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Hosted by DiaryofaSE · 🇺🇸 US · EN · 37 episodes
Established thought leaders with verified media credentials.
"Diary of a Sales Engineer" takes you on an insightful journey through the dynamic world of sales engineering, hosted by industry veterans Ryan Krueger and Sameer Kausar. Each episode offers candid experiences, practical advice, and insider tips to help you navigate and thrive in your career. Whether you're just starting out or looking to sharpen your skills, this podcast is your go-to resource for all things sales engineering.
DiaryofaSE hosts Diary of a Sales Engineer, a business show with 37 episodes published.
RIP traditional presales. Ryan Krueger and Sameer Sahay-Kausar sit down to map what is actually replacing it, and what the shift means for your career as a sales engineer. We get into why "pre-sales" is a label that no l
In Episode 36 of Diary of a Sales Engineer, Ryan and Sameer discuss how sales engineers can handle difficult prospects, skeptical buyers, technical roadblocks, and prickly internal stakeholders. They break down the diffe
Ryan Krueger and Sameer Sahay-Kausar are back with a deep dive on how sales engineers actually win the biggest deals of their careers. Whether you're working a $100K opportunity that's the largest your team has ever seen
Jeff Wang is the CEO of Windsurf (now part of Cognition) and a former solutions engineer who rode the SE skill set all the way to the top of one of the most high-profile AI startups in the industry. He sits down with Rya
Ryan's LinkedIn post went viral: "If your SE has never told you no, you don't have a partner. You have an order taker." In Episode 33, Ryan and Sameer turn that into a full playbook for saying no with confidence. They co
Sales engineering career advice and go-to-market strategy with James Kaikis, co-founder of Pre-Sales Collective, founder of GTM Shift, and co-founder of Solution Exec and AI Sales Studio. The predictable revenue model th
2025 didn’t redefine presales overnight, but it made the direction impossible to ignore. In this episode, we look back on what we accomplished this year and unpack the real ways the presales role evolved over the last 12
Episode 30: You Don’t Need to Be the Most Technical Person in the Room In this episode, we’re joined by Alice Egan to challenge one of the biggest myths in sales engineering. The best Sales Engineers aren’t always the mo
In this episode, we break down how to be effective at conferences and in-person events. We cover what actually matters when it comes to working a booth, including how to dress, how to demo efficiently, how to collect sca
In this episode of Diary of a Sales Engineer , we sit down with Yuji Higashi , founder of Better Career and co-founder of the Presales Collective , to uncover the real secrets behind building a high-earning, high-impact
In this episode we are joined by Art Fromm, author of Making SEAMless Sales ® : How Presales and Sales Can Work Together Seamlessly and creator of the SEAMless Sales methodology. We dive into what makes the SE and AM (or
Feeling overwhelmed by too much on your plate? In this episode, we break down how to strategically prioritize when everything feels urgent. We talk about why the biggest deal isn’t always the most important , how to zoom
In this episode, we sit down with Kate Travers and Fabiana Fattore, the founders of The Female SC , a community built to connect and support women in solution consulting, pre-sales, and engineering. They share the story
Confidence can make or break a deal. In this episode, we unpack how to push back without sounding defensive, why saying “it depends” can quietly kill your credibility, and how to replace it with clear, confident answers
In this episode, Sameer and Ryan sit down with legendary presales leader Peter Cohan, who joins as the first-ever returning guest on the podcast.Peter shares insights from his brand new book, Suspending Disbelief, and di
In this episode, Sameer and Ryan discuss the often-overlooked part of the sales engineering role: training and enablement.They talk about why SEs need to be just as skilled at running internal and external trainings as t
Being a great SE isn’t just about knowing the product. It’s about how you show up in the deal. In this episode, we dive into what it takes to go from being the person who “just gives the demo” to a true strategic partner
In this milestone 20th episode of Diary of a Sales Engineer , we sit down with Arvi Carkanji, a seasoned recruiter who has helped countless solutions engineers navigate the job market. From landing your first role to mak
On this eps of DOASE, Ryan and Sameer talk about Burnout, how you can notice it and what you can do to alleviate it.
In this episode Ryan, Sameer, and Chris discuss the best habits for sales engineers.
Jeff Wang
spine surgeon, educator, researcher · Forvis Mazars Group
1 appearance on this show
James Kaikis
Head of GTM, Chief Solutions Officer · TestBox
1 appearance on this show
Art Fromm
sales transformation expert and author · Team Sales Development
1 appearance on this show
Peter Cohan
author of Scaling Your Startup, lecturer at Babson College, advisor
2 appearances on this show
Chris White
Operations & Development Director and Board Chair · Thomasville city government
1 appearance on this show
Chris Mabry
VP of Solutions & Partnerships · Reprise
1 appearance on this show
Aidan Brannigan
founder · No Boring Brands
1 appearance on this show
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Diary of a Sales Engineer is hosted by DiaryofaSE. The show is categorised under business (careers) and has published 37 episodes.
Diary of a Sales Engineer has published 37 episodes.
Diary of a Sales Engineer regularly covers business, careers. It sits in the business category, with a careers focus.
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Episodes of Diary of a Sales Engineer average 50 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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