Hosted by Brand Builder Lab · 🇺🇸 US · EN · 10 episodes
Established thought leaders with verified media credentials.
Brand Builder Lab is the podcast for marketers, entrepreneurs, creators, and leaders who want to build brands that matter. Produced by Columbia University lecturer and brand strategist Kai D. Wright, this show offers a weekly dose of creativity applied strategically with inspiration, insights, and resources. Each episode breaks down proven strategies from the Brand Builder Lab newsletter on LinkedIn, exploring topics like cult branding, creative effectiveness, storytelling, and personal branding. Explore more at BrandBuilderLab.com
Brand Builder Lab hosts Brand Builder Lab, a business show with 10 episodes published.
In this episode, we explore how building genuine emotional connections drives brand growth and longevity in today's turbulent market. Data shows emotion-driven brands see 3x greater lift, double the profitability, and gr
In this episode, we dig into how navigating your career is like driving a car – you need a clear destination to avoid burning fuel but going nowhere. Inspired by the Brand Builder Lab newsletter, this discussion on why t
In this episode, we tell you why being safe, boring, or bland as a brand is a common mistake, and how to avoid creating a brand strategy that lacks emotional connection. We'll discuss the following: Brand strategy often
In this episode, we unlock powerful personal branding strategies from industry experts to help you make your brand shine. With more than 1,000 new people surpassing the one-million-follower mark on social media each mont
In this episode, get the five most significant marketing and branding stories making headlines this week, from major leadership changes to technological breakthroughs that are reshaping the industry landscape. PepsiCo ap
In this episode, we explore Kai D. Wright's "culture-ethics pressure test" for communications, campaigns, and content. The three-part framework helps brands connect with communities authentically and ethically. This powe
In today's fast five, the Brand Builder Lab breaks down five critical marketing and branding stories transforming how brands connect with audiences. From gaming industry strategies to AI-powered advertising tools, we exp
We break down the top five marketing and branding stories making headlines right now, from major leadership changes at TikTok to luxury brands entering Formula One racing. These insights help you navigate the rapidly cha
Why are careers winning over cuddling? In this episode of Brand Builder Lab, we unpack the reasons behind Harris Poll's recent discovery that 61% of individuals would rather job hunt than go on a date. Hear how the creat
Subscriber-only episode Why are careers winning over cuddling? In this episode of Brand Builder Lab, we unpack the reasons behind Harris Poll's recent discovery that 61% of individuals would rather job hunt than go on a
Welcome back to Brand Builder Lab—your shortcut to staying sharp in the ever-evolving world of marketing and branding. In this rapid-fire news recap, we break down the top five stories that are making waves and reshaping
Subscriber-only episode What do Peloton, Liquid Death, Crocs, and Duolingo all have in common? In this episode, we unpack the secret sauce behind cult brands—the ones that go way beyond product to spark deep emotional co
What do Peloton, Liquid Death, Crocs, and Duolingo all have in common? In this episode of Brand Builder Lab, we unpack the secret sauce behind cult brands—the ones that go way beyond product to spark deep emotional conne
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Brand Builder Lab is hosted by Brand Builder Lab. The show is categorised under business (marketing) and has published 10 episodes.
Brand Builder Lab has published 10 episodes.
Brand Builder Lab regularly covers business, marketing, education. It sits in the business category, with a marketing focus.
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Brand Builder Lab hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Brand Builder Lab average 9 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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