Nov 1, 202640 min
What if the hardest leadership decisions became easier because you made them before you were under pressure to decide? In this episode of Create the Future Podcast with Rick Williams , Dan Rochon—author, keynote...
About this Podcast:
The Create the Future Podcast™ is hosted by Rick Williams, keynote speaker and author of Create the Future – your essential leadership guidebook for making difficult decisions. The Create the Future Podcast is a community forum for leaders to share their stories about making difficult choices in an engaging and entertaining way so others will learn from their experiences. When you listen to the Create the Future Podcast, you will learn how to be a more successful leader who makes the difficult decisions. You will hear how inspiring leaders have faced similar challenges. You will hear about courage, fear, determination, and hope. Executives, entrepreneurs, aspiring leaders, board members, nonprofit leaders, public-sector leaders, and mission-driven professionals share their stories about leadership challenges and making tough choices that shaped the future of their organization and their own careers. If you have a compelling story to tell about making a tough call for your company, or any organization – what went right, what went wrong, and lessons learned – share your story with the Create the Future Podcast audience. Think you'd be a great guest on the show? Apply at https://podcast.rickwilliamsleadership.com/podcast-guest.
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Public web form
Booking probability
37%
Guest openness
Selective
80/100
Required Score
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What is Create the Future about?
The Create the Future Podcast™ is hosted by Rick Williams, keynote speaker and author of Create the Future, your essential leadership guidebook for making difficult decisions. The Create the Future Podcast is a community forum for leaders to share their stories about making difficult choices in an engaging and entertaining way so others will learn from their experiences.
What has Create the Future covered recently?
Recent episodes include "Ep#30 - The Unpopular Hiring Decision That Changed Dan Rochon’s Team | Dan Rochon - Author & Realtor | Rick Williams" (1 November 2026, 40 minutes), "Ep#29 - How to Reinvent a Business When Your Original Model Disappears | Sam Eitzen, CEO & Co-Founder Snapbar | Rick Williams" (18 October 2026, 40 minutes), and "Ep#28 - Leaving the C-Suite: Choosing Impact Over Corporate Identity | Joe Patneaude, Founder & Executive Coach" (27 September 2026, 41 minutes).
How often does Create the Future publish?
Create the Future publishes roughly weekly, with episodes averaging 39 minutes across 28 episodes.
How hard is it to get booked on Create the Future?
Booking probability for Create the Future is 37%, and the host is rated Selective on guests. Create the Future requires a Pod Score of 80 or higher. Create the Future's contact route on record: public web form.
Who should pitch Create the Future?
The strongest fits for Create the Future are Business & Management Consulting.
About the host
Create the Future is a general podcast with 28 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Oct 18, 202640 minWhat if building a bigger business isn't the same as building a better one? Sam Eitzen, CEO and Co-founder of Snapbar, knows what it means to make difficult decisions when the future of a company is at stake. Sam and...
Sep 27, 202641 minWhat happens when the career you spent 25 years building no longer feels like the future you want? For Joe Patneaude, the answer required one of the hardest leadership decisions of his career: stepping away from the...
Sep 19, 202641 minWhat happens when a successful career is no longer the biggest opportunity in front of you? For Terence Chatmon, one of the most difficult decisions of his career was ultimately about purpose, impact, and what he wanted...
Sep 16, 202644 minWhat would you do if you had the opportunity to fund a potentially transformative cancer treatment—but the science wasn't proven yet? For Stephanie Oestreich, PhD, MPA , this isn't a hypothetical question. As Managing...
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Episode #36
Trusting Your Inner Compass When Everything Is Falling Apart | Aasha LaCount, CEO of Beyond EQ
Sep 12, 202631 minWhat would you do if your business was generating $60,000 a month—but you knew in your gut that it was no longer the right business to build? Most leaders are taught to recognize opportunity, pursue growth, and keep...
Aug 21, 202638 minIn this episode of Create the Future with Rick Williams Podcast , Tom Doorley shares powerful lessons from decades of leadership, strategy, entrepreneurship, consulting and corporate governance—including difficult...
- Aug 18, 202637 min
How do you make difficult decisions as a leader when your career, company, health, family, or future is at stake? In this episode of Create the Future with Rick Williams Podcast , Mary Grothe shares the difficult...
