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Established thought leaders with verified media credentials.
Wonder what it's like to control millions of dollars of marketing budget? Manage hundreds of people? Make the decisions on which ideas get to market? The CMO Confidential podcast shares how it feels to be in that chair of the shortest-tenured position on the C-suite. We detail the long, hard road most ideas take to get to market & how challenging it is to get the best ones through. Hosted by Mike Linton -- the former P&G Brand Manager who went on to be the Chief Marketing Officer of Best Buy, eBay, and Farmers Insurance, as well as the Chief Revenue Officer of Ancestry.com and the head marketer at Remington -- this show serves as an ongoing lesson plan for how to get, do, keep, and handle the pressures of the CMO job.
Unknown Host hosts CMO Confidential.
A CMO Confidential Interview with Drew Pinto, EVP and Chief Revenue and Technology Officer of Marriott International. Drew discusses the concept that architecture and data should be viewed as a means to an end, methods f
A CMO Confidential Interview with Dr. David Bray, Distinguished Fellow and Chair of the Accelerator with the Alfred Lee Loomis Innovation Council and bipartisan advisor on cyber, space, AI as well as countering terrorism
A CMO Confidential Interview with Joe Gagliese, Co-Founder and CEO at Viral Nation, a full-service digital and social agency. Joe discusses the concept of social as "the people's media," details why he believes "discover
A CMO Confidential Interview with Mike Kaput, the Chief Content Officer at SmarterX and Marketing AI Institute and co-host of "The Artificial Intelligence Show." Mike shares research across 2000 companies regarding AI ad
This week on CMO Confidential, we're revisiting our conversation with Tom Goodwin from August of 2025 - this is one of our favorites with topics just as relevant to marketers today. Tom discusses his belief that today's
A CMO Confidential Interview with Kim Whitler, professor at the University of Virginia Darden School of Business, board member and former GM and CMO. Kim shares recent research which details why the largest and best comp
A CMO Confidential Interview with Jean English, CMO of CoreWeave, formerly the CMO of Juniper Networks, Armis, Palo Alto Networks and NetApp. Jean discusses the dynamics driving the voracious demand for computing power,
A CMO Confidential Interview with Joe Perello, the founder of PROPS, a creator marketing technology platform, formerly the first CMO of New York City under Michael Bloomberg. Joe shares his take on why consumer brand tru
A CMO Confidential Interview with Rishad Tobaccowala, former Publicis Groupe Strategy & Growth Officer, speaker, podcast host of "What's Next," and author. Rishad discusses why marketing will thrive in an AI world, the r
"The Unit Economics of AI - Can Large Language Models (LLMs) Actually Make Money?" A CMO Confidential Interview with Dr. Dan McCarthy, Professor at Maryland and leading practitioner of Customer Lifetime Value (CLV). Dan
A CMO Confidential Interview with Shiv Singh, CEO of Savvy Matters, Co-Founder of AI Trailblazers, former CMO of Lending Tree, and author of Marketing with AI for Dummies. Shiv discusses how to operate in an environment
This week on CMO Confidential, we're revisiting our conversation with Peri Hansen from July of 2025 - this is one of our favorites with topics just as relevant to marketers today. Peri discusses why the CMO position is b
A CMO Confidential Interview with Dave Penski, CEO of Connected Media, formerly CEO of Publicis Media, COO of Publicis Groupe, and CEO of ZenithOptimedia. Dave shares perspective on how clients are managing through a cha
A CMO Confidential Interview with Dave Penski, CEO of Connected Media, formerly CEO of Publicis Media, COO of Publicis Groupe, and CEO of ZenithOptimedia. Dave shares perspective on how clients are managing through a cha
A CMO Confidential Interview with Megan Lally, the CEO and Co-Owner of Highdive, an agency which has created more than 10 Super Bowl ads. Megan explains why you shouldn't separate brand building from AI, the risk of opti
A CMO Confidential Interview with Richard Sanderson, the Marketing, Sales and Communications Practice Leader at Spencer Stuart. Richard's topline - Shorter Tenures, Brighter Futures - with tenure stable at 4.1 years, nea
"Your Customers Aren't as Loyal as You Think They Are - The Fragile Nature of Loyalty" A CMO Confidential Interview with Nicolas Chidiac, Chief Strategy Officer of Razorfish, formerly Chief Strategy Officer of Rokkan and
A CMO Confidential Interview with Bill Zengel, B2B Practice Leader and SVP of the Association of National Advertisers (ANA). Bill explains how there's nearly $2 trillion in hidden brand value in the B2B space, how to bec
A CMO Confidential Interview with Tom Goodwin, author, speaker, and former innovation head at Publicis, Zenith, and Havas. Tom discusses why he believes much of the thinking around AI is wrong, how social media is becomi
A CMO Confidential Interview with Pete Imwalla, former CEO of RPA and 4A's board member. Pete shares his take on how many tech changes resulted in additional agency headcount, how AI is rapidly reversing that trend, and
Mike Kaput
Chief Content Officer · Marketing AI Institute
1 appearance on this show
Tom Goodwin
Speaker, Consultant & Author of 'Digital Darwinism' · Mountain Laurel Chalets
2 appearances on this show
Rishad Tobaccowala
author of “Restoring the Soul of Business: Staying Human in the Age of Data” · Publicis Groupe
1 appearance on this show
Dan McCarthy
Professor of Marketing · University of Maryland
2 appearances on this show
Shiv Singh
CMO and serial marketing innovator · Iron Curtain Sports
2 appearances on this show
Alex Schultz
Research Development Officer · NSW Department of Primary Industries
1 appearance on this show
Joel Shapiro
Managerial Economics & Decision Sciences Professor · Northwestern University’s Kellogg School of Management
1 appearance on this show
Adam Brotman
former Chief Digital Officer · Starbucks
1 appearance on this show
Andy Sack
1 appearance on this show
Jim Lecinski
Professor of Marketing, Northwestern-Kellogg · Kellogg School of Management
1 appearance on this show
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CMO Confidential is hosted by Unknown Host. The show is categorised under Business (technology) and has published 0 episodes.
CMO Confidential regularly covers Business, Technology. It sits in the Business category, with a technology focus.
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Episodes of CMO Confidential average 38 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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