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Definitely, Maybe Agile

Hosted by Peter Maddison and Dave Sharrock · business · EN-US

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About this Podcast:

Adopting new ways of working like Agile and DevOps often falters further up the organization. Even in smaller organizations, it can be hard to get right. In this podcast, we are discussing the art and science of definitely, maybe achieving business agility in your organization.

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Contact path

Verified email

Booking probability

36%

Guest openness

Selective

Verified email on file
80/100
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Questions about Definitely, Maybe Agile

What is Definitely, Maybe Agile about?

Adopting new ways of working like Agile and DevOps often falters further up the organization. Even in smaller organizations, it can be hard to get right. In this podcast, we are discussing the art and science of definitely, maybe achieving business agility in your organization.

Who hosts Definitely, Maybe Agile?

Definitely, Maybe Agile is hosted by Peter Maddison and Dave Sharrock. The show has published 237 episodes to date.

What has Definitely, Maybe Agile covered recently?

Recent episodes include "AI in the SDLC Is Only as Good as Its Context" (29 October 2026, 21 minutes), "Outcomes Over Output with Mik Kersten" (22 October 2026, 36 minutes), and "Is Spec-Driven Development Just Big Upfront Design?" (8 October 2026, 20 minutes).

How often does Definitely, Maybe Agile publish?

Definitely, Maybe Agile publishes roughly weekly, with episodes averaging 22 minutes across 237 episodes.

How hard is it to get booked on Definitely, Maybe Agile?

Booking probability for Definitely, Maybe Agile is 36%, and the host is rated Selective on guests. Definitely, Maybe Agile requires a Pod Score of 80 or higher. Definitely, Maybe Agile's contact route on record: verified email.

Who should pitch Definitely, Maybe Agile?

The strongest fits for Definitely, Maybe Agile are Business & Management Consulting. Definitely, Maybe Agile has a business audience.

About the host

Peter Maddison and Dave Sharrock hosts Definitely, Maybe Agile, a business podcast with 237 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #234

    AI in the SDLC Is Only as Good as Its Context

    Oct 29, 202621 minS3

    AI in the software delivery lifecycle is moving faster than any process you can write down. A model that works today may be wrong in a month or two. Dave Sharrock and Peter Maddison unpack what AI is really doing to the...

  • Episode #233

    Outcomes Over Output with Mik Kersten

    Oct 22, 202636 minS3

    AI can now produce output faster than most organizations can absorb it. Mik Kersten explains why the move from output to outcome has become a leadership job. Mik, author of Project to Product and his new book Output to...

  • Episode #232

    Is Spec-Driven Development Just Big Upfront Design?

    Oct 8, 202620 minS3

    Spec-driven development with AI is getting a lot of attention. Peter and Dave ask when that structure actually helps you, and when it slows you down. They start with the AI SDLC white paper Anthropic recently published...

  • Episode #231

    How to Validate AI Output Before You Trust It

    Oct 1, 202615 minS3

    AI agents will tell you everything works. Here is how to validate AI output when the mistakes are ones no human would ever make. Peter and Dave compare notes from building software, training material, and presentations...

  • Episode #230

    Why AI Agents Don't Belong on Your Org Chart

    Sep 24, 202619 minS3

    Giving AI agents names and a spot on the org chart makes people feel less accountable for the work, and it squeezes the agent into a role it doesn't need. Dave Sharrock and Peter Maddison dig into new research from the...

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  • Episode #228

    Why Faster Isn't Better with Dave West

    Sep 9, 202643 minS3

    Don't abandon Agile for AI. The real bottleneck isn't speed of delivery, it's organizational decision-making and clarity about value. Dave West, CEO of Scrum.org, warns that organizations adopting AI are making a...

  • Episode #230

    What Happened to the Scrum Master Role?

    Aug 13, 202614 minS3

    The Scrum Master role hasn't disappeared. It's been diluted, pushed outside the organization, or absorbed into everyone's job description. Peter Maddison and Dave Sharrock dig into what's actually happened to the Scrum...

