Hosted by Britt Klontz · 🇺🇸 US · EN · 71 episodes
Established thought leaders with verified media credentials.
Digital PR Explained is a podcast that simplifies the world of digital public relations. Hosted by Britt Klontz, this show serves as your guide to understanding the ins and outs of digital PR.In each episode, Britt dives into different aspects of digital PR, breaking down tactics, strategies, and success stories in a clear and approachable way. Whether you're an experienced PR professional looking to stay informed or new to the field and eager to learn, this podcast is designed for you.
Britt Klontz hosts Digital PR Explained, a business show with 71 episodes published.
Maria Korolov discovered fully fabricated AI-generated research on a reputable cybersecurity company's blog: fake Gartner stats, fake analyst reports, all of it. The company took it down, but the fake data is still circu
Maria Korolov, an award-winning technology journalist for CIO, CSO, ComputerWorld, and NetworkWorld, shares what a well-managed embargo looks like from a journalist's perspective. In next week's episode (part 2), Maria w
Maria Korolov, an award-winning technology journalist for CIO, CSO, ComputerWorld, and NetworkWorld, shares what a well-managed embargo looks like from a journalist's perspective. In next week's episode (part 2), Maria w
If you've noticed that getting people to your website feels harder than it used to, you're not imagining it. More than two-thirds of searches now end without a click, and that number is only going up as AI answers replac
Want to know what journalists actually think about your pitches? Spoiler: 72% say fewer than a quarter of what lands in their inbox is relevant to them. Cision surveyed 1,800+ journalists and the results are worth your a
A niche regulation. Thousands of public comments. One skeptical editor. In this solo episode, Britt walks through a real campaign where AI did the heavy lifting by making sense of a mountain of public record data fast en
Barron's recently found one sentence construction showing up across thousands of corporate documents, earnings calls, and press releases and it is a phrase that barely existed two years ago. It's called the Great Flatten
In this episode, I’m joined by freelance journalist Kris Ann Valdez to talk about what it actually looks like to source experts through Qwoted. We get into the volume of pitches journalists receive, why even strong respo
In this episode, I’m joined by Emma Thumann, a reporter at Campaign US covering the agency world. We break down what actually makes a story worth covering, from the pitch that caught her attention to why it turned into a
If “spray and pray” doesn’t work, what do we do instead? In Part Two, Vince Nero and I get into what more intentional outreach actually looks like, from understanding how journalists work to rethinking what a “win” reall
It’s never been easier to send more emails, but that doesn’t mean it works. In this episode, Vince Nero, Director of Content Marketing at BuzzStream, shares what millions of outreach emails reveal about what’s actually d
When a sabbatical pitch wasn’t landing, Shara Seigel didn’t scrap it. She parked it. In this episode, Shara, VP of Media Strategy at Mission North, shares how one reporter conversation helped her pivot the angle into a t
In this episode of Digital PR Explained, Britt Klontz sits down with Luz Corona, U.S. Editor of Campaign, to talk about how editorial podcasts really come together. Luz shares what influences guest selection for Campaign
The pitch emails discussed in this episode are included in the show notes and available to read as you listen. In this conversation, Britt speaks with freelance writer and editor Daria Smith about how a press trip pitch
What does it really take to get a celebrity on board for a purpose-driven campaign and make sure the spotlight stays on the cause? In this episode, journalist-turned-PR-pro Nez Sevim-Lawrence shares how she vets celebrit
The story behind your brand can be the difference between a pitch that’s ignored and one that lands. In this episode, Nicole Pomije, founder of The Cookie Cups and co-founder of Pitch Peach, shares how she’s turned perso
When Kendrick Lamar took the stage at the Super Bowl halftime show, he was wearing a brooch from Yael Fraynd’s client, Rahaminov Diamonds. In this episode, Yael shares how a last-minute stylist text turned into a career-
Landing a CNN segment isn’t about one perfect pitch; it’s about timing, persistence, and a lot of behind-the-scenes prep. In this episode, Natalia Buia of Gold Candor PR shares how she secured a feature for her client, D
What do spy balloons, Taylor Swift, and a viral WIRED video have in common? Aliza Bran. In this episode, Aliza, Director of Media Relations at the International Spy Museum, shares the story behind some of her wildest PR
Crisis comms expert Gayle Falkenthal joins the show to unpack the San Diego Pride leadership fallout: what went wrong, what should’ve happened first, and how nonprofits can rebuild trust when internal issues go public.
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Digital PR Explained is hosted by Britt Klontz. The show is categorised under business (marketing) and has published 71 episodes.
Digital PR Explained has published 71 episodes.
Digital PR Explained regularly covers business, marketing. It sits in the business category, with a marketing focus.
Digital PR Explained is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Digital PR Explained hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Digital PR Explained average 24 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Digital PR Explained's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 9 days ago.
