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Hosted by Donna Botti · 🇺🇸 US · EN · 100 episodes
Established thought leaders with verified media credentials.
Digital Marketing news and actionable tips to grow your organization from Delos Inc. featuring our Tech News Tuesday #TNT tips, interviews and how-tos.
Donna Botti hosts Get Digital Marketing Results, a business show with 100 episodes published.
You did the hard part. The marketing worked, the person is interested, and they're ready to reach out. Then something small gets in the way. They text and you call them back. They message a channel nobody checks. The for
Your next website visitor might not be a person. It might be an AI agent gathering information for one of your potential customers. That sounds futuristic, but it points back to something very practical: if the important
More people are getting answers from AI before they ever visit a website. A new Pew Research study found that about half of U.S. adults now use AI chatbots, and 60% read the AI summaries at the top of search results. Tha
Social media reach changes. Search results change. AI is changing how people find businesses in the first place. Through all of it, one thing hasn't moved: people do business with people they know. Especially for local b
If local customers find you on Google, your Google Business Profile is doing more work than you might think. Google has rolled out a handful of updates recently that point in one direction: Google is putting more weight
For years, showing up online and sounding professional was enough to stand out. That's no longer true. AI made polished, competent content available to everyone in about thirty seconds, which means polished is no longer
People decide whether to keep watching a video almost instantly, within about three seconds. So the part most local businesses spend the least time on is actually the part doing all the work. Your camera matters less tha
AI-generated content has flooded every feed, and people are scrolling less than they were a couple of years ago. That sounds like bad news for businesses trying to reach people on social. For a local business, it's actua
AI will give you something fast, polished, and completely forgettable if you haven't done the harder positioning work first. It can only amplify what you give it. The real work happens before AI: getting clear about what
Google announced a major shift to AI-powered Search, and a lot of business owners are worried they need to throw out everything they're doing. You don't. The fundamentals of good SEO still drive whether you show up in AI
LinkedIn is paying more attention to the connection between your profile, your posts, and the conversations you join. And now that LinkedIn content is showing up in AI answers for professional searches, that clarity matt
AI shopping is moving from "help me research this" to "help me buy this." When companies like Stripe and Shopify start building the payment and checkout systems for AI agents, it's worth paying attention. In this episode
Something a little more fun this week. AI image tools have improved a lot, so we tested a custom GPT we built that runs color and hairstyle analyses on a selfie. In this episode of Get Digital Marketing Results, we cover
The headlines say search is dying because of AI. The reality is more layered. Google still sends far more referral traffic to local businesses than every AI platform combined, and Google itself is rapidly turning into AI
Vague content is the real reason your Instagram posts aren't reaching anyone. Instagram has shifted to a recommendation-first model that rewards clarity, not hashtag tricks or feature chasing. In this episode of Get Digi
Your About page isn't just background information. It's one of the most visited pages on your site, and by the time someone clicks there, they're already interested. They're trying to figure out if they trust you enough
If you sell products online, your next customer might not find you through Google or an ad. They might find you inside a ChatGPT conversation. And if you're on Shopify, your products may already be showing up there, whet
Everyone says you need more content. But what if the content you already have is actually hurting your search visibility? Old blog posts, overlapping service pages, and outdated announcements can drag down your whole sit
For years, the advice was simple: if someone calls claiming to be from Google, hang up. But Google just introduced automated calling features that change the equation. Now Google may actually call your business to verify
For years, the advice was simple: if someone calls claiming to be from Google, hang up. But Google just introduced automated calling features that change the equation. Now Google may actually call your business to verify
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Get Digital Marketing Results is hosted by Donna Botti. The show is categorised under business (marketing) and has published 100 episodes.
Get Digital Marketing Results has published 100 episodes.
Get Digital Marketing Results regularly covers business, marketing, news. It sits in the business category, with a marketing focus.
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