Franchise Success Formulas

Follow our CEO & Founder through three very different stores she ran during her Unit Manager phase: a low-volume location, a store with a serious retention problem, and one of Dallas's highest-volume stores. 

After her first business failed at 22, our founder Aicha Bascaro took a job as a Domino's Pizza delivery driver just to pay the bills. Little did she know that this job would end up teaching her more about business...

Aicha shares the story of her first business, a boutique she bought right out of college with no experience, no mentor, and no idea what she was getting into. In this podcast, she walks through why it failed, how...

The foundation has been built. The programs work. The graduates are proof. Now it's time to make sure the people who need this find it. In this episode, I'm sharing the vision for AFA's next decade — going louder so...

We’re celebrating a massive milestone: 10 years of the American Franchise Academy! We wanted to take a moment to introduce you to the heart of our mission: the amazing team working behind the scenes every day. Meet the...

In this special anniversary episode, you'll learn ten practical lessons on leadership, resilience, and business growth drawn from ten years of working with franchise owners. A must-listen for any business owner looking...

Phillip uses AFA's three programs as a built-in career path for his team. MANAGE gets them competent. LEAD gets them leading. The result? Retention, culture, and a business that runs itself and builds career paths for...

From managing locations to managing a business. Amanda went through all 3 programs and built the systems to step out of the day-to-day.

Cesar took LEAD at 2 units, built systems independently for 2 years, hit 14, then joined COMMAND. His story is about knowing when you need the next level.

Greg took the business over from his father, put his team through MANAGE, and then joined COMMAND himself to scale the right way. He just opened their 4th unit.

Tram isn't a Franchisee; she's an independent business owner and future franchisor. She went through Manage 1.0, 2.0, and LEAD to delegate operations and step into true expansion mode.

Before he ever stood in front of an AFA classroom, Curtis was teaching in a very different kind of cockpit. A decorated military helicopter pilot, a Dunkin' franchisee who built and sold his business over six years, and...

Franchisors are great at teaching you how to run their brand. What they don't teach you — and what nobody was teaching — is how to run your business . In this episode, I break down the single most important concept...

My first client asked me a question that changed the course of my career. He wasn't looking for advice this time — he wanted everything I knew, written down. What I thought would be a simple favor turned into two years...

Discover how to scale a franchise from 0 to 300 units using the right technology stack. In this episode, we dive deep into the essential systems for multi-unit franchise growth , covering mandated vs. non-mandated...