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FinOps Fridays

Hosted by Hunter Willis · technology · EN-US

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About this Podcast:

Hosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

30%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about FinOps Fridays

What is FinOps Fridays about?

Hosted by Hunter Willis, Senior Product Marketing Manager at Apptio, an IBM Company, FinOps Fridays is a video series covering a range of topics across the journey to cloud, from pre-migration to cloud-native. It dives into the technical and cultural challenges that organizations face on their unique journeys as they build their financial discipline required for cloud.

Who hosts FinOps Fridays?

FinOps Fridays is hosted by Hunter Willis. The show has published 25 episodes to date.

What has FinOps Fridays covered recently?

Recent episodes include "Managing AI Costs in the Age of Tokenomics" (25 September 2026, 46 minutes), "Don't Automate Empathy: AI's Role in the Future of FinOps" (21 August 2026, 22 minutes), and "Scaling FOCUS Across Cloud, SaaS, and AI" (13 March 2026, 23 minutes).

How often does FinOps Fridays publish?

FinOps Fridays publishes roughly every few months, with episodes averaging 35 minutes across 25 episodes.

How hard is it to get booked on FinOps Fridays?

Booking probability for FinOps Fridays is 30%, and the host is rated Selective on guests. FinOps Fridays requires a Pod Score of 80 or higher. FinOps Fridays's contact route on record: verified email.

Who should pitch FinOps Fridays?

The strongest fits for FinOps Fridays are IT Services & Software Development. FinOps Fridays has a technology audience.

About the host

Hunter Willis hosts FinOps Fridays, a technology podcast with 25 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • FinOps Fridays

    Managing AI Costs in the Age of Tokenomics

    Sep 25, 202646 min

    Maddy Yeazel of IBM Cloudability joins Hunter Willis to break down tokenomics: why tokens change forecasting, attribution, and ownership for FinOps teams.

  • FinOps Fridays

    Don't Automate Empathy: AI's Role in the Future of FinOps

    Aug 21, 202622 min

    FinOps veteran Chase Bennett joins Hunter Willis to explore why FinOps is a people-first profession, and why empathy is the one thing AI should never automate.

  • FinOps Fridays

    Scaling FOCUS Across Cloud, SaaS, and AI

    Mar 13, 202623 minS0

    Explore what's new in FOCUS 1.3, how organizations are operationalizing the spec, and what's ahead on the roadmap—straight from the FinOps Foundation.

  • FinOps Fridays

    Navigating FinOps Maturity in the Age of AI

    Nov 21, 202521 minS0

    Hear how FinOps practices are evolving and meeting the demands of AI-first organizations.

  • FinOps Fridays

    Building Cost Governance for AI Workloads

    Oct 31, 202520 minS0

    Learn how FinOps practices are evolving to meet the demands of AI-first organizations.

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  • FinOps Fridays

    Cross-Functional Strategies for Successful FinOps Adoption

    Aug 8, 202530 minS0

    FinOps expert Idaliz Baez shares tips to align strategy, drive team buy-in, integrate tools, and drive value with unit economics.

  • FinOps Fridays

    Optimizing for Cost Efficiency and Carbon Reduction

    May 23, 202530 minS0

    Learn how to optimize cloud costs and reduce carbon footprint through FinOps practices.

  • FinOps Fridays

    Operationalizing FinOps for Sustained ROI

    Apr 25, 202535 minS0

    Learn how to apply enterprise-level best practices, take your strategy beyond tooling, and leverage the FinOps Framework to mature your program.

  • FinOps Fridays

    Change Management Strategies for Navigating FinOps Maturity

    Mar 21, 202531 minS0

    Discover change management strategies that fuel FinOps adoption and maturity — from securing buy-in at every level to setting OKRs to measure success.

  • FinOps Fridays

    Breaking Down Data Silos with FOCUS

    Jan 24, 202537 minS0

    Learn how FOCUS™ (FinOps Open Cost and Usage Specification) helps standardize billing data, remove silos, and synthesize actionable insights.

  • FinOps Fridays

    Transparency, Accountability, and Efficiency

    Dec 6, 202447 minS0

    Expert guidance on increasing cost transparency, accountability, and efficiency to level up your FinOps practice.

  • FinOps Fridays

    Building Alignment Across FinOps Stakeholders

    Nov 22, 202422 minS0

    Discover how FinOps can unite teams across your organization with a shared interest in cloud cost savings and data transparency.

  • FinOps Fridays

    Managing Cost Effective Cloud Migrations

    Aug 30, 202442 minS0

    Learn about cloud migration and cloud cost optimization pitfalls, workarounds, and best practices to help you maximize value from the get-go.

  • FinOps Fridays

    Using Data to Build Credibility for FinOps

    Jul 26, 202457 minS0

    Explore strategies for overcoming hurdles for buy-in, the role data plays in building credibility, and tips for applying FinOps principles across organization-wide cost centers.

  • FinOps Fridays

    Commitments, Allocation and Gamification

    Jun 21, 202442 minS0

    Hear best practices for commitment spend strategies with guidance on gamifying processes, cost allocation, and unit economics.

  • FinOps Fridays

    Contextual Collaboration and FinOps

    May 10, 202456 minS0

    Are you getting the full picture in your FinOps conversations?

  • FinOps Fridays

    FinOps: The Collaborative Journey

    Mar 22, 202438 minS0

    Recommendations for accelerating your FinOps journey from a veteran with over 13 years in cloud and operations

  • FinOps Fridays

    FinOps and Sustainability - Part 2

    Dec 1, 202328 minS0

    In this episode of FinOps Fridays, we continue to explore the intriguing relationship between FinOps and Sustainability.

  • FinOps Fridays

    FinOps and Sustainability - Part 1

    Nov 17, 202328 minS0

    We kick off an exciting conversation about the dynamic partnership between FinOps and Sustainability, focusing on what this means in the realm of IT.

  • FinOps Fridays

    FinOps the Engineering Way Part 2

    Apr 21, 202337 minS0

    Nathan Besh and Dvir Mizrahi explore roadblocks and how to overcome them in your FinOps journey

Best industries to pitch FinOps Fridays for

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