Oct 20, 202630 min
How can credit unions improve their marketing and attract new members? Start with a clear brand story, explain the value of member ownership, and deliver an experience that matches the promise. Mark Ritter welcomes Josh...
business
Credit Union Conversations
Hosted by Mark Ritter · business · EN
About this Podcast:
Welcome to Credit Union Conversations podcast with your host, Mark Ritter, a forward-thinking CEO, who excels in helping credit unions, small businesses, and real estate investors succeed. Join Mark as he explores current trends, interview industry experts, and get fresh insights on optimizing your lending operations and delivering the best possible services to credit union members. More about your host:Mark Ritter is the CEO of MBFS & Nu Direction Lending and an expert in credit unions and business lending. His primary role at MBFS is overseeing the strategy of helping credit unions assist members with business needs and consulting with credit unions on planning the delivery of services to their membership.In 2002, Mark started a large central Pennsylvania credit union’s business lending program as “one person and a desk” with no policies, products, staff, systems, or business members. That program grew to be one of the top ten in the nation.In 2012, he took on the challenge
Pitch Analysis
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
80/100
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Signup to Generate a PitchQuestions about Credit Union Conversations
What is Credit Union Conversations about?
Welcome to Credit Union Conversations podcast with your host, Mark Ritter, a forward-thinking CEO, who excels in helping credit unions, small businesses, and real estate investors succeed. Join Mark as he explores current trends, interview industry experts, and get fresh insights on optimizing your lending operations and delivering the best possible services to credit union members.
Who hosts Credit Union Conversations?
Credit Union Conversations is hosted by Mark Ritter. The show has published 142 episodes to date.
What has Credit Union Conversations covered recently?
Recent episodes include "Credit Union Marketing: Stop Playing It Safe with Josh Belhumeur" (20 October 2026, 30 minutes), "Credit Union Business Lending Trends, NCUA Concerns and Vendor Risk" (6 October 2026, 26 minutes), and "Is This Episode With Kirk Drake Real or AI? How Artificial Intelligence Is Transforming Credit Unions" (15 September 2026, 39 minutes).
How often does Credit Union Conversations publish?
Credit Union Conversations publishes roughly weekly, with episodes averaging 28 minutes across 142 episodes.
How hard is it to get booked on Credit Union Conversations?
Booking probability for Credit Union Conversations is 35%, and the host is rated Selective on guests. Credit Union Conversations requires a Pod Score of 80 or higher. Credit Union Conversations's contact route on record: verified email.
Who should pitch Credit Union Conversations?
The strongest fits for Credit Union Conversations are Banking & Credit Unions. Credit Union Conversations has a business audience.
About the host
Mark Ritter hosts Credit Union Conversations, a business podcast with 142 episodes published.
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Recent episodes
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Oct 6, 202626 minWhat do the latest business lending trends reveal about the health of the credit union industry? Business loan volume and deposits are growing, but rising delinquencies, regulatory uncertainty, and third-party vendor...
Episode #138
Is This Episode With Kirk Drake Real or AI? How Artificial Intelligence Is Transforming Credit Unions
Sep 15, 202639 minIs this episode with Kirk Drake real or AI-generated? It is real, but the conversation reveals how quickly artificial intelligence is transforming credit unions, CUSOs, fintech partnerships, business lending, and the...
Sep 8, 202625 minWhy do 77% of borrowers say loan payment protection provides meaningful financial security, while only 22% have purchased it? According to Alexia Johnson of Securian Financial, the biggest barrier is not a lack of need...
Sep 1, 202628 minHow can credit unions use AI and digital lending tools without losing the human relationships that set them apart? Al Gregory, Chief Lending Officer at Securityplus Federal Credit Union, joins Mark Ritter to explain why...
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Episode #135
Jammin' With Ed Marra of MBFS
Aug 18, 202627 minThis one starts as a lending podcast and ends as a full-blown rock history lesson. After Ed Marra briefly recaps his professional start in paralegal studies and early commercial lending work, Mark Ritter lets him run...
Episode #134
What is Eben Sheaffer Up To These Days?
