
Your practice plan is already shaping your culture, whether you designed it that way or not. The question is what it is teaching. JP Nerbun finishes his two-part solo series on practice, starting with the Jimmy System...


A podcast for leaders and coaches sharing practical strategies and tools to build your team's culture and help you grow as a leader. Co-hosted by J.P. Nerbun and Nate Sanderson of TOC Culture Consulting, and Betsy Butterick. Get the podcast notes and learn more about us at tocculture.com
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Contact path
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Booking probability
38%
Guest openness
Selective
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Signup to Generate a PitchA podcast for leaders and coaches sharing practical strategies and tools to build your team's culture and help you grow as a leader. Co-hosted by J.P. Nerbun and Nate Sanderson of TOC Culture Consulting, and Betsy Butterick.
Recent episodes include "Create Your Culture in Practice| Part 2 | Episode 478" (25 October 2026, 29 minutes), "Create Your Culture in Practice | Part 1 | Episode 477" (18 October 2026, 27 minutes), and "Guru or Guide? Letting Go of Having All the Answers | John Mayer | Episode 475" (4 October 2026, 37 minutes).
Coaching Culture publishes roughly weekly, with episodes averaging 41 minutes across 479 episodes.
Booking probability for Coaching Culture is 38%, and the host is rated Selective on guests. Coaching Culture requires a Pod Score of 80 or higher. Coaching Culture's contact route on record: verified email.
The strongest fits for Coaching Culture are Business & Management Consulting. Coaching Culture has a sports audience.
Coaching Culture is a sports podcast with 479 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Your practice plan is already shaping your culture, whether you designed it that way or not. The question is what it is teaching. JP Nerbun finishes his two-part solo series on practice, starting with the Jimmy System...

Your team culture gets built in practice, every day, starting with how you show up. Everything else depends on it. JP Nerbun goes solo to lay out part one of his practice philosophy, starting with Pete Carroll asking...

John Mayer had just won LMU's first conference championship when he started questioning everything about how he coached. He had a system that worked. He changed it anyway. JP Nerbun sits down with John Mayer, head beach...

Your team meetings tune the car, but practice is the road. JP Nerbun, Betsy Butterick, and Nate Sanderson take on a question a coach brought to JP: what do you do when there is almost no time to build culture outside of...

Billy Armstrong wants every player he coaches to chase one truly impossible goal. In part two of this conversation, three years after his first appearance on the podcast, Bergen Catholic head coach Billy Armstrong digs...

Billy Armstrong hasn't just won four state championships in six years. He's become, in his own words, a completely different human being. In part one of a two-part conversation, three years after his first appearance on...

A standard isn't a standard unless it's enforced. That's the line JP Nerbun keeps coming back to in this solo episode, his first since the podcast's earliest days back in 2017. JP unpacks twelve mistakes...

LeBron James just left the Lakers for a shot at one more championship with the 76ers, and JP Nerbun, Betsy Butterick, and Nate Sanderson use that move to dig into a question every coach eventually faces: what do you...

What happens after you finally admit the grind stopped working? That is where part two of this conversation with journalist Lindsay Crouse picks up. Lindsay and JP dig into the physical cost of never backing off, talk...

Episode #467
Are your three closest teammates a friend group, or a clique the rest of the roster feels shut out of? JP Nerbun, Betsy Butterick, and Nate Sanderson dig into Level 4 leadership this week: the real difference between a...

Episode #466
Most coaches have someone they pour into. Almost none of them have someone who pours back. In part two with Zach Brandon, JP and Zach go deeper into what it actually takes to develop coaches — not players, coaches — and...

Zach Brandon spent years inside one of the most pressure-filled environments in professional sports. The biggest thing he took away was not about performance. It was about connection. In this first conversation with...

Episode #464
Every coach says they want more leaders. But most are picturing the wrong level entirely. JP Nerbun, Betsy Butterick, and Nate Sanderson unpack Level 3 leadership, the one-to-one relational work that has to exist before...

If the big people aren't okay, the little people don't stand a chance. That is the idea psychologist Dr. Jody Carrington has built her career on, and it flips the entire athlete development conversation on its head. In...

Is your best leader always your best teammate? JP Nerbun, Betsy Butterick, and Nate Sanderson are not so sure, and the answer says a lot about how you build culture this season. This episode continues an ongoing...

Episode #460
Making athletes work harder is one thing. Making athletes better is something else entirely — and Rustin Dodd draws that line clearly in this episode. In part two of JP Nerbun's conversation with Rustin Dodd and Elise...

Episode #459
Most coaches spend their careers shaping athletes. Rustin Dodd and Elise Devlin spend theirs learning from them — and what they've found might change how you coach. Rustin and Elise write NY Times feature, The Peak for...

Episode #458
JP Nerbun's 10-year-old daughter said something on the walk to the bus that stopped him cold: "She's climbing the mountain of achievement without any purpose." That one line is the heart of this entire conversation...

What does it mean to truly know yourself — not perform yourself, not brand yourself for public approval, but honestly know who you are at your core? JP Nerbun, Betsy Butterick, and Nate Sanderson explore that question...

Episode #456
Most coaches think they're having conversations with their athletes. Marcia Reynolds says they're mostly just talking. In this episode, JP Nerbun sits down with Marcia Reynolds — executive coach, neuroscience...
Recent guests on Coaching Culture. Study who booked and why before you pitch.
former Head of Mental Performance and Coach Development for the Arizona Diamondbacks, Greater Madison Chamber of Commerce
Regional Vice President & General Manager at Four Seasons Resort Punta Mita, Changing the Game Project
Coach - Communication Specialist - Educator - Workshop Design & Facilitation, Betsy Butterick
Master Certified Coach, Former Global President, International Coaching Federation, International Coaching Federation
PitchCentric classifies Coaching Culture under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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