PitchCentric
Digging Deep podcast artwork

business

Digging Deep

Hosted by GFD · business · EN · 45 episodes

Audience: 3

About this Podcast:

The Digging Deep podcast by GFD is created for time-pressed bereavement professionals, who want the knowledge and inspiration they need to navigate a complex and evolving sector.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

31%

Guest openness

Selective

Verified email on file
80/100
Required Score

Sign up to generate a grounded pitch for Digging Deep.

Signup to Generate a Pitch

Questions about Digging Deep

What is Digging Deep about?

The Digging Deep podcast by GFD is created for time-pressed bereavement professionals, who want the knowledge and inspiration they need to navigate a complex and evolving sector.

Who hosts Digging Deep?

Digging Deep is hosted by GFD. The show has published 45 episodes to date.

What has Digging Deep covered recently?

Recent episodes include "How Funeral Professionals Are Adapting to a Changing Canada: Part 1" (15 October 2026, 28 minutes), "Meeting the Next Generation in Deathcare: Part 2" (17 September 2026, 21 minutes), and "Meeting the Next Generation in Deathcare: Part 1" (3 September 2026, 21 minutes).

How often does Digging Deep publish?

Digging Deep publishes roughly every two weeks, with episodes averaging 24 minutes across 45 episodes.

How hard is it to get booked on Digging Deep?

Booking probability for Digging Deep is 31%, and the host is rated Selective on guests. Digging Deep requires a Pod Score of 80 or higher. Digging Deep's contact route on record: verified email.

Who should pitch Digging Deep?

The strongest fits for Digging Deep are Funeral Services. Digging Deep has a business audience.

About the host

GFD hosts Digging Deep, a business show with 45 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #45

    How Funeral Professionals Are Adapting to a Changing Canada: Part 1

    Oct 15, 202628 minS1

    How are you adapting to change? How are you allowing it to affect you? Listen in on the latest episode of Digging Deep for an interesting panel discussion at the 2026 FSAC conference, hosted by GFD’s President and CEO...

  • Episode #43

    Meeting the Next Generation in Deathcare: Part 2

    Sep 17, 202621 minS1

    The conversation continues! In part two of our panel discussion from GFD’s 65th Annual General Meeting, hosted by Digging Deep's Heather Kiteley and GFD President and CEO, we explore perspectives on the future from the...

  • Episode #42

    Meeting the Next Generation in Deathcare: Part 1

    Sep 3, 202621 minS1

    Recorded at GFD’s 65th Annual General Meeting, Digging Deep host and GFD’s President and CEO, Heather Kiteley, sat down with a panel of four dynamic voices from the next generation of deathcare professionals to discuss...

  • Episode #41

    Life Behind the Cemetery with Christina Furtado-Burke

    Jul 23, 202623 minS1

    Behind every beautiful cemetery is a team of dedicated people committed to serving families and preserving memories. In episode 39 of Digging Deep, GFD’s President & CEO Heather Kiteley is joined by Christina...

  • Episode #40

    Sacred Spaces, Shared Moments: Reimagining Cemeteries for Community with Nick McCarthy

    Jul 9, 202621 minS1

    What happens when we begin to see cemeteries as more than a place of remembrance? In episode 38 of Digging Deep, GFD’s president & CEO Heather Kiteley sits down with Nick McCarthy, Director of Marketing, Communication...

View More
  • Episode #39

    Final Honours: Stories of Repatriation & Military Farewells with Allan Cole

    Jun 25, 202650 minS1

    Honour. Duty. Care. In episode 37 of Digging Deep, President & CEO Heather Kiteley speaks with Allan Cole, Owner and President of MacKinnon & Bowes LTD., about repatriation and military farewells, sharing powerful...

  • Episode #38

    Why a National Association Matters with Pam Moss

    Jun 11, 202622 minS1

    What does the future of deathcare look like? In episode 36 of Digging Deep, President & CEO of GFD and FSAC Board Member Heather Kiteley connects with Pam Moss, Executive Director of the Funeral Service Association of...

  • Episode #37

    The Changing Landscape of Funeral Homes with Brett Denning

    May 28, 202623 minS1

    The funeral profession is evolving – fast! In episode 35 of Digging Deep, President & CEO Heather Kiteley sits down with Brett Denning, Owner and Funeral Director of Denning Funeral Homes, to discuss the changing...

