
Episode #9
What is the census and why does it matter?
Every ten years, millions of people in England and Wales complete the Census. But why does it matter? Who uses the data, and how does it shape policy decisions on healthcare, education, and local services? In this episode of the Connecting Society podcast, Mark Green talks to Jennet Woolford from the Office for National Statistics about what the Census is, why it has been run for over 200 years, and how Census 2031 is being planned. Discover how the Census uses administrative data, what surprised researchers in the 2001 and 2021 results, and whether the Census will still exist in its current form in future. Topics covered: What is the Census and how does it work? Census history: from 1801 to Census 2031 Why Census data is linked with administrative data COVID pandemic response and Census 2011 data 400,000 Jedis: the 2001 Census religion question How Census data helps plan schools, hospitals and transport ONS consultation on Census 2031 topics Will the Census survive in the age of big data? Privacy and safeguards in Census data collection Links: Catch up with the previous episode on data visualisation: • How can we find the story in the data? | C... Learn more about administrative data: www.adruk.org ONS Census information: www.ons.gov.uk/census About our guest: Jennet Woolford is Director for Social, Local and Census Statistics (SLCS) at the Office for National Statistics. She is responsible for the Analysis Function within ONS and oversees Population User Needs, Research and Engagement, the Census Topic consultation, Crime Statistics, Health Insights Survey, and the Opinions and Lifestyle Survey. Her directorship also encompasses ONS Local Statistics and Analysis work, as well as the Census Statistical Design Division, which shapes the statistical architecture for Census 2031. A professional statistician, Jennet has 25 years of experience working in official statistics. About this podcast: Connecting Society is hosted by ADR UK (Administrative Data Research UK). We transform public sector data into research insights and policy evidence to improve lives. This podcast explores how everyday data shapes society and affects what we experience. Presented by Shayda Kashef-Tomlins and Mark Green. Producers: Eleanor Collard, Dom Hill, Holly Greenland, Laura Mulvey and Shayda Kashef-Tomlins. Timestamps: 00:00 – Introduction 01:28 – Who is Jennet Woolford? 02:31 – What is the Census? 03:44 – 1801 Census and Napoleonic Wars 05:58 – Census evolution: paper to online 07:13 – Surprising Census findings and Jedis 09:36 – Census data during COVID 11:20 – William Farr and linking death records 12:46 – Administrative data explained 15:00 – Poverty proxies and why they change 17:06 – Census 2031 public consultation 19:30 – Strong cases for new questions 21:30 – Future of the Census 23:20 – Outro and credits Connecting Society is presented by Shayda Kashef-Tomlins and Mark Green, our producers are Eleanor Collard, Holly Greenland, Laura Mulvey and Shayda Kashef. This podcast is brought to you by ADR UK (Administrative Data Research UK), a partnership transforming public sector data into research insights and policy evidence to improve lives. We are an investment by the Economic and Social Research Council, part of UK Research and Innovation.

