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Hosted by James Keblas · 🇺🇸 us · EN · 53 episodes
Established thought leaders with verified media credentials.
Dive into a dedicated space for commercial film production company owners. Join the conversation as we unravel the intricacies of business growth and sustainability in the ever-evolving client-driven film world. Benefit from the unique insights of buyers on acquiring fresh business opportunities and gain firsthand knowledge of best practices shared by your fellow industry peers. Chart your course to success. New episodes released every month.
James Keblas hosts Crossing the Axis - The Commercial Side of Film Production, a business show with 53 episodes published.
![[Client-Side Conversation] How to "Stay Top of Mind" with Chris Whitten episode artwork](https://media.zencastr.com/image-files/64345e68e579463eb2b613e2/3e249d52-1d8e-44dc-8371-99aab8e6d7ec.png)
Everyone talks about being “top of mind.” Very few people can explain how it actually happens. Chris Whitten has seen this challenge from every angle. He’s been a freelancer looking for work, an agency producer hiring cr
Production companies want to work directly with brands, but that shift comes with real responsibility. Going direct-to-brand means taking on more than execution. It means stepping into strategy, diagnostics, and early th
Production companies are increasingly finding growth by building direct relationships with brands and proving the value they can deliver. That’s the heart of Jon Sneider’s book Hacking Advertising, and it’s the focus of
What if the commercial production industry’s two biggest challenges could finally share the same mic? In this simulpod crossover, James Keblas and Jordan Brady (from the hit podcast "Respect the Process") team up for a c
Cold outreach is tough, but necessary. Whether you’re in commercial film production or working inside an agency, building relationships with new clients is key to staying in business. To break down what actually works, R
If you’re a production company trying to land agency work, this episode is your tactical playbook. Dani Dufresne, founder of The Aux Co, a fractional production operations team helping modern agencies execute bold ideas
As holding companies expand their grip on marketing budgets, independent production companies risk getting pushed to the margins. But in today’s fragmented media landscape, there’s a growing advantage for smaller, more n
Most people underestimate the importance of the first intake call and going beyond the client’s creative brief. In this episode, I sit down with Jason Bellue from Flying House Media to talk about what it really means to
The commercial production landscape is changing, and directors have more options than ever. While the traditional model of exclusive production company rosters still works for some, the rise of freelance directing is cre
Change is hard—but it’s essential to longevity. In this episode of Crossing the Axis, I sit down with Craig Brooks, co-founder of Kontent Partners, a film and photography production services company, to discuss how embra
This episode is for production company owners who want to elevate their value when working directly with brand clients, stepping into roles traditionally held by ad agencies. As more brands bring strategy and creative in
In this special episode, I sit down with Blair Enns—founder of Win Without Pitching, author of the industry-shifting book of the same name, and co-host of the hugely popular 2Bobs podcast. Blair’s newest book, The Four C
Get ready for an insider’s perspective on winning the client-side game in this conversation with Kevin Knutson, a seasoned industry leader in creative marketing, content strategy, production, and brand development. With
Join this information-packed crash-course discussion with Amy Balliett on getting your production company acquired. Amy is the founder of Killer Visual Strategies (formerly Killer Infographics), who built and successfull
Hear Rob Meyers from Versus, a NYC-based creative production studio that has built a stellar reputation for its culture-defining work and client-centric solutions since 2013. Rob shares actionable insights on effective a
In this episode of Crossing the Axis, we’re joined by Alex Portera from Rally on Media, a powerhouse in the production world, to uncover the secrets of running productions at scale. With over 100 projects completed each
Join us for a chat with Jeff Oswalt, owner of 14Four, a digital marketing agency known for creating unforgettable campaigns. Jeff shares how in-person client visits and face-to-face interactions have driven his agency’s
Listen to hear Anthony Santa, Director of Sports & Entertainment at Diamond View, a production company based in Tampa, Florida, share their path to successful experiences in the world of sports marketing. Anthony discuss
Discover what it takes to expand internationally with Ryan Christopher McGuire of Cutters Studios, a commercial film production company based in Tokyo. From finding clients to scouting talent and managing resources, Ryan
Dive into the innovative—and risky—world of proactive sales with Aaron Straight, Founder of the film studio Soulcraft Allstars. Moving beyond traditional sales methods that rely on clients voicing their needs first, Aaro
Sophie Bell
agri influence and farmer · Animal Love Pet First Aid
1 appearance on this show
Dani Dufresne
founder · The Auxiliary Co.
1 appearance on this show
Rob Meyers
Managing Director and Partner · Versus
1 appearance on this show
Sam Kelly
owner-operator · Black Sheep Express
1 appearance on this show
Emma Wilson
Head of Middle School · Prometheus Forensic Services
1 appearance on this show
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Crossing the Axis - The Commercial Side of Film Production is hosted by James Keblas. The show is categorised under business (tv) and has published 53 episodes.
Crossing the Axis - The Commercial Side of Film Production has published 53 episodes.
Crossing the Axis - The Commercial Side of Film Production regularly covers business, tv, film. It sits in the business category, with a tv focus.
Crossing the Axis - The Commercial Side of Film Production is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Crossing the Axis - The Commercial Side of Film Production hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Crossing the Axis - The Commercial Side of Film Production average 44 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Crossing the Axis - The Commercial Side of Film Production's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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