
Business Leader
"Never let a good crisis go to waste": Trustpilot CEO on AI, trust and scale
Adrian Blair talks to Sir Richard Harpin about taking over from Trustpilot's founder in 2023 and how discipline turned a loss-making EBITDA position into a business now targeting 30% margins by 2030. Drawing on lessons from Just Eat and running Dext as a non-founder CEO, Blair reflects on what it takes to succeed a founder — respecting their ambition while building on the culture they left behind. He explains how Trustpilot has become one of the biggest beneficiaries of the AI search era and why "genuine human feedback" has become essential to AI answer-engine strategies. Blair also lives by the mantra "never let a good crisis go to waste": he rebuilt confidence after a short-seller report wiped 30% off the share price in a single day, and he shares his hiring philosophy for senior teams — including why you should always meet a candidate in person before hiring them. Subscribe to the Business Leader Podcast for weekly entrepreneur stories from founders and CEOs who’ve built and scaled great businesses. Join the Business Leader community for coaching, peer to peer forums and exclusive learning events. Sign up to our free weekly newsletter at businessleader.co.uk/newsletters . Business Leader is a membership community for ambitious CEOs and founders of mid-sized UK companies, designed to help them grow with purpose through strategic support, peer-to-peer learning, expert coaching, and high-impact events. Sign up for our Business Leader newsletter here . Hosted on Acast. See acast.com/privacy for more information.






