
Parry Malm is the CEO at Phrasee and author of "The Language Effect: Why AI-Powered Copywriting is a marketer's (new) best friend." I’ve been a consumer of Parry’s email marketing, subject line and copywriting...


Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process!
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Contact path
Verified email
Booking probability
54%
Guest openness
Selective
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Signup to Generate a PitchTrying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing.
Booking probability for eCommerce MasterPlan is 54%, and the host is rated Selective on guests. eCommerce MasterPlan requires a Pod Score of 90 or higher. eCommerce MasterPlan's contact route on record: verified email.
The strongest fits for eCommerce MasterPlan are Pet, Art & Other Specialty Retail. eCommerce MasterPlan has a business audience.
eCommerce MasterPlan is a business podcast.
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Parry Malm is the CEO at Phrasee and author of "The Language Effect: Why AI-Powered Copywriting is a marketer's (new) best friend." I’ve been a consumer of Parry’s email marketing, subject line and copywriting...

Episode #486
Paul Sherratt is the founder and CEO of gloveglu, a global sports brand specialises in goalkeeper products and services. Founded in 2010, they now sell via their Shopify store, marketplaces, and wholesale. In 2023...

Matt Dryfhout is the founder and CEO at BakBlade a men’s grooming brand founded in 2009 they now do over 8-figures a year with growth at 15-20%. We discuss many of the areas that have made BakBlade such a success...

Episode #217
Adam Pritchard is the founder of Shopit – the UK’s only Pay as you grow eCommerce platform. I’ve known Adam for a few years and when we caught up for coffee at IRX (internet retailing expo) this year ended up talking...

Episode #214
Our guest expert is Kate Barrett, author of the new book “E-telligence: Email marketing isn’t dead, the way you’re using it is”. You may also remember her from our first Virtual Summit back in 2017. Kate’s worked in...

Episode #213
In this episode our host Chloe Thomas brings you some of the top takeaways from the sessions in our Subscription eCommerce Virtual Summit. Including launching a subscription business, mastering customer acquisition, and...

Episode #211
Pat Callwood is the owner of True Serenity Teas a subscription box dedicated to the tea lovers of the world. They have just been named top 10 tea subscription box for the 3rd year in a row on top 10 select.com. The...

Episode #210
Karen Martin is the owner of My Pets Ashes, an award winning store that helps pet lovers work out what to do with their pets ashes. Founded in 2016 they now turnover £350k. This podcast uses the following third-party...

Search is a crucial traffic source for eCommerce businesses – between Keyword Ads, Shopping Ads, and SEO it is often the biggest chunk of traffic and sales. Somewhere we all spend a LOT of time – pouring over the...

Episode #201
Today we’re diving into the world of B2B eCommerce – so selling to other businesses via eCommerce channels rather than selling to consumers. I know we have a fair few of you B2B bods out there listening – so I hope you...

Episode #200
To celebrate 200 episodes, Chloe takes over the show to talk about Success goals. What they are, how to identify them, and how to use them to make any year super successful for you. Find all the details at...

Episode #198
Chris Vallely is in charge of eCommerce, product development, and supply chain at Dixxon Flannel Co. Founded in 2013 they have grown by over 200% each year aiming for sales of $9 million this year. Their main strategy...

I’m really excited to be chatting with Dave Diamond – he’s the brains behind several successful eCommerce businesses in Australia. Originally the founder of Colourblocker a source of dropshipped products for sellers. In...

Edward Wimmer is the co-founder and CEO of Road ID. Founded in 1999, they’ve grown from Edward and his dad in the basement to 45 staff and shipping millions of units. Listen to find out how. This podcast uses the...

Episode #188
Steven Sashan is the co-founder and CEO of Xero Shoes. They launched in November 2009 and have consistently grown at 80%+ per year. In 2017 achieved sales of over $5.5m. We discuss Woocommerce, warehouse management...

Derek Riechers is the Director of Operations at Spikeball which means he’s in charge of making sure they never ever go out of stock! Spikeball are a business on a mission to turn roundnet into the next great American...

If you’re a regular listener to the show you’ll know I’m often talking about the importance of the customer experience, the importance of understanding what they want and giving it to them – in everything from the...

Episode #185
Andrew Banks has a TON of eCommerce experience. In 2014 he launched Earth Bathrooms and within 3 months made it the 8th largest bathroom retailer in the UK. 18 months in, Earth Bathrooms was acquired by Matalan, which...

Episode #178
Johnathan Grzybowski of Penji. Penji is an online graphic design service via which you can get unlimited graphic design projects done for a flat monthly fee. The business launched in Oct 2017 and is already a 7-figure...

Episode #181
Martin Newman is founder and chairman of Practicology, and is one of the worlds foremost authorities on customer experience. He’s recently distilled his wealth of knowledge into the book “100 Practical Ways to Improve...
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