Hosted by Rick Storlie · 🇺🇸 US · EN-US · 195 episodes
Established thought leaders with verified media credentials.
A conversation for remodelers, home builders, and home improvement companies about increasing lead conversions without added expense, and watching your bottom line grow.
Rick Storlie hosts Conversations That Convert, a business show with 195 episodes published.
STOP CHASING. START SPECIALIZING. Jason Jewison of Personal Pride Porches & Decks shares how niching down from general remodeling to porch and deck specialist changed their leads, revenue, and operations in six months. T
STOP CHASING SMALL TICKETS Michael Willson built Mr. Honey-do into a $2.5M handyman business in Lake Tahoe. Then realized the model was unsustainable. Here's how he rebuilt it around larger remodeling contracts. THE TURN
BREAKING DOWN THE BUYER'S WALL: NEW HOME SALES FOR BUILDERS Roland Nairnsey (nearly four decades in new home sales, author of Mastery of Selling and Mastery of Negotiation) joins Rick Storlie to break down what's actuall
STOP BEING A QUOTE SHOP Ryan Groth from Sales Transformation Group reveals the complete sales training for contractors system that removes founders from sales and builds high-performing teams. THE BRUTAL STATS:→ 50% of s
HIDDEN GEM TO MARKET LEADER IN 13 MONTHS S. Brown Construction: what social media for construction companies looks like when done right. $300K+ design-build remodeler, small market of 100K people. THE PROBLEM:→ Built lux
FROM 0 TO 1,400+ CLICKS IN 5 MONTHS Social media case study: Bathrooms of Charleston competing against cheap one-day bath companies in commoditized market. THE PROBLEM:→ 92 posts = 0 link clicks→ Posting demolition and c
FROM 0 TO 1,400+ CLICKS IN 5 MONTHS Social media case study: Bathrooms of Charleston competing against cheap one-day bath companies in commoditized market. THE PROBLEM:→ 92 posts = 0 link clicks→ Posting demolition and c
CONTRACTOR COACHING SYSTEMS THAT SCALE Danny Kerr from Breakthrough Academy shares proven systems that helped 2,000+ construction companies grow successfully. THE SHIFT YOU MUST MAKE:→ Solo contractor = manage projects→
Paid Estimates for Contractors with Marti Amos Marti reveals paid estimates for contractors strategy: charge $500-$5K upfront instead of free quoting. PAID ESTIMATES RESULTS: Leon (Melbourne): 7 out of 7 deals signed Sta
Construction Accounting: Clean Books with Erin Andrews Erin reveals how construction accounting transforms messy books into confident decisions. GREAT AUNT BERTHA PROBLEM:→ Builders short-cut on bookkeeping→ Friend's mom
Realtor Referrals: $600K+ Pipeline with Brandon Williams Brandon reveals how to build a realtor referral pipeline generating $600K-$800K annually while spending under $500/year. THE NUMBERS: Revenue: $1.2M (2025) From Re
Profitable Construction Business: 3 Habits with Paul Atherton Paul Atherton reveals what separates highly profitable builders from everyone else. HABIT #1: GP PER WEEK METRIC Gross Profit Per Week = Forecasted GP ÷ Weeks
Contractor Coaching: Mindset & Pricing with Brad Huebner from Hammer & Grind Brad reveals the ego suppression, pricing breakthroughs, and stress tests that transform craftsmen into business owners. THE MINDSET TRAP: Brad
Virtual Assistant for Contractors: Chris Fox's $75K Transformation Chris Fox (Fox Construction) reveals how he replaced a $75K office manager with 4 specialized virtual assistants while increasing professionalism dramati
Design Build Contractor: Design as Client Magnet with Will Pritikin from A Forma Will Pritikin reveals how design build contractors use professional design to attract premium clients and eliminate costly field chaos. CON
Construction Business Management: Systematizing & Scaling with Derek Isaac Derek Isaac (Rapid Result Creators) reveals how to systematize operations, scale profitably, and build a sellable construction business. SCALING
Contractor Compliance: Avoiding $500K Claims with Rusty Brett from HoundDogRusty Brett (CEO, HoundDog) explains automated contractor compliance and subcontractor risk management. THE CRISIS: Missing 2-3 COIs during audit
John took over his father's 50-year company in 2005. Financial chaos: +$150K profit one month, -$160K loss the next. He joined Association of Professional Builders (APB) 4 years ago. Everything changed. KEY NUMBERS: Reve
Builder Spotlight: Jason Radford's journey from startup to $4M in 6 yearsJason started Radford Building Company in 2020 (Raleigh-Durham, NC), got stuck at $2 million for 3 years, then broke through to $3M heading to $4M.
Series finale—the part where most builders fall apart: converting captured leads into appointments. Brutal reality: You can have perfect marketing, but if your follow-up sucks, none of it matters. Every lead either buys
Ryan Groth
CEO · Sales Transformation Group
1 appearance on this show
Danny Kerr
Managing Partner and Co-Founder · Breakthrough Academy
1 appearance on this show
Erin Andrews
Construction Accounting
1 appearance on this show
Brandon Williams
middle school teacher, sneaker head, emcee, firearms instructor, business owner · Bigfoot Contracting
1 appearance on this show
Brad Huebner
Founder · hammerandgrind.com
1 appearance on this show
Chris Fox
Business Development Manager, former Master Electrician · Nottingham University Hospitals
1 appearance on this show
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Conversations That Convert is hosted by Rick Storlie. The show is categorised under business (marketing) and has published 195 episodes.
Conversations That Convert has published 195 episodes.
Conversations That Convert regularly covers business, marketing. It sits in the business category, with a marketing focus.
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Episodes of Conversations That Convert average 41 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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