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Established thought leaders with verified media credentials.
Welcome to the C-Suite Sales & Marketing Perspectives podcast, a resource of the latest updates and insights in B2B growth strategies. Join us as we engage with CMOs, CEOs, and CROs at the forefront of innovation. Discover how these experts push boundaries, experiment with new approaches, and successfully implement cutting-edge strategies. Stay informed and ahead in the ever-evolving landscape of B2B sales and marketing with this show.
Unknown Host hosts C-Suite Sales & Marketing Perspectives.
Episode 326: Laura Davis, Chief Marketing Officer at Rimes Technologies, explains why customer obsession must translate into commercial outcomes. She explores customer intelligence, AI, data strategy, internal alignment,
Episode #325 Nick Malone, Chief Revenue Officer at XTM, explains what separates successful AI-native companies from organizations simply adopting new tools. He explores value-led AI, executive leadership, experimentation
Episode #324: Katie Strout, Chief Marketing Officer at Highspring, explains why sustainable growth requires more than a stronger pipeline. She shares how customer problems can align teams around shared outcomes. Katie ex
Episode #323: Alison Richmond, Chief Marketing Officer at Medix, explains why customer obsession requires more than collecting feedback. She explores sales and marketing alignment, customer experience, and the importance
Episode #322: Cristy Garcia, Chief Marketing Officer at impact.com, explains how influencer marketing can build trust and drive measurable B2B growth. She explores buying committees, ABM, performance-based partnerships,
Episode #321: Cynthia Gumbert, Chief Marketing Officer at Litera, explains how established companies can compete confidently in an AI-first market. She shares how customer trust, long-range innovation, and a dedicated Vo
Episode #320: Robert Nicklin, Chief Growth Officer at Compass Group Canada, explains why judgment is becoming a defining competitive advantage. He explores how behavior, adaptability, observational intelligence, trust, a
Episode #319: Rebecca Welsher Kaplan, Chief Marketing Officer at Slice Merchant Services, explains why trust, customer obsession, and empowered employees have become the real competitive advantage in modern B2B growth. S
Episode #318: Eliana Angelova, Global Chief Revenue Officer at iSON Xperiences, explains why customer obsession has become the defining growth strategy in the AI era. She shares practical lessons on exceeding customer ex
Episode #317 John Lamb, Chief Marketing Officer at Elo Touch Solutions, explains why sales and marketing alignment begins long before revenue is generated. He shares how mutual respect, shared priorities, and customer-fo
Episode #316: Justin Steinman, Chief Marketing Officer at ModMed, shares why sustainable growth requires three disciplines working together: brand, demand generation, and product marketing. He explains how a unified mess
Episode #315: Gregory Banning, Chief Revenue Officer at Rithum, explains why customer obsession is the foundation of sustainable revenue growth. He shares how internal alignment, company culture, and customer feedback sy
Episode #314: Lauren Shleifer Goldstein, Chief Growth Officer at Winning by Design, explains why customer obsession is the foundation of sustainable business growth. She shares practical strategies for aligning teams, bu
Episode #313: Bettina Isabelle Berntsen, Chief Marketing Officer at SuperOffice, explains how customer obsession becomes a measurable growth strategy when it drives every business decision. She shares how combining custo
Episode #312: Christine Ravanat, Group CMO and Executive Committee Member at Expleo Group, explains why customer obsession is becoming the foundation of sustainable B2B growth. She shares how organizations can replace as
Episode #311: Mike Hlushko, Chief Marketing Officer at Modern Expo, explains why enterprise buyer skepticism has become the new barrier to B2B growth. As buyers work harder to avoid costly mistakes and AI makes informati
Episode #310: Michael Ciancio, Chief Marketing Officer at Expert Institute, shares why customers have become the most important marketing channel in modern B2B growth. He explains how trust, customer voice, and consisten
Episode #309: Margaret Dawson, Chief Marketing Officer at SUSE, shares a practical framework for turning customer insight into measurable business growth. She explains how customer research, AI, cross-functional alignmen
Episode #308: Mark Crompton, Outsourced CRO and Fractional VP of Sales and Consultant at Sales Xceleration, explains why many growing companies invest heavily in operations while underinvesting in the very function respo
Episode #307: John Laughlin, CEO and President of CTI, shares why earning executive access starts with trust, not selling. He explains how customer understanding, relationship-building, and organizational culture drive l
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C-Suite Sales & Marketing Perspectives is hosted by Unknown Host. The show is categorised under Business (marketing) and has published 0 episodes.
C-Suite Sales & Marketing Perspectives regularly covers Business, Marketing. It sits in the Business category, with a marketing focus.
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