Hosted by Vudoo · 🇺🇸 US · EN-AU · 37 episodes
Established thought leaders with verified media credentials.
Step into the fast-paced world of commerce media with Nick Morgan, Founder and CEO at Vudoo, and Paul Blackburn, Chief Growth Officer of Vudoo. In each episode of "Commerce Media Matters," we decode the complexities of this ever-evolving landscape. From dissecting industry trends to interviewing top-tier professionals, we bring you the latest news, research, and insights in marketing, content, eCommerce, and retail. Whether you're a seasoned professional or just diving in, tune in for an engaging exploration of commerce media.
Vudoo hosts Commerce Media Matters, a business show with 37 episodes published.
AI is changing how consumers discover products. But as automation accelerates, trust has never been more valuable. Recorded live from the Vudoo Podcast Van at Cannes Lions 2026, Nick Morgan and Paul Blackburn are joined
AI may dominate the headlines, but the bigger shift is happening underneath. The boundaries between media, commerce, creators and technology are rapidly disappearing, creating entirely new ways for consumers to discover,
AI may be transforming marketing—but the biggest competitive advantage still comes from knowing where to create value. Recorded live from the Vudoo Podcast Van at Cannes Lions 2026, Nick Morgan and Paul Blackburn are joi
AI isn't just changing how we work—it's fundamentally changing how consumers discover information, evaluate brands and make purchasing decisions. Recorded live from the Vudoo Podcast Van at Cannes Lions 2026, Nick Morgan
AI may dominate the headlines, but the real opportunity lies beneath the surface—building the infrastructure, intelligence and consumer experiences that will power the next generation of commerce. Recorded live from the
Following a successful run of conversations with some of the brightest minds in commerce media, we’re taking the podcast to the iconic Croisette for a special Cannes Lions edition! To kick off our Cannes Special episodes
In this episode of Commerce Media Matters , Nick Morgan and Paul Blackburn sit down with Adam Skinner, Managing Director of Retail Media at Epsilon and former COO & CTO of CitrusAd, to discuss what's next for retail and
What’s actually worth attending, what’s being talked about, and where the industry’s heading next. It’s event season and the Vudoo team has been everywhere from POSSIBLE Miami to Crocodile Cairns and the Ascendant Retail
What happens when publishers stop thinking about commerce media as a bolt-on — and start treating it as part of the content experience itself? In this episode of Commerce Media Matters, Nick Morgan and Paul Blackburn sit
In this special episode, hosts Nick Morgan and Paul Blackburn revisit some of the most compelling conversations from Commerce Media Matters — this time through one unavoidable lens: AI. From agentic commerce and shifting
Everyone’s talking about retail media, AI, and the future of commerce. But what happens when you strip away the hype and actually look at how brands, consumers, and the industry behave in reality? In this episode of Comm
In this episode of Commerce Media Matters, Bill Fisher from eMarketer joins Nick Morgan and Paul Blackburn to unpack what the data is really telling us about media, commerce, and consumer behaviour. From the rise of AI-g
In this episode, Andreas Reiffen, Founder and CEO of Pentaleap, joins Commerce Media Matters to unpack the structural tensions shaping the next phase of retail media. From the fragmentation of retail media networks and t
In this episode, Ricky Sutton of Future Media joins Commerce Media Matters for a blunt, unfiltered take on AI’s biggest impact on media since the internet, plus the monopoly era of Big Tech, and why the next phase of com
In this episode, hosts Nick Morgan and Paul Blackburn recap a very fast start to the year, jumping on planes and landing in the middle of two of the biggest moments on the commerce calendar: CES (Consumer Electronics Sho
AI isn’t just a back-office tool anymore. It’s creeping into the front end of shopping, discovery, and decision-making. In this episode, Roger Dunn joins Commerce Media Matters to unpack what happens when agents, answer
It’s 2026. New budgets. New pressure. New expectations. And before diving headfirst into the chaos, we’re hitting pause with a rewind. In this special episode, hosts Nick Morgan and Paul Blackburn look back at some of th
Retail media is booming — but maturity isn’t evenly distributed. Lachlan joins Commerce Media Matters to cut through the hype and grey areas: misaligned incentives, messy data expectations, the “too many screens” problem
In this episode of Commerce Media Matters, Nick and Paul sit down with Kelly Wearmouth, a leader in the world of adtech and retail media. Her career has taken her from working with global brands like Unilever and Microso
Recorded live at SXSW Sydney, this special crossover between Commerce Media Matters and Mind the Model podcast brings together Paul Blackburn, Nathan Guerra, and Emily Crone for a conversation about the collision of AI,
Andrea Hill
1 appearance on this show
Nick Morgan
Head of Brand Strategy, EMEA and Americas · University of Pennsylvania Graduate School of Education
1 appearance on this show
Paul Blackburn
Chief Growth Officer · Pipeline Fighters’ Hub
2 appearances on this show
Kiri Masters
retail media industry expert, columnist, podcast host · Retail Media Breakfast Club
1 appearance on this show
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Commerce Media Matters is hosted by Vudoo. The show is categorised under business (marketing) and has published 37 episodes.
Commerce Media Matters has published 37 episodes.
Commerce Media Matters regularly covers business, marketing. It sits in the business category, with a marketing focus.
Commerce Media Matters is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Commerce Media Matters hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Commerce Media Matters average 48 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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