Comms Confidential: The Podcast

Comms Confidential: The Podcast is the definitive podcast to hear from communicators across the industry and hear about their experiences, unique insights from their career, what they most look forward to in the future of PR and more. Guests range from corporate to technology to policy to reputation management and more. Opinions expressed are my own and do not represent the views of PayPal.

Comms Confidential: The Podcast is a business podcast hosted by Joseph Gallo, with 18 episodes on record and a Required Pod Score of 80.

Joseph Gallo hosts Comms Confidential: The Podcast, a business show with 18 episodes published.

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  Episode #18

  One in Five Pitches is Written Entirely by AI: A Conversation with Featured's Brett Farmiloe

  Sep 8, 202635 minS1

  What actually counts as good coverage once an AI answer is the first thing your buyer reads? Brett Farmiloe has the answer. From financial auditor to a sixteen-thousand-mile road trip interviewing strangers about their careers, Brett Farmiloe is now Founder and CEO of Featured.com , where he bought and revived two of the most recognizable brands in public relations, HARO and Connectively. In the season finale episode, we discuss why PR has split into more than twenty-six separate jobs, what AI detection on every HARO pitch revealed about how the industry really works, why a third of journalists now refuse AI-written pitches outright, how a small blog can outrank a major outlet inside an AI answer, where a PR professional's working day now begins, what still has to pass through a human before anything gets sent, and much more. Learn more about Featured at www.featured.com Connect with Brett at https://www.linkedin.com/in/brettfarmiloe/

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  Episode #17

  When Your House Is on Fire, It's Too Late to Network with Daniel Mendez Arostica, CommsJobs

  Aug 25, 202652 minS1

  When is the right time to build your professional network? Daniel Méndez Aróstica has the answer, and most communicators miss it. From landing in the US from Chile in December 2015 with no local network and a newborn, to starting CommsJobs, one of the largest open job-sharing communities for communicators on LinkedIn, Daniel rebuilt his professional life from nothing and then built the thing he wished had existed. In this episode, we discuss why networking works best when you need nothing from it, how a single hashtag grew into country and regional groups around the world, why Daniel refuses to own or monetize any of it, and much more. Connect with Daniel at https://www.linkedin.com/in/commsjobs/ Join CommsJobs at https://www.thecommsjobs.com/subscribe or https://www.linkedin.com/groups/12960212/

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  Episode #16

  If Not Now, When? Adam Belmont on Leaving Agency Life and Betting on Yourself

  Aug 11, 202636 minS1

  After fifteen years inside big agencies, what finally makes a PR pro walk away from the steady paycheck and bet on himself? Adam Belmont has the answer. Adam Belmont is the founder of A-to-B Strategies, a fractional strategic communications practice based in Dallas. From his first internship at Edelman to more than a decade across Ogilvy and ICR, where he rose to managing director, Adam spent his career putting other people in the spotlight before deciding it was time to turn it on himself. In this episode, we discuss leaving agency life, the rise of the fractional PR model, building a referral pipeline before there's an opportunity on the table, running LinkedIn as a storefront instead of a website, pitching podcasts the way you'd pitch a journalist, the question that finally pushed him to start his own firm, and much more. Connect with Adam at https://www.linkedin.com/in/adambelmont/ .

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  Episode #15

  Showing Up Is the Whole Strategy with Monique Kelley, Author of Redefining Networking

  Jul 28, 202640 minS1

  Eighty percent of PR professionals know they need to network. Fewer than half actually do it. Monique Kelley has the answer. From a decade on the agency side at Weber Shandwick, to leading internal and external communications at Takeda Pharmaceuticals, to a full-time professorship at Boston University’s College of Communication, Monique Kelley has now built a consulting practice with no website and no marketing spend, almost entirely through relationships. In this episode, we discuss the AI blind spot that nearly tanked a client’s gym launch, the three-step framework behind her book Redefining Networking, why introverts often out-network extroverts, internal networking and executive sponsorship, what her Boston University students get right that older generations didn’t have the chance to learn, and much more. Connect with Monique on LinkedIn at https://www.linkedin.com/in/moniquekelleygigliotti/ Check out Redefining Networking at https://www.redefiningnetworkingbook.com/

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  Episode #14

  The Joy of Discovery Just Compounds When You Share It. with Dan Lewis of The Comms Stack

  Jul 14, 202637 minS1

  What does it actually take to move a communications team from prompting to building? Enter Dan Lewis, a trained lawyer who became the first social media lead at Sesame Workshop, wrote Cookie Monster’s Reddit AMA, and built a daily trivia email newsletter to more than 100,000 subscribers over 15 years without a dollar of paid acquisition. Now he writes the Comms Stack to help comms pros figure out AI the same way he figures out everything: by building in public. In this episode, we discuss the difference between prompting and building, how to structure a comms AI tiger team, why not hiring junior practitioners is the real AI mistake, the Beehiiv vs. Substack decision, what 15 years of daily writing teaches you about creative endurance, and much more.

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