Aug 11, 202624 minMark Ritter sits down with Eben Sheaffer on Credit Union Conversations, talking credit union lending. Eben shares his journey from Wall Street finance to CDFI leadership, explaining how working capital financing and...
Aug 4, 202636 minWhat happens when a mid-sized credit union outgrows its comfort zone? Andrew Wilson of Navigator Credit Union joins host Mark Ritter to unpack the strategy behind explosive net income growth, a booming mortgage lending...
Jul 21, 202643 minFrom bartending in Estes Park to golf lessons to running a multimillion-dollar CUSO, Michael Nagl's story proves that the best leaders take unexpected roads. He and Mark Ritter dig into mortgage-lending boom-and-bust...
Episode #131
Let's Meet Kendall from MBFS!
Jul 14, 202621 minCareers in the credit union industry can take unexpected turns, as Kendall Boyle proves in this episode of Credit Union Conversations. From wedding-planning chaos to underwriting spreadsheets, Kendall’s career path is...
Episode #130
Talking With Ian Lampl of LoanStreet
Jul 7, 202631 minWhat does it take to leave a prestigious law career, join the most hated government program in history, and then launch a fintech startup with no clients, no marketing materials, and no industry relationships? Ian Lampl...
Jun 30, 202626 minAre your current vendor relationships helping you solve real problems or just cluttering your technology stack? In this episode, Mark Ritter sits down with Melissa Kopp, Chief Revenue Officer for the League of Credit...
Episode #128
How is 2026 Going?
Jun 16, 202625 minWhat does it really take to grow a business lending CUSO in 2026? Mark Ritter and Jeff Lyons pull back the curtain on eight years of organizational evolution, honest reflections on artificial intelligence, and where...
Episode #127
Checking in With Jay Murray
Jun 2, 202626 minCredit union strategy takes center stage as Mark Ritter welcomes industry veteran Jay Murray to Credit Union Conversations. From teller to CEO, Jay's path through corporate credit union leadership shaped decades of...
Episode #126
State of Mortgages With John Giordano
May 19, 202628 minS0<p>Is your credit union ready for what is happening in mortgage banking right now? In this episode of Credit Union Conversations, host Mark Ritter sits down with John Giordano of First Heritage Mortgage Services to...
Episode #125
Checking In With Joe Hyatt of DFTC
May 5, 202623 minS0<p>What does it take to build a thriving credit union business lending program in today's market? Mark Ritter sits down with Joe Hyatt of DFTC to unpack decades of experience in commercial lending, loan underwriting...
Apr 21, 202621 minS0<p>What does it take to lead a credit union from the inside out? Maurice Dawkins, CEO of American Spirit Federal Credit Union, built his career on preparation, passion, and people. From growing up in Jamaica to earning...
Episode #123
Business Lending Sales 2026 With Tom Halliday
Apr 14, 202621 minS0<p>What does it actually take to close the right deal for both the borrower and the credit union? Tom Halliday, head of business lending sales at MBFS, joins host Mark Ritter to answer that question with candor and...
Episode #122
All Box'd In With Nenuca Syquia
Apr 7, 202635 minS0<p>What happens when a global HR expert falls in love with the credit union movement? Nenuca Syquia, CEO of Boxd, joins Mark Ritter to challenge how credit unions think about leadership development, change management...
Episode #121
Mark's Thoughts on the Credit Union Universe
Mar 24, 202619 minS0<p>In 2025, credit union business lending quietly staged one of its strongest comebacks in years, and Mark Ritter has the numbers to prove it. From a 25% surge in business loan volumes to a 43% jump in participation...
Recent guests
Recent guests on Credit Union Conversations. Study who booked and why before you pitch.
D
Dr. John Giordano
Partner, Co-Leader Manufacturing & Distribution Practice, Ketamine and Wellness Center of South Florida
M
Mark Ritter
CEO, Member Business Financial Services (MBFS)
J
Josh Rodriguez
Assistant Vice President of FinTech and Mission Integration, Westminster Presbyterian Church in Piqua, Ohio
S
Steve Young
global head of employee experience and leadership assessments, Concordia University Irvine
Best industries to pitch Credit Union Conversations for
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