business
Hosted by Lauren Minors & Ben Cash · business · EN
For the Better is a podcast for healthcare leaders looking to use digital tools to close gaps in healthcare.
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Contact path
Verified email
Booking probability
31%
Guest openness
Selective
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Signup to Generate a PitchFor the Better is hosted by Lauren Minors & Ben Cash. The show has published 35 episodes to date.
Recent episodes include "Connecting the dots for shared purpose in healthcare with Laila Waggoner" (17 June 2026, 40 minutes), "Building ecosystems of care with Austen Williams" (28 May 2026, 31 minutes), and "Closing the gaps in women's healthcare with Priya Bathija" (16 April 2026, 33 minutes).
For the Better publishes roughly monthly, with episodes averaging 29 minutes across 35 episodes.
Booking probability for For the Better is 31%, and the host is rated Selective on guests. For the Better requires a Pod Score of 80 or higher. For the Better's contact route on record: verified email.
The strongest fits for For the Better are Health & Wellness Services. For the Better has a business audience.
Lauren Minors & Ben Cash hosts For the Better, a business podcast with 35 episodes published.
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For the Better
Laila Waggoner, founder of Strategy for Hire and SHSMD National Advisory Board member, has spent more than four decades moving between agency leadership and health system marketing — and she's put that experience to...
For the Better
Join host Lauren Minors for a conversation with Austen Williams, Executive Director of The Medi, to discuss how community health needs to be community-led, with trust at the center.
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For the Better
What does the future hold for healthcare marketing as we head into 2026? In this episode of For the Better, Lauren Minors sits down with Colin Hung, one of the most connected voices in healthcare marketing and health...
In this inspiring episode of For the Better , guest host Lauren Minors sits down with Amy Comeau, award-winning author, speaker, and former CMO at Emory Healthcare, to explore what it truly means to lead with...
In this episode of For the Better, Lauren Minors, Director of Partnerships and Marketing for Reason One, sits down with Maureen Li, the Digital Marketing Technology Manager at Emerson Health. They discuss Maureen's...
In this episode of For the Better , Ben Cash, CEO of Reason One, speaks with Melissa Fors Shackleford—founder of Shackelford Strategies and a nationally recognized leader in healthcare marketing and brand strategy...
For the Better
In this episode of For the Better , host Ben Cash, CEO of Reason One, speaks with Chris Hemphill, now Director of Modular Feedback and a Fellow at the NYU McSilver Institute for Poverty Policy and Research. At the time...
For the Better
In this episode… Tune in to this special Women's History Month episode of For the Better as Lauren Minors, Director of Partnerships and Marketing at Reason One, speaks with Jean Hitchcock, President of Hitchcock...
For the Better
In this episode… With the shift to digital platforms in healthcare marketing, marketers face the daunting challenge of balancing patient privacy with effective digital marketing. Stringent regulations like HIPAA govern...
For the Better
In this episode… As digital technologies disrupt every sector, the health sector stands firm yet restless against the tides of change. Innovation and tradition collide in an industry as old as time, setting the stage...
For the Better
In this episode… With the healthcare industry becoming more consumer-centric, providers face the challenge of aligning their operations with patients' real needs. Addressing patient engagement requires a multifaceted...
In this episode… Chronic illnesses are affecting an increasing portion of the population, with nearly 50% of Americans currently managing such conditions. Despite the growing number of patients requiring long-term care...
In this episode… With every Google search, there's an unseen layer of interwoven information that's crucial for businesses to gain visibility. What if there was a way to clarify these connections, making it easier for...
In this episode… Artificial Intelligence is swiftly becoming a game-changer in healthcare, but is it truly ready to transform the patient experience? The healthcare industry is buzzing about AI revolutionizing patient...
In this episode… Have you ever pondered the intricate relationship between healthcare and technology? Imagine a hospital environment where patients find precisely what they need online without hassle, and doctors...
In this episode… The healthcare industry's paramount quest for workforce excellence hinges on attracting and retaining top talent. Aligning brand culture with employee experience and retention is essential for fostering...
For the Better
In this episode… With a focus on bridging departmental divides, organizations must optimize their digital infrastructure to meet evolving patient demands. So, what strategies are essential for future-proofing websites...
In this episode… Artificial intelligence (AI) has been a game changer in healthcare marketing. Whether looking to improve patient engagement, optimize digital marketing efforts, or better track and analyze data, AI can...
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