
FinOps Fridays
Managing AI Costs in the Age of Tokenomics
Maddy Yeazel of IBM Cloudability joins Hunter Willis to break down tokenomics: why tokens change forecasting, attribution, and ownership for FinOps teams.


technology
Hosted by Hunter Willis · technology · EN-US
Hosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.
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Signup to Generate a PitchHosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.
FinOps Fridays is hosted by Hunter Willis. The show has published 25 episodes to date.
Recent episodes include "Managing AI Costs in the Age of Tokenomics" (25 September 2026, 46 minutes), "Don't Automate Empathy: AI's Role in the Future of FinOps" (21 August 2026, 22 minutes), and "Scaling FOCUS Across Cloud, SaaS, and AI" (13 March 2026, 23 minutes).
FinOps Fridays publishes roughly every few months, with episodes averaging 35 minutes across 25 episodes.
Booking probability for FinOps Fridays is 30%, and the host is rated Selective on guests. FinOps Fridays requires a Pod Score of 80 or higher. FinOps Fridays's contact route on record: verified email.
The strongest fits for FinOps Fridays are IT Services & Software Development. FinOps Fridays has a technology audience.
Hunter Willis hosts FinOps Fridays, a technology podcast with 25 episodes published.
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FinOps Fridays
Maddy Yeazel of IBM Cloudability joins Hunter Willis to break down tokenomics: why tokens change forecasting, attribution, and ownership for FinOps teams.

FinOps Fridays
FinOps veteran Chase Bennett joins Hunter Willis to explore why FinOps is a people-first profession, and why empathy is the one thing AI should never automate.

FinOps Fridays
Explore what's new in FOCUS 1.3, how organizations are operationalizing the spec, and what's ahead on the roadmap—straight from the FinOps Foundation.

FinOps Fridays
Hear how FinOps practices are evolving and meeting the demands of AI-first organizations.

FinOps Fridays
Learn how FinOps practices are evolving to meet the demands of AI-first organizations.

FinOps Fridays
FinOps expert Idaliz Baez shares tips to align strategy, drive team buy-in, integrate tools, and drive value with unit economics.

FinOps Fridays
Learn how to optimize cloud costs and reduce carbon footprint through FinOps practices.

FinOps Fridays
Learn how to apply enterprise-level best practices, take your strategy beyond tooling, and leverage the FinOps Framework to mature your program.

FinOps Fridays
Discover change management strategies that fuel FinOps adoption and maturity — from securing buy-in at every level to setting OKRs to measure success.

FinOps Fridays
Learn how FOCUS™ (FinOps Open Cost and Usage Specification) helps standardize billing data, remove silos, and synthesize actionable insights.

FinOps Fridays
Expert guidance on increasing cost transparency, accountability, and efficiency to level up your FinOps practice.

FinOps Fridays
Discover how FinOps can unite teams across your organization with a shared interest in cloud cost savings and data transparency.

FinOps Fridays
Learn about cloud migration and cloud cost optimization pitfalls, workarounds, and best practices to help you maximize value from the get-go.

FinOps Fridays
Explore strategies for overcoming hurdles for buy-in, the role data plays in building credibility, and tips for applying FinOps principles across organization-wide cost centers.

FinOps Fridays
Hear best practices for commitment spend strategies with guidance on gamifying processes, cost allocation, and unit economics.

FinOps Fridays
Are you getting the full picture in your FinOps conversations?

FinOps Fridays
Recommendations for accelerating your FinOps journey from a veteran with over 13 years in cloud and operations

FinOps Fridays
In this episode of FinOps Fridays, we continue to explore the intriguing relationship between FinOps and Sustainability.

FinOps Fridays
We kick off an exciting conversation about the dynamic partnership between FinOps and Sustainability, focusing on what this means in the realm of IT.

FinOps Fridays
Nathan Besh and Dvir Mizrahi explore roadblocks and how to overcome them in your FinOps journey
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