Futurecrafting™ Fridays

<p>We met with Bobby Gilespie of Propr to discuss how to, and how is it, to join the “Early Abandoners Club”. Now I got you curious… </p><p>Summary</p><p>In this conversation, Patrick Kizny and Bobby Gillespie explore...

<p>The fastest way to lose your agency’s edge is to try to be everything to everyone.</p><p>The host, Patrick Kizny and Jeff Meade (Creative Friction) discuss the critical role of positioning and accountability in...

<p>Summary</p><p>What does it really mean to be a strategist in today's business landscape? In this conversation Patrick Kizny and Rob Estreitinho, the founder of Salmon Labs and former global strategy director at VCCP...

<p>Are you relying on trust to close deals or understanding the real driver behind decision-making?</p><p>Join Patrick Kizny as he shares insight into why trust might not be as crucial as you think for business growth...

<p>Patrick Kizny shares insight on how creative firms can navigate uncertain times by embracing visionary leadership. Instead of fearing market fluctuations, learn how to leverage uncertainty to make bold, strategic...

<p>"If your work doesn't speak for itself, how do you ensure it gets heard?"</p><p>In this episode of Futurecrafting™, Patrick Kizny dismantles the myth that creative work can speak for itself, emphasizing the need for...

<p></p><p>"I hope the business will be back soon." — heard this from creative firm owners more times than I can count. If you're relying on hope and tightening the belt to survive this downturn, it’s time to rethink...

<p>Great clients are not found—they're nurtured. Great relationships are not found—they're forged. </p><p>How can shifting to a value-centered mindset transform your creative firm's impact and...

<p>Introduction:</p><p>We kick off the series of articles on The Value System. Patrick Kizny discusses the fundamental issues plaguing the creative industry, focusing on the significant disconnect between creatives and...

<p>Ever wonder why you lost that project to a bigger competitor who outpriced and outperformed you? It's not just about being creative—it's about systems, processes, and mindset.</p><p>In this episode, Patrick Kizny...

<p>Is your vision of success older than your car?</p><p>Patrick Kizny reflects on the evolving concept of success and its influences from societal and technological pressures. Through personal stories and analysis, he...

<p>In this episode of Futurecrafting™, Patrick Kizny challenges the common belief that creative firms need more clients to grow. He dives into the misconceptions around client acquisition and emphasizes the importance...

<p>Understanding where your creative studio sits in the value chain is crucial for effective business positioning and pricing strategies.</p><p>In this episode, we break down the concepts of value creation and...

<p>Let's challenge the traditional benchmarks of success in the creative sector. Why is 10% growth often seen as enough, and what might we be missing by sticking to this 'safe' number?</p><p>Let's question everything...

<p>In "Strategic Over-delivery: When More Is More," we explore the art of exceeding client expectations without overshooting the mark. Ever wonder if all that extra effort is truly recognized or if it just drains your...