media managers are expected to know the trends, be creative, drive engagement, and always have the next post ready. But behind the scenes, what happens when you’re second-guessing your own work? If you’ve ever...

Social media managers often know what could work, but struggle to get leadership buy-in. Why? Because many leaders view social media through very different lenses than the people managing it day to day. In this episode...

Wondering what the biggest social media updates from the past month are? We got you! Join us to learn what's new and catch up on all the social media updates you may have missed. During this episode, you’ll discover the...
Recent guests on HeyOrca Podcast. Study who booked and why before you pitch.
Founder and CEO, Apples & Oranges Analytics and Marketing
Chief Customer and Marketing Officer, Visual Approach Analytics
social media maven, fractional Chief Customer Officer, neuemotion
bestselling author, breakthrough coach, international speaker, professional photographer, Women Empowerment Award recipient, Arthur M. Blank Family Foundation
PitchCentric classifies HeyOrca Podcast under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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