  • Episode #229

    What Your AI Token Spend Is Actually Buying

    Aug 6, 202618 minS3

    AI vendors are shifting from flat-fee pricing to consumption-based billing, and most organizations have no idea what their token spend is actually producing. Dave Sharrock and Peter Maddison break down what's driving...

  • Episode #228

    Why AI Agents Need Room to Fail Before They Learn

    Jul 30, 202617 minS3

    Giving an AI agent real autonomy means accepting it will fail early and often before it gets good, the same curve organizations hit during any real change. Peter Maddison brings a stuck OAuth problem to the table: an AI...

  • Episode #227

    AI Coding Speed Isn't Agile's Real Bottleneck

    Jul 23, 202622 minS3

    AI can write code faster than ever, but Peter Maddison and Dave Sharrock argue that coding was never the actual bottleneck in software delivery. In this conversation about AI software delivery, Peter and Dave dig into...

  • Episode #226

    Why Change Triggers Your Organization's Immune System

    Jul 9, 202619 minS3

    Organizational change resistance isn't dysfunction, it's a system doing exactly what it was built to do. Peter and Dave break down why structures, incentives, and leadership behavior create that resistance, and how AI...

  • Episode #225

    Organizational Honesty in Agile Teams

    Jul 2, 202618 minS3

    Organizational honesty starts with information: can your team actually see what's happening, and can they say it without fear of pushback? Dave and Peter dig into why teams shade the truth when a deadline is on the...

  • Episode #224

    AI Is Speeding Up Delivery. Are You Building the Right Thing?

    Jun 25, 202618 minS3

    AI is making it faster and cheaper to ship features. That doesn't mean you should ship more of them at once. Peter and Dave dig into a pattern they're both starting to see: organizations using AI-assisted development as...

  • Episode #204

    Data, AI, and Knowing When to Let Go - with Tommy Cotter

    Jun 18, 202626 minS3

    Tommy Cotter is Director of Data Products at Benzinga, a financial media company building the data infrastructure that sits behind trading platforms and investment apps used by millions of people daily. He's been...

  • Episode #203

    AI Adoption Starts With How People Think, Not Which Tools They Pick - with Royce Sin

    Jun 11, 202634 minS3

    Royce Sin spent a decade at HSBC automating things nobody asked him to automate. He didn't ask for permission. He just did it, showed people the results, and let the time savings speak for itself. That instinct, to...

  • Episode #202

    What Organizations Get Wrong About Junior Engineers and AI

    Jun 4, 202615 minS3

    As AI handles more of the foundational work, entry-level engineering roles are disappearing. Peter Maddison and Dave Sharrock examine why that trend is short-sighted, what junior developers actually contribute to team...

  • Episode #201

    AI in the room, helping non-technical teams actually use it

    May 28, 202617 minS3

    Conference season is back, and so are the real conversations. In this episode, Peter Maddison and Dave Sharrock catch up after a busy stretch of travel and dig into something Dave has been road-testing at conferences...

  • Episode #220

    Why Your SDLC Is Broken with Andre Kaminski

    May 14, 202646 minS3

    Most organizations think they're doing AI. They've bought the licenses, rolled out the tools, and told the team to start using Copilot. But adding AI on top of a 40-year-old process isn't transformation. It's...

  • Episode #219

    Intent Is Not Enough

    May 7, 202614 minS3

    Agreeing on an idea doesn't mean you both understood the same thing. Dave Sharrock and Peter Maddison dig into why shared context breaks down in practice, and how AI makes that problem harder to ignore. This week's...

  • Episode #218

    Why AI and PowerPoints Are Quietly Killing Your Product Intent

    Apr 30, 202617 minS3

    It doesn't happen all at once. A great idea comes out of a strategy session. Someone turns it into a PowerPoint. Another person summarizes that PowerPoint with AI. By the time it reaches the team building it, the sharp...

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