The Clay Playbook for Hyper-Targeted Outbound | How to Turn Multiple Signals Into One Story | Why Your List Matters More Than Your Message | The "Magic Wand" Framework for Finding Your Best Customers with Osman Sheikhnureldin, Head GTM Engineering at Clay
Dec 17, 20251h 15mEp. 270
Most founders think GTM engineering is just cold outbound done better. Clay's Head of GTM Engineering Osman Sheikhnureldin reveals why that mindset will cost you months of wasted effort. In this episode, Osman walks us t
