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Flex That Worx

Hosted by Baseworx · business · EN-GB

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About this Podcast:

Welcome to Flex That Worx, a podcast for anyone building, managing or growing a flexible workspace without making things more complicated than they need to be. If you're running a single coworking space, juggling multiple locations, or overseeing a growing network of spaces across towns or cities, this is your space. It’s for the operators, managers, decision-makers, the people doing the work to make these places run. Each week, we’ll share focused, no-fluff episodes with practical insights on how to run a better workspace. We’re talking about smoother operations, happier members, stronger systems, and sustainable growth. Think of it as your shortcut to learning what actually works. At Baseworx, we work from coworking spaces ourselves. We see the wins, the mess, and everything in between. This podcast is a way for us to share what we’re learning, chatting with the people doing good work

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Contact path

Public web form

Booking probability

31%

Guest openness

Selective

80/100
Required Score

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Questions about Flex That Worx

What is Flex That Worx about?

Welcome to Flex That Worx, a podcast for anyone building, managing or growing a flexible workspace without making things more complicated than they need to be. If you're running a single coworking space, juggling multiple locations, or overseeing a growing network of spaces across towns or cities, this is your space.

Who hosts Flex That Worx?

Flex That Worx is hosted by Baseworx. The show has published 57 episodes to date.

What has Flex That Worx covered recently?

Recent episodes include "How Your Coworking Design Shapes Your Revenue with Jonathan O’Byrne | S3 EP9" (30 October 2026, 7 minutes), "What Coworking Operators Need to Be Tracking with Katy Tennant and Ben Newton | S3 EP7" (25 June 2026, 24 minutes), and "Measuring the Impact of Your Coworking Space with Stacey Sheppard and Felicia Fai | S3 EP6" (25 June 2026, 29 minutes).

How often does Flex That Worx publish?

Flex That Worx publishes roughly a few times a week, with episodes averaging 20 minutes across 57 episodes.

How hard is it to get booked on Flex That Worx?

Booking probability for Flex That Worx is 31%, and the host is rated Selective on guests. Flex That Worx requires a Pod Score of 80 or higher. Flex That Worx's contact route on record: public web form.

Who should pitch Flex That Worx?

The strongest fits for Flex That Worx are Landlords & Property Leasing. Flex That Worx has a business audience.

About the host

Baseworx hosts Flex That Worx, a business podcast with 57 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #9

    How Your Coworking Design Shapes Your Revenue with Jonathan O’Byrne | S3 EP9

    Oct 30, 20267 minS3

    How much revenue are coworking spaces losing from not optimising their space design? Jonathan O’Byrne , Co-Founder of the Coworking Institute , joined Anne-Marie Murphy at GCUC UK London to discuss how expensive this...

  • Episode #7

    What Coworking Operators Need to Be Tracking with Katy Tennant and Ben Newton | S3 EP7

    Jun 25, 202624 minS3

    If you have ever wondered which numbers actually matter for a coworking space like yours, this episode lays it out. Ben Newton, Operations Director at Patch and Katy Tennant, Director of Operations for UK and EU at...

  • Episode #6

    Measuring the Impact of Your Coworking Space with Stacey Sheppard and Felicia Fai | S3 EP6

    Jun 25, 202629 minS3

    There is a difference between what your space costs, what it earns and what it actually impacts, and that last one is the hardest to capture and the most worth telling. That was the thread tying together this...

  • Episode #5

    How to Make Your Coworking Marketing Stand Out with Garry James | S3 EP5

    Jun 25, 202621 minS3

    A lot of coworking marketing looks the same. The empty office shot, the square footage, the desk you could rent tomorrow. Garry James, CMO at FOUNDRY, came into the industry from tech, entertainment and journalism and...

  • Episode #4

    The Stories Behind the Numbers with Emma Harvey and Kreena Pithwa | S3 EP4

    Jun 18, 202624 minS3

    The members who are about to leave rarely announce it. The signs are quieter than that. A team coming in less often, a familiar face you have not seen in a while, a quick word at the coffee machine that lands...

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  • Episode #3

    Your Brand Is Not Your Logo with Jonny Rosenblatt and Alexandra Livesey | S3 EP3

    Jun 18, 202633 minS3

    If someone asked you to describe your coworking or workspace brand in one sentence, could you do it without reaching for the website or the colours? A lot of operators cannot and there is no shame in that. Alexandra...

  • Episode #2

    The Local Knowledge Advantage with Paddy Kennedy | S3 EP2

    Jun 18, 202616 minS3

    The operator who knows their local area has something the global brands cannot replicate at scale. That was the thread running through this conversation with Paddy Kennedy, practice leader for Global Flexible Workspace...

