
Episode #235
Episode 193: Why Their Textbook Perfect Webinar Launch Still Wasn't Converting with Karsyn Skuter (Shared From Aligned & Thriving Podcast)
Shared from the Aligned & Thriving Podcast Karsyn Skuter had spent more than a decade working in digital marketing. She had built funnels, supported launches, studied with mentors, and developed the skills required to make every part of a launch function smoothly. But one question continued to frustrate her: Why were people registering and attending Equine Connection’s webinars without taking the next step to join their program? The funnel appeared to have everything it needed. The audience was interested, and showing up They felt like they were delivering great content in their webinars.. But the launch was not converting into consistent sales. In this conversation, Karsyn shares what they learned through building and refining four live launches together with Jada so that they can now rely on consistent sales results every time they run their live launch events In this episode we explore: ✨ Why a well built launch funnel can still struggle to convert. ✨ The process we worked through to make the launch strategy and structure actually work. ✨ What can change when you understand who is genuinely ready for your offer. ✨ Why a large audience is not always the right audience for business growth. ✨ How launch data helps you decide what to improve next. ✨ Why providing more information does not always create more value. ✨ What becomes possible when you refine a launch instead of continually rebuilding it. ✨ Why an established offer may need to meet customers differently. ✨ How a reliable launch system can create greater confidence and clarity across a business. If you have built the webinar, emails, sales page, and funnel but are still wondering why interest is not becoming sales, this conversation will help you consider what your launch actually needs next. If you had a takeaway or "aha" from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. Let's connect! Instagram: @jada.businessmentor Email: jada@jadadegoey.co Website: www.jadadegoey.co If you're ready to grow your online business in a way that creates more profit and ease through aligned strategy, smarter systems and stronger leadership, I'd love to hear from you.