  • Episode #36

    Honouring Loved Ones: The Importance of Final Resting Places with Marc Bisson

    May 14, 202623 minS1

    Why do final resting places matter so deeply? In this episode of Digging Deep, President & CEO Heather Kiteley sits down with Marc Bisson, Managing Director of Catholic Cemeteries for the Archdiocese of Ottawa-Cornwall...

  • Episode #35

    Living Above the Legacy: Sharon McGarry’s Journey in Funeral Service

    Apr 30, 202622 minS1

    Legacy is not just what we inherit; it is what we build. In episode 33 of Digging Deep, GFD’s President and CEO Heather Kiteley speaks with the President of Hulse, Playfair & McGarry, in Ottawa, Ontario, Sharon McGarry...

  • Episode #34

    What Canadians Really Think About Death: Part 2

    Apr 16, 202624 minS1

    Part Two is Here. In this continuation of our Funeral Service Association of Canada (FSAC) 2025 panel discussion led by GFD’s President and CEO Heather Kiteley, featuring Patrick Curry, Becky Steckly, and Ryan McLane...

  • Episode #33

    What Canadians Really Think About Death: Part 1

    Apr 2, 202624 minS1

    What Canadians think about death and what deathcare professionals assume are not always aligned. In episode 31 of Digging Deep, President and CEO Heather Kiteley hosts a dynamic panel discussion recorded at the 2025...

  • Episode #32

    East Meets Central: Comparing Funeral Trends from Ontario to Nova Scotia with Patrick Curry

    Mar 19, 202624 minS1

    Is funeral service evolving the same way across Canada? In episode 30 of Digging Deep, President and CEO Heather Kiteley sits down with Patrick Curry, President of C.L. Curry Funeral Services Ltd. in Antigonish, Nova...

  • Episode #31

    A "Love Letter" to the Funeral Profession

    Mar 11, 20267 minS1

    On March 11th, we recognize and celebrate the dedication of funeral professionals across the country on National Funeral Directors Day. To honour this day, we are releasing a special bonus episode of the Digging Deep...

  • Episode #30

    Celebrating the Positive Perception of the Deathcare Sector with Bradd Tuck

    Mar 5, 202624 minS1

    It is time to celebrate the impact of the deathcare sector. In episode 29 of Digging Deep, Heather Kiteley, President and CEO of GFD, is joined by Bradd Tuck, Executive Director of the British Columbia Funeral...

  • Episode #29

    Rites of Passage: Funeral Customs in Alberta with Chris Clements

    Feb 19, 202623 minS1

    Every community has its own way of honouring life. In episode 28 of Digging Deep, Heather Kiteley, President and CEO of GFD, is joined by Chris Clements, Owner of Beaverlodge Funeral Service in Beaverlodge, Alberta, to...

  • Episode #28

    Bridging Borders: Trends in North America’s Deathcare Sector with Jayson Gordon

    Feb 5, 202621 minS1

    The future of deathcare does not stop at borders. In episode 27 of Digging Deep, President and CEO of GFD Heather Kiteley speaks with Jayson Gordon, President of Service Corporation International Canada, about the...

  • Episode #27

    Behind the Profession: A Journey Into Funeral Service with David Root

    Jan 22, 202624 minS1

    Behind every profession is a story worth telling. In episode #26 of Digging Deep, Heather Kiteley, President and CEO of GFD, is joined by David Root, Alberta Funeral Service Association (AFSA) Past-President and General...

  • Episode #26

    Uncovering Canadians' Lack of Awareness Around Deathcare Expenses with Daniel Baxter

    Jan 8, 202625 minS1

    Did you know many Canadians are unaware of the true cost of deathcare? In our latest episode of Digging Deep, host President and CEO Heather Kiteley speaks with guest Daniel Baxter, Owner and Funeral Director of Maple...

  • Episode #25

    Mastering Preneed: Proven Strategies for Helping Families Plan Ahead with Heather Harper

    Dec 25, 202529 minS1

    What separates good preneed planning from great? Strategy, trust, and timing. In this episode of Digging Deep, President and CEO of GFD Heather Kiteley speaks with Heather Harper, Preneed Manager and Funeral Director at...

Guest Appearances

Recent guests on Digging Deep. Study who booked and why before you pitch.

Best industries to pitch Digging Deep for

PitchCentric classifies Digging Deep under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.

Podcasts like Digging Deep

Is this podcast yours and you'd like to remove or correct details? Request removal or email privacy@pitchcentric.com.

Questions about the free trial? See the pricing FAQ