  • Episode #1

    GCUC UK Manchester 2026 Preview | S3 EP1

    Jun 16, 202615 minS3

    The strengths that keep a single-site coworking space full are the same ones the biggest brands are reaching for as they move into regional cities. That was one of the clearest signals from a full day of recording at...

  • Episode #23

    AI Won't Replace Good Coworking Operators But It Will Expose Bad Operations | S2 EP23

    Jun 11, 202625 minS2

    There is a lot of noise telling coworking operators that AI is about to upend everything overnight. The truth is steadier than that, coworking sits among the harder industries to automate, because what keeps a space...

  • Episode #22

    Who Actually Runs Your Space, You or Your Members? | S2 EP22

    May 26, 202620 minS2

    <p>For anyone running a coworking space, there's a tension that builds up slowly and rarely gets talked about. The members you opened the doors with become part of the furniture. You know their kids' names and you've...

  • Episode #21

    Your Costs Are Rising, Is Your Space Ready? | S2 EP21

    May 14, 202619 minS2

    <p>If your energy bill doubled tomorrow, would your space still make money, and would you actually know why? It is the question Graham and Anne-Marie sit with this week on Flex That Worx, with single space coworking...

  • Episode #20

    How to Build a Sales Process as a Coworking Space Operator | Flex Rewind | S2 EP20

    May 7, 20265 minS2

    <p>If you're running a coworking space on your own, sales is the work that probably gets pushed to the side when the day gets full. There's always something else going on like a tour to give, a question to answer, a...

  • Episode #19

    Pricing Your Space Without Losing the Trust You've Built | Flex Rewind | S2 EP19

    Apr 28, 20265 minS2

    <p>Pricing your space sits in a category of its own.</p><p>The numbers come together quickly enough. The harder part is sitting with what a change might mean for the members who've stayed with you, who've shaped the...

  • Episode #18

    Scaling Your Coworking Space Without Losing What Makes It Work | Flex Rewind | S2 EP18

    Apr 21, 20265 minS2

    <p>Scaling a coworking space is a milestone worth pausing over. If you are looking at opening a second location or you already have a handful of spaces running, you have built something that works well enough to grow...

  • Episode #17

    Where to Start When You're Building Your Coworking Brand | Flex Rewind | S2 EP17

    Apr 14, 20264 minS2

    <p>When you're deep in the day-to-day of running a space, brand can feel like something that belongs to other people. The operators with bigger budgets or the ones who seem to just get it naturally. In this Flex Rewind...

  • Episode #16

    Why Employers Need To Know Your Coworking Space Exists | Flex Rewind | S2 EP16

    Apr 8, 20265 minS2

    <p>How much time do you spend reaching out to the businesses in your area? Not the freelancers or the solo workers who already know what coworking is, but the employers with remote teams who have probably never set foot...

  • Episode #15

    Hotels vs Hostels: The Coworking Identity Problem | S2 EP15

    Mar 31, 202618 minS2

    <p>If someone walked into your space for the first time, would they know straight away what kind of place it is or would they need a while to figure it out?</p><p>Hotels and hostels both sell beds, nobody ever confuses...

  • Episode #14

    You Don’t Have an Occupancy Problem, You Have a Sales Process Problem | S2 EP14

    Mar 25, 202629 minS2

    <p>If someone asked you what your lead-to-tour conversion looks like right now, would you have an answer?</p><p>In this episode of Flex That Worx, Anne-Marie and Graham unpack something that comes up again and again...

  • Episode #13

    The Art of Creating Great Events, Experiences and Brand in Coworking with Emilie Lashmar | S2 EP13

    Mar 18, 202659 minS2

    <p>Events have always been part of coworking. Breakfasts, meetups, workshops, the occasional Friday social. But anyone running a workspace knows the real question isn’t whether events matter.</p><p>It’s whether they’re...

  • Episode #12

    Who Should Be Paying For The Desk? | S2 EP12

    Mar 12, 202632 minS2

    <p>When someone joins your space, in the busyness of signing them up do you and your team stop to consider who is actually paying for the desk?</p><p>In this episode of Flex That Worx, we explore a shift that coworking...

Recent guests

Recent guests on Flex That Worx. Study who booked and why before you pitch.

P

Paddy Kennedy

practice leader for Global Flexible Workspace Advisory, Colliers

G

Graham Clarke

CEO, Vancouver Harbour Flight Centre

F

Felicia Fai

University of Bath School of Management

S

Stacey Sheppard

The Tribe Coworking

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