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Connecting the Dots: Senior Living Success with Matt Reiners

Hosted by Connecting the Dots · business · EN · 204 episodes

Audience: 6

About this Podcast:

This is Connecting the Dots: Senior Living Successwith Matt Reiners, Girl Dad, Husband, 2x Tech Co-Founder, and Senior Living Enthusiast where we dive right into what drives the senior living industry. Matt interviews thought leaders from all parts of the industry as we cover everything from resident & staff satisfaction to innovative technology, community culture, to finance & operations. If you're in the senior living industry, it's safe to say this podcast will have something for you.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

36%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about Connecting the Dots: Senior Living Success with Matt Reiners

What is Connecting the Dots: Senior Living Success with Matt Reiners about?

This is Connecting the Dots: Senior Living Successwith Matt Reiners, Girl Dad, Husband, 2x Tech Co-Founder, and Senior Living Enthusiast where we dive right into what drives the senior living industry. Matt interviews thought leaders from all parts of the industry as we cover everything from resident & staff satisfaction to innovative technology, community culture, to finance & operations.

What has Connecting the Dots: Senior Living Success with Matt Reiners covered recently?

Recent episodes include "Fewer Leads, More Tours: Why Quality Beats Quantity in Senior Living Marketing with Marissa Burkhardt - Chief Strategy Officer & Cliff Karklin - VP, Performance & Analytics at Fountain Digital" (20 October 2026, 46 minutes), "Start with the Truth: Senior Living Budgeting, Data Integrity, and Why Garbage In Means Garbage Out with Steven Crittenden - CEO & Founder at Icon Financial Services" (13 October 2026, 34 minutes), and ""I Feel Like" Is an Assumption: How Senior Living Operators Can Test What They Think They Know with Evan Friedkin - Head of Growth at Occulytics" (29 September 2026, 29 minutes).

How often does Connecting the Dots: Senior Living Success with Matt Reiners publish?

Connecting the Dots: Senior Living Success with Matt Reiners publishes roughly weekly, with episodes averaging 32 minutes across 204 episodes.

How hard is it to get booked on Connecting the Dots: Senior Living Success with Matt Reiners?

Booking probability for Connecting the Dots: Senior Living Success with Matt Reiners is 36%, and the host is rated Selective on guests. Connecting the Dots: Senior Living Success with Matt Reiners requires a Pod Score of 80 or higher. Connecting the Dots: Senior Living Success with Matt Reiners's contact route on record: verified email.

Who should pitch Connecting the Dots: Senior Living Success with Matt Reiners?

The strongest fits for Connecting the Dots: Senior Living Success with Matt Reiners are Retirement Communities & Assisted Living. Connecting the Dots: Senior Living Success with Matt Reiners has a business audience.

About the host

Connecting the Dots: Senior Living Success with Matt Reiners is a business show with 204 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Fewer Leads, More Tours: Why Quality Beats Quantity in Senior Living Marketing with Marissa Burkhardt - Chief Strategy Officer & Cliff Karklin - VP, Performance & Analytics at Fountain Digital

    Oct 20, 202646 min

    Most senior living marketing reports still lead with clicks, impressions, and cost per lead. Marissa Burkhardt and Cliff Karklin of Fountain Digital think that's the wrong scoreboard. In this episode we get into why...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Start with the Truth: Senior Living Budgeting, Data Integrity, and Why Garbage In Means Garbage Out with Steven Crittenden - CEO & Founder at Icon Financial Services

    Oct 13, 202634 min

    Budget season is here, and I can’t think of a better guest for it. Steven Crittenden went from Army paratrooper to senior living CFO to co-founding ICON Financial Services, which now supports close to 150 communities...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    "I Feel Like" Is an Assumption: How Senior Living Operators Can Test What They Think They Know with Evan Friedkin - Head of Growth at Occulytics

    Sep 29, 202629 min

    Evan Friedkin is back on the show four years after his first episode. This time we're going after something every operator does every day: acting on assumptions nobody has ever checked. Evan walks through the...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Beyond the Bond: The Three Buckets Where Senior Living Is Spending Its Capital Right Now with Rachel Lynch - AVP, Long Term Care Division at First American Equipment Finance

    Sep 15, 202629 min

    Everybody in senior living is talking about the growth wave. Far fewer people are talking about how it actually gets paid for. Rachel Lynch leads the long term care division at First American Equipment Finance, a...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Families Are Deciding Before They Ever Reach Your Website with Katharine Ross - President at Ross Media Solutions

    Sep 8, 202620 min

    Katharine Ross has spent 25 years watching how families actually shop for senior living — first through magazines in four states, now through a national website. Families lead their own research now, arriving with...

