Hosted by Lauren Minors & Ben Cash · 🇺🇸 us · EN · 35 episodes
Established thought leaders with verified media credentials.
For the Better is a podcast for healthcare leaders looking to use digital tools to close gaps in healthcare.
Lauren Minors & Ben Cash hosts For the Better, a business show with 35 episodes published.
Laila Waggoner, founder of Strategy for Hire and SHSMD National Advisory Board member, has spent more than four decades moving between agency leadership and health system marketing — and she's put that experience to work
Join host Lauren Minors for a conversation with Austen Williams, Executive Director of The Medi, to discuss how community health needs to be community-led, with trust at the center.
What does the future hold for healthcare marketing as we head into 2026? In this episode of For the Better, Lauren Minors sits down with Colin Hung, one of the most connected voices in healthcare marketing and health IT.
In this inspiring episode of For the Better , guest host Lauren Minors sits down with Amy Comeau, award-winning author, speaker, and former CMO at Emory Healthcare, to explore what it truly means to lead with authenticit
In this episode of For the Better, Lauren Minors, Director of Partnerships and Marketing for Reason One, sits down with Maureen Li, the Digital Marketing Technology Manager at Emerson Health. They discuss Maureen's uniqu
In this episode of For the Better , Ben Cash, CEO of Reason One, speaks with Melissa Fors Shackleford—founder of Shackelford Strategies and a nationally recognized leader in healthcare marketing and brand strategy. Known
In this episode of For the Better , host Ben Cash, CEO of Reason One, speaks with Chris Hemphill, now Director of Modular Feedback and a Fellow at the NYU McSilver Institute for Poverty Policy and Research. At the time o
In this episode… Tune in to this special Women's History Month episode of For the Better as Lauren Minors, Director of Partnerships and Marketing at Reason One, speaks with Jean Hitchcock, President of Hitchcock Marketin
In this episode… With the shift to digital platforms in healthcare marketing, marketers face the daunting challenge of balancing patient privacy with effective digital marketing. Stringent regulations like HIPAA govern t
In this episode… As digital technologies disrupt every sector, the health sector stands firm yet restless against the tides of change. Innovation and tradition collide in an industry as old as time, setting the stage for
In this episode… With the healthcare industry becoming more consumer-centric, providers face the challenge of aligning their operations with patients' real needs. Addressing patient engagement requires a multifaceted app
In this episode… Chronic illnesses are affecting an increasing portion of the population, with nearly 50% of Americans currently managing such conditions. Despite the growing number of patients requiring long-term care,
In this episode… With every Google search, there's an unseen layer of interwoven information that's crucial for businesses to gain visibility. What if there was a way to clarify these connections, making it easier for se
In this episode… Artificial Intelligence is swiftly becoming a game-changer in healthcare, but is it truly ready to transform the patient experience? The healthcare industry is buzzing about AI revolutionizing patient ca
In this episode… Have you ever pondered the intricate relationship between healthcare and technology? Imagine a hospital environment where patients find precisely what they need online without hassle, and doctors communi
In this episode… The healthcare industry's paramount quest for workforce excellence hinges on attracting and retaining top talent. Aligning brand culture with employee experience and retention is essential for fostering
In this episode… With a focus on bridging departmental divides, organizations must optimize their digital infrastructure to meet evolving patient demands. So, what strategies are essential for future-proofing websites am
In this episode… Artificial intelligence (AI) has been a game changer in healthcare marketing. Whether looking to improve patient engagement, optimize digital marketing efforts, or better track and analyze data, AI can h
Sponsor detection runs nightly. Check back soon.
No public pitch examples yet for this show.
Generate your own personalised pitchBased on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:
Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
For the Better has a verified contact on file. Create a free PitchCentric account to access it and generate a personalised pitch in seconds. Research at least 3 recent episodes first and lead with a specific angle that serves their business audience.
For the Better is hosted by Lauren Minors & Ben Cash. The show is categorised under business (management) and has published 35 episodes.
For the Better has published 35 episodes.
For the Better regularly covers business, management, technology. It sits in the business category, with a management focus.
For the Better is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
For the Better hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of For the Better average 29 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates For the Better's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 10 days ago.