- Aug 13, 202640 min
What gives a leader the courage to leave a secure position, start over, and pursue a vision that others may not understand? In this episode of Create the Future with Rick Williams , Rick sits down with Larry Gulko...
- Aug 5, 202636 min
What do you do when your life is already full—but you still have a dream worth pursuing? In this episode of the Create the Future Podcast , Rick Williams sits down with Lisa Woodruff , Founder and CEO of Organize 365...
Episode #31
Validate First, Build Second: The Startup Lesson Behind an Electric Bus Company ft. John Walsh
Aug 3, 202638 minWhat if the biggest mistake entrepreneurs make is building the product before they know customers actually want it? In this episode of the Create the Future Podcast , Rick Williams sits down with John Walsh , Founder...
Episode #30
What Leading IBM in China Taught Frances West About Inclusive Leadership | Create the Future Podcast
Aug 2, 202641 minWhat does it really take to lead across cultures, adapt to change, and create genuine inclusion? In this episode of the Create the Future Podcast , Rick Williams sits down with Frances West , veteran technology...
Episode #29
How to Turn Your Paycheck Into a Business That Buys Back Your Time | George Dubec Podcast
Aug 2, 202631 minWhat if your paycheck could become the starting point for a business that gives you more freedom, purpose, and control over your time? In this episode of the Create the Future Podcast , Rick Williams sits down with...
Episode #28
The Decision-Making System That Can Change Your Career | Kim Sawyer on Create the Future Podcast
Aug 1, 202634 minWhat should you do when your career no longer goes according to plan? In this episode of the Create the Future Podcast, Rick Williams speaks with executive coach Kim Sawyer, President of theWealthSource, about turning...
Episode #27
The Courage to Lead: Transforming Health Equity & Creating Lasting Impact | Eugene Manley Jr.
Aug 1, 202633 minIn this episode of the Create the Future Podcast , Rick Williams sits down with Dr. Eugene Manley Jr. , Founder & CEO of SCHEQ Foundation , scientist, speaker, and health equity advocate. Dr. Manley shares his journey...
Episode #26
Can Science Bring Enemies Together? | Zafra Lerman Using Science to Build Peace Across Borders
Jul 31, 202648 minIn this episode of the Create the Future Podcast , Rick Williams sits down with Dr. Zafra Lerman , internationally recognized chemist, educator, human rights advocate, and President of the Malta Conferences Foundation...
- Jul 30, 202642 min
How do some experts become industry icons while others remain invisible? In this episode of the Create the Future Podcast, Rick Williams sits down with Paige Arnof-Fenn , Founder & CEO of Mavens & Moguls , to explore...
Create the Future
24 - Creating Tomorrow’s Success: Leadership, Strategy, and the Power of Collaboration with Tom Doorley
Jun 16, 202641 minIn this episode of Create the Future, your host Rick Williams speaks with Tom Doorley, CEO of Sage Partners, about leadership and decision-making. Tom shares his journey from chemical engineer to management consultant...
Create the Future
23 - Validate First, Build Second: How John Walsh Scaled an EV Bus Company by Reducing Startup Risk
Jun 11, 202638 minIn this episode of Create the Future , host Rick Williams speaks with John Walsh, Founder and CEO of Endera. John shares his entrepreneurial journey, from launching businesses at just 25 years old to building and...
Create the Future
22 - Leading with Grace: How One HR Executive Transformed Adversity into Opportunity with Bobby Humes
Jun 9, 202641 minIn this episode of Create the Future, your host Rick Williams speaks with Bobby Humes, CEO of BH Consultancy and former HR Director for the City of Seattle. Bobby shares his leadership journey, including receiving...
Recent guests
Recent guests on Create the Future. Study who booked and why before you pitch.
T
Terence Chatmon
President and CEO, The World of Coca-Cola
A
Aasha LaCount
emotional intelligence facilitator, BeyondEQ International
M
Mary Grothe
Founder and Co-founder, Built in Colorado
J
John Walsh
Author of "Dr Who And The Daleks - The Official Story Of The Films", National Center for Missing & Exploited Children
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