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Brothers In Media - Bros Who Know

Hosted by Craig Colby and Scott Colby · news · EN-US · 14 episodes

Audience: 2

About this Podcast:

With misinformation at an all time high, how do you know what to believe? How can you process the tsunami of information you’re hit by every day? Scott Colby, with a career in print journalism, and Craig Colby, with a career in broadcast television, pull back the curtain on how you get information. They’ll show you how you can make media make sense.

Pitch Analysis

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Contact path

Public web form

Booking probability

17%

Guest openness

Selective

80/100
Required Score

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Questions about Brothers In Media - Bros Who Know

What is Brothers In Media - Bros Who Know about?

With misinformation at an all time high, how do you know what to believe? How can you process the tsunami of information you’re hit by every day? Scott Colby, with a career in print journalism, and Craig Colby, with a career in broadcast television, pull back the curtain on how you get information.

Who hosts Brothers In Media - Bros Who Know?

Brothers In Media - Bros Who Know is hosted by Craig Colby and Scott Colby. The show has published 14 episodes to date.

What has Brothers In Media - Bros Who Know covered recently?

Recent episodes include "The Secret to Great Research in Media with Marcelle Edwards" (12 November 2025, 43 minutes), "What Happens in a Blue Jays Broadcast? with Jays Statistician Scott Carson" (29 October 2025, 36 minutes), and "When Do You Use Broadcasting vs Podcasting? With Erin Trafford" (22 October 2025, 38 minutes).

How often does Brothers In Media - Bros Who Know publish?

Brothers In Media - Bros Who Know publishes roughly every two weeks, with episodes averaging 38 minutes across 14 episodes.

How hard is it to get booked on Brothers In Media - Bros Who Know?

Booking probability for Brothers In Media - Bros Who Know is 17%, and the host is rated Selective on guests. Brothers In Media - Bros Who Know requires a Pod Score of 80 or higher. Brothers In Media - Bros Who Know's contact route on record: public web form.

Who should pitch Brothers In Media - Bros Who Know?

The strongest fits for Brothers In Media - Bros Who Know are News, Magazine & Book Publishing and Radio & TV Broadcasting. Brothers In Media - Bros Who Know has a news audience.

About the host

Craig Colby and Scott Colby hosts Brothers In Media - Bros Who Know, a news show with 14 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #14

    The Secret to Great Research in Media with Marcelle Edwards

    Nov 12, 202543 minS1

    <p>There isn’t a documentary or news item that goes to air or print without a healthy does of research. But how much is done and what lengths do journalists and producers go to for research before the story goes to the...

  • Episode #13

    What Happens in a Blue Jays Broadcast? with Jays Statistician Scott Carson

    Oct 29, 202536 minS1

    <p>It’s World Series time and people across North America, especially Canada, are glued to their screens watching the games. But they are watching more than just the two teams on the field show off their craft. Highly...

  • Episode #12

    When Do You Use Broadcasting vs Podcasting? With Erin Trafford

    Oct 22, 202538 minS1

    <p>For decades, broadcasting was a primary source for news and opinions, but the rise of podcasting has given the newer format a much bigger role in shaping opinions. <br/><br/>According to the Podcasting index there...

  • Episode #11

    Businesses Don't Want to Be Covered By the Media with Dave Parkinson

    Oct 8, 202535 minS1

    <p>You’d think every business could use a little free publicity, but according to businesses reporters, that’s not the case. So, what are businesses trying to hide from the public? In a time when two of the biggest...

  • Episode #10

    What Will Become of PBS with Ed Hersh

    Sep 17, 202539 minS1

    <p>What will become of PBS? The Public Broadcasting Service is cultural fixture that has been operating in the United States for 55 years. It is a commercial free service with more than 300 member stations and is known...

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  • Episode #9

    How Stories Are Picked With Patrick Ho

    Sep 3, 202540 minS1

    <p>Are you getting the news you need to know or the news you'll watch or read? Is it really skewed to the negative? Who makes that decision anyway? On The Brothers In Media three former assignment editors explain how...

  • Episode #8

    Sports Media with Trevor Thompson

    Jul 24, 202533 minS1

    <p>Sports is one of the last places people with major disagreements can come together. But, is sports media really journalism? And if it isn't, what separates it from the thousand of podcasts and blogs on the internet...

  • Episode #7

    How Newsrooms Work with Laura Boast

    Jul 9, 202537 minS1

    <p>How does a newsroom work? Do corporate overlords hand down stories to slavish employees? Is the influence more subtle than that? Laura Boast, associate editor at Wise Publishing, Inc. has worked in many newsrooms...

  • Episode #6

    Science and Media with Jay Ingram

    Jun 25, 202542 minS1

    <p>People's distrust of both science and media came to the forefront during the pandemic. Why have people lost faith in science? How can scientists and media help their own cause? Order of Canada winner, host, and...

  • Episode #5

    Comedy and News with Steve Patterson

    Jun 12, 202538 minS1

    <p>Some of the most influential opinon shows are classified as comedies. Are they reliable news sources? Why are comedy and news such a good match. Steve Patterson, the host of CBC's The Debaters join the Brothers in...

  • Episode #4

    Misinformation with Molly Thomas

    Jun 1, 202533 minS1

    <p>Molly Thomas of TVO's Big (If True) program joins Scott and Craig Colby to discuss misinformation. Even the best are being fooled? How do you know what's real anymore. </p>

  • Episode #3

    The CBC with Simon Dingley

    May 14, 202537 minS1

    <p>People have strong feelings about the CBC, Canada's government funded broadcaster, but what's the real deal? The Bros Who Know talk to former CBC reporter Simon Dingley about his experience at the national...

  • Episode #2

    The Lying Media

    Apr 30, 202540 minS1

    <p>Does the media lie to you? It depends on what you mean by the media. Scott Colby, a career print journalist, and Craig Colby, a career broadcast producer, discuss personal stories from their career, famous cases of...

  • Episode #1

    Propaganda

    Apr 17, 202534 minS1

    <p>We are overwhelmed with propaganda every day but what is it? Has it inflitrated the news? Who is most susceptible to it? The Bros Who Know show classic examples of propanda and examples of what it looks like today...

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