
Entrepreneurs, Executives, and Eccentrics
Dr. Sarah Crawford on Building Better Healthcare Through Entrepreneurship and Human Care
Dr. Sarah Crawford, founder of Anchor Wellness Center and WAVE Physical Therapy and Pilates, shares how burnout in traditional healthcare pushed her to build a different model for both patients and health and wellness professionals. She explains how she moved from insurance-based physical therapy into fee-for-service care, what she learned from helping grow other practices, and why cash flow, strong systems, and the right people matter when building a service business. The conversation also explores hiring, leadership, emotional intelligence, entrepreneurship, and the lessons Crawford learned from contracts, partnerships, and managing talent. She also explains how Anchor supports independent health and wellness entrepreneurs by giving them the infrastructure, community, and business support they need while allowing them to maintain ownership of their practices. Takeaways Burnout in traditional healthcare led Crawford to explore a more flexible, patient-centered business model. Fee-for-service care showed her that patients will pay for quality, access, and a better experience. Anchor Wellness Center brings independent health and wellness providers together while supporting them with operations, administration, and business strategy. Cash flow is one of the most important parts of building a sustainable business. Visionary founders often need strong operators who can turn ideas into action. Entrepreneurs must become comfortable with uncertainty, unfinished work, and learning through failure. Leadership requires self-awareness, emotional intelligence, and the ability to work with people who think differently. Hiring based on potential instead of demonstrated ability can create costly mistakes. Crawford now uses tools such as DISC and Enneagram assessments alongside a lengthy hiring process to reduce hiring bias and improve team fit. Incentives matter. Crawford uses profit sharing in her physical therapy practice and gives Anchor members ownership of their own growth and business results. Today's guest, Dr. Sarah Crawford, can be found at: Websites: https://anchorcincy.com/, https://makeawavecincy.com/ LinkedIn: https://www.linkedin.com/in/sarah-crawford-dpt/ Your host, Scott Turman, can be found online at: Website: https://scottturman.com/, https://brightray.com/ LinkedIn: https://www.linkedin.com/in/scottturman/ IMDb: https://www.imdb.com/name/nm14602682/ Keywords Entrepreneurship, Healthcare, Physical Therapy, Private Practice, Business Strategy, Leadership, Emotional Intelligence, Hiring, Talent Management, Cash Flow, Business Systems, Healthcare Innovation, Patient-Centered Care, Business Growth, Health and Wellness Entrepreneurs






