Hosted by Unknown Host · 🇺🇸 US · EN-US · 16 episodes
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Hosted by Braden Douglas, one of North America’s top CPG growth strategists, this channel breaks down what it truly takes to build, scale, and protect a consumer brand today. With more than 25 years of experience working with brands like Procter & Gamble, Frito-Lay, Conagra, Lindt, and SunRype, Braden shares proven strategies from the front lines of CPG marketing. You’ll learn: • How to build brands that actually grow • How to grow from any brand stage whether startup or category leader • How to create strategy that drives revenue, not just awareness • How top CPG companies approach innovatio
Unknown Host hosts CPG Brand Builders, a general show with 16 episodes published.
What separates brands that continue to grow from those that struggle to stay relevant? In this episode of the CPG Brand Builders Podcast , Braden sits down with Jenny Van Dorf , Senior Director of Marketing at Del Sol Fo
Are you investing time and marketing dollars in the latest trends without seeing meaningful results? In this Brand Builders thought leadership session, Braden explains why many CPG brands struggle to generate growth when
The specialty coffee category is growing, but winning in grocery is far from guaranteed. In this episode of CPG Brand Builders, Braden sits down with Ben Miller, Director of Business Development and Market Expansion at L
What separates great leaders from everyone else? In this powerful conversation, Todd Mitchell joins Braden to share decades of wisdom gained from leading founder-led businesses, private equity-backed companies, and globa
What separates great leaders from everyone else? In this powerful conversation, Todd Mitchell joins Braden to share decades of wisdom gained from leading founder-led businesses, private equity-backed companies, and globa
Trade shows can make or break your brand. The right connections can lead to retail distribution, partnerships, and major growth. In this episode of CPG Brand Builders, Braden sits down with Shannon Peffley, Founder of CP
What actually makes food brands win in today’s competitive market? In this episode of CPG Brand Builders, Braden sits down with Nate Douglas, a seasoned food industry leader whose career has been dedicated to building an
Most companies are damaging their brand without realizing it. Brand architecture is one of the most important strategic decisions a business can make, yet it is consistently overlooked. The wrong structure creates brand
In this episode of CPG Brand Builders, Braden sits down with Sasha Bricel, Director of Marketing Services at Nature’s Path Foods, to discuss what it takes to build and scale purpose-driven CPG brands in today’s competiti
Braden sits down with Whitney Bembenick, a strategic revenue growth leader with more than 15 years of experience across CPG sales leadership, brand management, and innovation driven go to market strategy. In this episode
The grocery shelf is changing fast, and the brands adapting to these shifts are leading the way. In this episode, Braden breaks down the Top 5 CPG trends and what they mean for brands looking to grow in an increasingly c
Most brands treat agencies like vendors. The best brands treat them like growth partners. In this episode of CPG Brand Builders, Braden sits down with Josh Cairns, from Crew Marketing Partners, to break down what actuall
Lay’s is one of the most recognizable brands in the world, so why did they change their packaging now? In this episode, Braden breaks down the real strategy behind the Lay’s packaging refresh and what it signals for the
Why do most CPG brands fail at retail, while others scale into category leaders? In this episode of CPG Brand Builders, Braden sits down with Al Springer, a true pioneer in the CPG industry and Founder of The Touch Agenc
In this episode of CPG Brand Builders, Braden sits down with Gerald Schoenhoff, Chief Creative Officer and internationally recognized creative leader, to discuss what it takes to create award-winning marketing that drive
What does it really take to scale a better-for-you food brand in today’s competitive market? In this episode of CPG Brand Builders, Braden sits down with Patrick Higgins, President of Propel Natural Brands, to break down
In this episode of CPG Brand Builders, Braden breaks down how Joyride Candy scaled to $20 million in just three years by combining better-for-you positioning with the power of influencer marketing. With Ryan Trahan as th
In this episode of CPG Brand Builders, Braden breaks down exactly how Crew Marketing Partners helped Hardbite Chips achieve more than 4000% growth, transforming it from a small regional brand into a nationally recognized
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CPG Brand Builders is hosted by Unknown Host. The show is categorised under General and has published 16 episodes.
CPG Brand Builders has published 16 episodes.
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Episodes of CPG Brand Builders average 36 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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