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  • Connecting the Dots: Senior Living Success with Matt Reiners

    What the Camino de Santiago Taught Us About Removing Labels and Living Well with Dementia with Michelle Daniel - CEO at The Eden Alternative & Julie Moore - Advisory Board Member at DAA

    Aug 18, 202637 min

    What happens when researchers, physicians, care partners, and people living with dementia all walk the same road — in the same purple shirt, with no labels? In June 2026, Michelle Daniel and Julie Moore joined Walking...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    The Hidden Part B Money 9 of 10 Nursing Homes Give Away with Eric Hansen - Founder & CEO at Burst Billing

    Aug 11, 202641 min

    Eric Hansen is the founder and CEO of Burst Billing , a medical billing company on a mission to help nursing homes reclaim the Medicare Part B supply reimbursements they're owed and almost never collect. He got his...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Scale Plus Localization: The Sales & Marketing Playbook Behind Charter's Growth with Katie Pitts, VP of Marketing & Brad Scoggins, Senior Director of Sales & Owner Relations of Charter Senior Living

    Aug 4, 202631 min

    In this episode, I sit down with two friends and two of my favorite people in the industry — Katie Pitts, VP of Marketing, and Brad Scoggins, Senior Director of Sales & Owner Relations, both at Charter Senior Living...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Stop Performing, Start Aligning: Authentic Leadership That Actually Works with Kiera DesChamps – CEO/Founder at KD Consulting Group

    Jul 28, 202643 min

    Show Notes What happens when leaders stop performing and start leading from alignment? In this episode, Matt sits down with Kiera DesChamps — CEO/Founder of KD Consulting Group, leadership strategist, keynote speaker...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Why Innovation Starts With Culture, Not Technology with Therese Ten Brinke - Executive Director, Innovation and Impact at Eskaton

    Jul 21, 202652 min

    In this episode of Connecting the Dots , I sat down with my longtime friend Therese Ten Brinke, Executive Director of Innovation and Impact at Eskaton. Therese is a gerontologist, educator, and innovation leader, and...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Nonprofit vs. For-Profit Senior Living Sales: What Actually Changes with Bri Stewart, VP of Sales Operations at Watercrest Senior Living Care Group

    Jul 14, 202636 min

    Episode Summary What really changes between nonprofit and for-profit senior living sales—and what stays exactly the same? In this episode of Connecting the Dots , I sit down with Bri Stewart, VP of Sales Operations at...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Leading with Purpose: Building a Better Future for Aging Services with Rob Liebreich, CEO & President at Goodwin Living

    Jun 30, 202627 min

    What does it take to build an organization that puts people before competition? In this episode, I sit down with Rob Liebreich , CEO & President of Goodwin Living , to discuss how purpose-driven leadership is reshaping...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    The AI-Enabled Senior Living Marketer: Strategy, Automation, and Action with Carsten Ellsworth - Director of Marketing at Avista Senior Living

    Jun 16, 202624 min

    In this episode of Connecting the Dots , I sit down with Carsten Ellsworth , Director of Marketing at Avista Senior Living , to explore what it really means to become an AI-enabled marketer. Carsten shares how he...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    What’s the Yap? with Rachel Keller - ChatGPT, Claude, or Copilot? How to Choose the Right AI for the Job

    Jun 9, 202630 min

    In this episode of What’s the Yap? , I welcome back Rachel Keller back to the senior living industry and dives into one of the most common questions surrounding AI today: Which AI tool should you actually be using...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    The Real Data Story Behind Senior Living Occupancy in 2026 with Maggie Seybold, VP of Customer Insights at WelcomeHome

    Jun 2, 202628 min

    Senior living occupancy is climbing, but the headline numbers only tell part of the story. In this episode, I sit down with Maggie Seybold , Vice President of Customer Insights at WelcomeHome, to explore what the latest...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    From Residents to Citizens: A New Model for Senior Living with Jill Vitale-Aussem, President & CEO at Christian Living Communities Author of “Disrupting the Status Quo of Senior Living: A Mindshift”

    May 26, 202628 min

    In this episode of Connecting the Dots , Matt sits down with Jill Vitale-Aussem , President and CEO of Christian Living Communities , to explore a powerful shift in senior living: moving from a hospitality-driven model...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    Building the Next Generation of Senior Living Leaders with Dr. Nancy Swanger - Founding Director, Granger Cobb Institute for The Business of Aging Washington State University

    May 19, 202623 min

    In this episode of Connecting the Dots , I sit down with Dr. Nancy Swanger , Founding Director of the Granger Cobb Institute for the Business of Aging at Washington State University, to talk about what it takes to...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    The New Senior Living Tech Stack: Retention, Integration, and Human Touch with Jess Kohn, HCM Consultant (Senior Living & Healthcare) with Paycor

    May 12, 202619 min

    In this episode, Matt Reiners sits down with Jess Kohn , HCM Consultant for Healthcare and Senior Living at Paycor, to talk about how senior living operators are rethinking their approach to workforce technology. Jess...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    From Leads to Leases: Fixing the Senior Living Sales Funnel with Jerry Vinci, Founder of CCR Growth

    May 5, 202632 min

    In this episode, Matt Reiners sits down with Jerry Vinci , founder of CCR Growth and host of From Leads to Leases , to unpack why many senior living communities do not actually have a lead problem — they have a systems...

  • Connecting the Dots: Senior Living Success with Matt Reiners

    The Question of When: How Families Can Plan for Assisted Living Before a Crisis with Cory Fosco - Author, Speaker, & 30+ Year Industry Vet

    Apr 28, 202630 min

    In this episode, Matt Reiners sits down with Cory Fosco , author of The Question of When , to talk about one of the hardest decisions families face: knowing when it may be time to consider assisted living, memory care...

Guest Appearances

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