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Hosted by Citruslabs · 🇺🇸 US · EN · 58 episodes
Established thought leaders with verified media credentials.
Welcome to From Lab to Label, a podcast exploring the intersection of science and consumer brands in the health & wellness industry.Through candid conversations, you'll hear firsthand, behind-the-scenes accounts of the challenges and opportunities that arise when engaging your product in a clinical trial. Our guests share their experiences in navigating the road to clinical validation and highlight how seeking product claims drove business success.In each episode, our host Susanne Mitschke (CEO and Co-Founder of Citruslabs) sits down with brand owners to discuss their journey.
Citruslabs hosts From Lab to Label: The Scientification of Consumer Brands, a health show with 58 episodes published.
In this episode, Susanne sits down with Dr. Alejandro Junger, founder of Clean Program, board-certified cardiologist, functional medicine physician, and three-time New York Times bestselling author. Dr. Junger shares his
In this episode, Susanne shares a practical workshop on how pet health brands can design and run clinical studies that generate meaningful results and credible product claims. Drawing on her experience leading Citruslabs
In this episode, Susanne sits down with James Oliver, founder and CEO of Atlas, to discuss how he turned a protein bar recipe made in his mom's kitchen into a brand sold in more than 1,100 retail locations nationwide. Ja
In this episode, Susanne sits down with Niki Hoang, founder and CEO of Fourth Youth, to explore how longevity science is reshaping the skincare industry. Niki shares how her background in enterprise technology led her to
In this episode, Susanne sits down with Rafal Pielak, co-founder and CEO of Soteri Skin, and Lama Mansour, co-founder and CMO, to explore what’s really broken in the skincare industry and why so many products fail to del
In this episode, Susanne sits down with Ronit Menashe, co-founder and CEO of WeNatal, and Lisa Dreher, Director of Nutrition, to unpack why the way we think about fertility might be missing a huge piece of the puzzle. Af
In this episode, Susanne sits down with Dr. Harin Padma-Nathan, Chief Medical and Scientific Officer at Vella Bioscience, to explore why women’s sexual wellness has been overlooked for so long. He shares his journey from
You've read the label. You've taken the pill. But do you actually know if it's working? In this episode, Susanne sits down with Dr. Shilpa Raut, VP of Research and Development at Cymbiotika. Drawing on years at pharmaceu
In this episode, Susanne sits down with Sue Delegan, co-founder and CEO of Brutus Broth, to share how a rescued dog named Brutus inspired a pet wellness brand now found in more than 20,000 retail locations. Sue walks thr
In this episode, Susanne sits down with Kasia Feng, General Manager at Green Chef, and Kimberley Sukhum, Head of Science at Tiny Health, to uncover how biomarkers are changing the bar for clinical evidence in consumer we
In this episode, Susanne sits down with Bindu Shah, Chief Marketing Officer at Biocodex, to talk about what it takes to grow a science-first probiotic brand. Drawing on her experience across Johnson & Johnson, Pfizer, GS
About a year ago, Susanne sat down with Marc Washington, former CEO and now Founder Emeritus of Supergut, for a thoughtful conversation on how science and personal experience helped shape one of the most talked-about bra
In this episode, Susanne sits down with Caroline Grace, Founder of Product & Prosper, and Hunter Stutz, Founder of On Three, to break down what it really takes for wellness brands to win under the new rules of retail. Ca
In this episode, Susanne sits down with Kirsten Karchmer, CEO of Conceivable, to talk about why fertility challenges seem to be rising and what women can do before IVF becomes the default option. Drawing on 25 years as a
In this episode, Susanne chats with co-founders Terry Chang and Dr. Ulrike Kaunzner of Two Moons, a women’s health brand focused on PMS and PMDD through seed cycling. With Terry’s legal background and Ulrike’s work as a
In this episode, Susanne chats with CEO Nick Rosario and Co-founder Dr. Chris Jackson of Betterbrand, the company pioneering a new category in lung health. Nick’s path from postal worker to CEO and Dr. Chris’s background
In this episode, Susanne chats with Alice van der Schoot, founder of DITTO, a science-led brand on a mission to redefine how we understand and support menstrual health. With a background in neuroscience and a PhD in nutr
In this episode, Susanne chats with Kasia Feng and Taara Ness-Cochinwala, General Managers at Green Chef, the organic meal kit brand from the HelloFresh Group that’s transforming how people approach healthy eating. With
In this episode, Susanne chats with Arielle Loupos, e-commerce veteran and founder of Flower Girl, a sustainable period underwear brand redefining how women manage their cycles. Frustrated by the waste and discomfort of
In this episode, Susanne chats with Kara Seidman, registered dietitian and Director of Partnerships at Resbiotic, who is bringing pharmaceutical-level rigor to the world of microbiome-based wellness. What began with her
Kirsten Karchmer
fertility expert, healthcare innovator, and Conceivable founder · Conceivable Technologies
1 appearance on this show
Arielle Loupos
founder · Flower Girl Co.
1 appearance on this show
Kiran Kumar
Director of Data Science & Data Analytics · Timeless Biotech
1 appearance on this show
Bridgitte Mallinson
GutPersonal
1 appearance on this show
Monica Grohne
Marea Wellness
1 appearance on this show
Austin Collins
Quack Shack Podcast
1 appearance on this show
Niki Hoang
Fourth Youth
1 appearance on this show
Chris
Betterbrand
1 appearance on this show
Alice
DITTO
1 appearance on this show
Carlos Viña Bas
IVB Wellness
1 appearance on this show
Megan Picurro
Mario Badescu
1 appearance on this show
Belinda Lau
ELIMS
1 appearance on this show
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From Lab to Label: The Scientification of Consumer Brands is hosted by Citruslabs. The show is categorised under health (fitness) and has published 58 episodes.
From Lab to Label: The Scientification of Consumer Brands has published 58 episodes.
From Lab to Label: The Scientification of Consumer Brands regularly covers health, fitness. It sits in the health category, with a fitness focus.
From Lab to Label: The Scientification of Consumer Brands is accessible for guests with genuine health expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
From Lab to Label: The Scientification of Consumer Brands hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of From Lab to Label: The Scientification of Consumer Brands average 41 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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