
ChangeMakers with Katie Goar
Episode 156: Cariño Maldonado, Chief of Staff at ICON Builders & Founding President of the Arizona Chapter of the Women’s Affordable Housing
Cariño Maldonado has spent 25 years in construction and over a decade in affordable housing. Today she's Chief of Staff and EOS Integrator at Icon Builders, founder and president of the Arizona chapter of the Women's Affordable Housing Network (AZ WAN), and a board member of the National Association of Women in Construction (NAWIC). In this episode of Changemakers with Katie Goar, Cariño shares how a part-time college job turned into a 25-year career, why occupied renovations require a different kind of trust than new construction, and how Icon Builders is converting a former motel in Anaheim into transitional housing for young adults aging out of foster care. She also talks about launching AZ WAN from scratch, partnering with Sleep in Heavenly Peace to build beds for kids in need, and why exposing girls to construction careers earlier could change the industry's gender gap for good. What You'll Learn: How Cariño's "accidental" start in construction at age 19 turned into a 25-year career What a Chief of Staff actually does inside a construction company Why occupied renovations require a unique level of trust with residents The story behind Icon Builders' motel-to-housing conversion for foster-care youth in Anaheim How the Sleep in Heavenly Peace partnership builds beds for kids in need What it takes to launch a new chapter of the Women's Affordable Housing Network (AZ WAN) from the ground up NAWIC's role in exposing girls and young women to construction careers Why "tribal knowledge" retention matters as veteran industry leaders retire What the EOS (Entrepreneurial Operating System) framework does for a growing company Why prioritization — not multitasking — is Cariño's key to balancing multiple leadership roles Timestamps 00:00 Intro to Changemakers & guest introduction 00:01 Meeting at the Women's Affordable Housing Network summit in San Diego 00:02 Cariño's start in construction at 19, working around college 00:03 Joining Icon Builders in 2013 00:04 Humble beginnings and why affordable housing feels personal 00:05 What a Chief of Staff does day-to-day 00:06 Icon Builders' footprint: Arizona HQ, projects in CA & TX 00:07 Favorite part of the job: occupied renovations & trust 00:08 Partnering with Sleep in Heavenly Peace to build beds 00:09 The industry's shared mission: safe homes for everyone 00:10 Being a "connector" in the industry 00:11 Current project: motel conversion in Anaheim, CA 00:12 Transitional housing for youth aging out of foster care 00:13 Launching the Arizona chapter of Women's Affordable Housing Network 00:14 Connecting local housing authorities, lenders, and contractors 00:15 Bridging the "tribal knowledge" gap across disciplines 00:16 Giving back: bed builds and backpack drives 00:17 Women empowerment within the WAN community 00:18 "Even if we're teachers, we're still students" 00:19 Why WAN connects the entire housing ecosystem, not just one niche 00:20 AZ WAN's growth to 450+ members 00:21 Serving on the NAWIC board of directors 00:22 NAWIC's 40+ year history and exposing kids to construction early 00:23 Bringing her own son into the construction industry 00:24 Why women remain a minority in construction 00:25 Breaking the glass ceiling and career growth 00:26 Reflecting on job opportunities in the industry 00:27 Her role as EOS Integrator at Icon Builders 00:28 Balancing multiple roles — reading Essentialism 00:29 Prioritization over multitasking, retaining company culture 00:30 Closing thoughts & outro

