Hosted by Nina L. Kovner · 🇺🇸 US · EN · 144 episodes
Established thought leaders with verified media credentials.
BUILDING & BREAKING with Nina L Kovner is a podcast about how brands are built, how trust is broken, and what it all means for salon owners, hairstylists, small business creatives and brands who give a damn. Each week, Nina takes you behind the scenes of brand strategy, leadership decisions, and real-world examples from inside and outside the beauty industry. With decades of experience building brands (and witnessing heartbreaking downfalls), Nina breaks down the moments that define a brand: the bold moves, the missed opportunities, the trust built, and lost. Whether you're leading a team, growing behind the chair, or navigating the noise of modern marketing, this podcast will help you slow down, get clear, and make aligned decisions that build trust and higher lifetime client and team value. No fluff. No BS. Just truth, context, and clarity from someone who's been behind the chair and inside the brands.
Nina L. Kovner hosts BUILDING & BREAKING with Nina L. Kovner, a business show with 144 episodes published.
The question keeps coming up: Are professional beauty brands dead? I've gotten it in DMs, in conversations, in industry circles for years. I shared a Reel a few months ago on the topic, and now we're going to talk about
After a long break and a lot of life, I'm back! In this episode of BUILDING & BREAKING, I share a personal update, then dive into the highlights of my 2026 Trends & Outlooks conversation, A Shift Toward Discernment, and
On this episode of BUILDING & BREAKING, I sit down with Katie, the awesome hairstylist and content creator behind the TikTok account @walmarthairstylist, for a conversation I've been so excited to share with you! And an
Social media and the internet didn't just become part of our lives; they became a brand we were asked to trust. In this end-of-year episode of BUILDING & BREAKING, I step back from the noise to look at the internet and s
I'm sharing this episode again because the salon industry continues to be confused about brand story, market position, and how that drives every decision you make for your salon business, including how you price your ser
On this episode of BUILDING & BREAKING, I talk about a TikTok that showed up on my FYP and stopped me in my tracks: a hairstylist working inside a Walmart salon known as @walmarthairstylist At first glance, I thought it
In this Extended Encore episode, we're combining three episodes, from three iconic legacy brands, Trader Joe's, Costco, and In-N-Out Burger, and what they all share in common, and can teach every salon, stylist, and beau
In this episode of BUILDING & BREAKING, we're talking why the nostalgia macro trend has become one of the most powerful trust-building forces in business and why so many brands are leaning into the familiar, the simple,
Apple didn't just design products; they designed and consistently delivered an experience. In this episode of BUILDING & BREAKING, we look at how Apple used brand story clarity and experience design to build trust, reinv
In this episode of BUILDING & BREAKING, we are doing something a little different. Instead of unpacking another company's brand story, I'm sharing my own brand evolution, moving from Passion Squared (a business brand) to
In the 90s and early 2000s, GAP wasn't just a store; it was a cultural force. Then came overexpansion, distraction, and one of the most infamous logo fails in branding history. For years, GAP drifted in a sea of sameness
In this short follow-up episode of BUILDING & BREAKING, we're revisiting e.l.f. Cosmetics, a brand we recently celebrated for its clarity, consistency, and connection with its audience. But something shifted. After relea
In this episode of BUILDING & BREAKING, I'm diving into the story of Red Lobster's recent comeback and what it teaches us about brand clarity, decision-making, leadership, and trust. From the chaos of the Endless Shrimp
In this episode of BUILDING & BREAKING, we take a closer look at Rihanna, not just as an artist, but as a personal brand that has redefined what it means to lead, serve, and build businesses that matter. We explore how R
In this episode of BUILDING & BREAKING, we take a closer look at how Southwest Airlines went from beloved to broken, by abandoning the very promises that made them different. Southwest wasn't built by analysts. It was bu
In this episode of BUILDING & BREAKING, we take a closer look at how Madison Reed filled the gap between drugstore box color and major salon transformations by knowing exactly who they serve, what those clients value, an
In this episode of BUILDING & BREAKING, we're diving into the brand story of e.l.f. Cosmetics, the brand proving that low price doesn't have to mean low value. From launching $1 products in 2004 to becoming one of beauty
In this 10th episode of BUILDING & BREAKING, we're recapping the first nine episodes by connecting the dots between Costco, Starbucks, In-N-Out, Taylor Swift, Aveda, Olaplex, Trader Joe's, Drybar, and Target. From wareho
Drybar didn't invent the blowout, but they turned it into a brand with a crystal-clear promise: No cuts. No color. Just blowouts. Drybar built a business and brand on simplicity, consistency, and solving one real and rel
Drybar didn’t invent the blowout, but they turned it into a brand with a crystal-clear promise: No cuts. No color. Just blowouts. Drybar built a business and brand on simplicity, consistency, and solving one real and rel
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BUILDING & BREAKING with Nina L. Kovner is hosted by Nina L. Kovner. The show is categorised under business (marketing) and has published 144 episodes.
BUILDING & BREAKING with Nina L. Kovner has published 144 episodes.
BUILDING & BREAKING with Nina L. Kovner regularly covers business, marketing, management. It sits in the business category, with a marketing focus.
BUILDING & BREAKING with Nina L. Kovner is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
BUILDING & BREAKING with Nina L. Kovner hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of BUILDING & BREAKING with Nina L. Kovner average 30 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates BUILDING & BREAKING with Nina L. Kovner's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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