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Hosted by Unknown Host · 🇺🇸 US · EN · 18 episodes
Established thought leaders with verified media credentials.
Digital Media Spotlight™ is the show for B2B marketers, founders, and agency leaders who need their digital channels to actually drive pipeline. Hosted by Software Oasis, the podcast puts AIO (AI optimization), SEO, GEO (generative engine optimization), and CRO under the microscope with experts who are actively running campaigns and experiments. In each episode, you’ll hear: - Deep‑dive conversations with practitioners, not theorists. - Concrete examples of campaigns, assets, and funnels that are working right now in AI‑driven search and social. - Playbooks for ranking in traditional search, surfacing in AI overviews, and turning that visibility into conversions and revenue. Hosted by Software Oasis founder Michael Bernzweig, Digital Media Spotlight™ gives you concrete examples and repeatable plays to turn your digital media footprint into a competitive advantage. If you’re responsible for organic growth, paid performance, or digital experience and want clear next steps instead of vague tips, this show will help you test smarter, move faster, and turn your digital media footprint into real results.
Unknown Host hosts Digital Media Spotlight, a business show with 18 episodes published.
Introduction Alex Atzberger's role at Optimizely. Importance of ownership and accountability in AI. Risks of AI without proper governance. Interview Alex's early tech experiences in South Africa. The role of mentors and
Introduction Andrea's unconventional career path The importance of networking Discovering a passion for database marketing Interview Andrea's journey to GNW Consulting The role of relationships in career development Chal
Introduction Matt Maher's transition from ESPN All-American to tech innovator Founding M7 Innovations with a focus on AI, AR, and VR Recorded live at the Software Oasis AI Summit Interview Matt's unique background in spo
Introduction Chris' early entrepreneurial spirit Transition from sales to SEO Launching CSP Agency Interview Chris' journey from popcorn sales to SEO Key pivots in his career Challenges and opportunities in digital marke
Introduction - Emily Dailey's unexpected journey from theater to hospitality. - Discovering the parallels between theater and hotel management. - The role of a brand advocate in shaping Emily's career. Interview - Emily'
Introduction - Siva Balakrishnan's accidental start in entrepreneurship - Learning to leverage global talent - Foundation of Vserve Ebusiness Solutions Interview - Early challenges and learnings - Importance of timing in
Introduction - Kevin's unique journey from hockey to IT and media buying - The founding vision of DISTRIKT - Overview of DISTRIKT's end-to-end client solutions Interview - Kevin's transition from media buying to data str
Whitney Hart is the Chief Strategy Officer at Avenue Z, where she leads the charge in developing innovative AI-driven marketing strategies. With a rich background in communications and public relations, Whitney has worke
Beth Trejo is the founder and CEO of Chatterkick, a digital marketing agency based in the Midwest. With a strong background in marketing and social media, Beth established Chatterkick to address local business needs. She
Laura Patterson is the President of VisionEdge Marketing, a growth strategy consultancy. Since 1999, she has been at the forefront of marketing performance management, helping B2B companies leverage data and analytics fo
Patrick Brightman is the President and CEO of 3E Public Relations, a New Jersey-based agency specializing in PR, social media, and content. With a background in journalism, Patrick transitioned into public relations and
In this episode, host Michael Bernzweig talks with Tim Davidson, co‑founder of Clean Commit, about how to use experimentation to grow faster and smarter. Tim explains why “trying stuff” isn’t real testing, outlines a sim
In this episode, host Michael Bernzweig sits down with Kevin Wassong, founder and CEO of Marketing AI, to explore why marketers have quietly ceded control of their brands to fragmented platforms and agencies. Kevin makes
In this episode, host Michael Bernzweig talks with Jono Bacon, founder and CEO of State Shift, about how to turn one‑way marketing into a true movement around your product. Jono breaks down why some brands win mindshare
Bernard Huang, founder of Clearscope, joins host Michael Bernzweig to explain how AI is transforming search and why so many brands are seeing their organic traffic quietly evaporate. He breaks down the rise of Answer/Gen
On this episode, host Michael Bernzweig sits down with Allan Khazak, CEO of Vroom Media Group, which builds high-impact digital campaigns for growth-stage brands across channels and formats. We unpack why so many ad camp
In this episode of Digital Media Spotlight™, host Michael Bernzweig sits down with John “JB” Russell of Digital Womble to dissect why so many websites are losing traffic—and what to do about it. JB explains why the real
Beth Trejo
founder and CEO · Chatterkick
1 appearance on this show
Laura Patterson
founder and president · VisionEdge Marketing
1 appearance on this show
Tim Davidson
Clean Commit
1 appearance on this show
Jono Bacon
State Shift
1 appearance on this show
Bernard Huang
Clearscope
1 appearance on this show
Allan Khazak
Annuities Marketing Expert and Founder of VroomMediaGroup.com · Vroom Media Group
1 appearance on this show
Alex Atzberger
Optimizely
1 appearance on this show
Emily Dailey
PenDailey Consulting
1 appearance on this show
Kevin Teeven
DISTRIKT
1 appearance on this show
Whitney Hart
Avenue Z
1 appearance on this show
Patrick Brightman
3E Public Relations
1 appearance on this show
Kevin Wassong
Marketing AI
1 appearance on this show
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Digital Media Spotlight is hosted by Unknown Host. The show is categorised under Business (business) and has published 18 episodes.
Digital Media Spotlight has published 18 episodes.
Digital Media Spotlight regularly covers Business, Entrepreneurship, Education, How To, Technology. It sits in the Business category, with a business focus.
Digital Media Spotlight is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Digital Media Spotlight hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Digital Media Spotlight average 63 minutes, giving guests a long-form format with plenty of time to expand on their expertise.
Our data rates Digital Media Spotlight's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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